Brian Wheeler (January 18, 1962 – November 8, 2024) was a radio announcer and host best known for his 21-year career as the
play-by-play
In Broadcasting of sports events, sports broadcasting, a sports commentator (also known as a sports announcer or sportscaster) provides a real time (media), real-time live commentary of a game or event, traditionally delivered in the present t ...
radio announcer for the
Portland Trail Blazers
The Portland Trail Blazers (colloquially known as the Blazers) are an American professional basketball team based in Portland, Oregon. The Trail Blazers compete in the National Basketball Association (NBA) as a member of the Northwest Division (N ...
of the
National Basketball Association
The National Basketball Association (NBA) is a professional basketball league in North America composed of 30 teams (29 in the United States and 1 in Canada). The NBA is one of the major professional sports leagues in the United States and Ca ...
from 1998 to 2019.
Biography
Early years
Wheeler was adopted after his mother gave birth to him at age 17.
He grew up in
Southern California
Southern California (commonly shortened to SoCal) is a geographic and Cultural area, cultural List of regions of California, region that generally comprises the southern portion of the U.S. state of California. Its densely populated coastal reg ...
, where he was exposed at an early age to broadcasters such as
Vin Scully
Vincent Edward Scully (November 29, 1927 – August 2, 2022) was an American sportscaster, best known for his broadcast work in Major League Baseball. Scully was the play-by-play announcer for the Brooklyn / Los Angeles Dodgers for sixty-se ...
and
Chick Hearn.
He had a difficult childhood which included the death of his adopted father at age 13 and a move to a dysfunctional and abusive household in Chicago.
Wheeler attended
Loyola University in
Chicago
Chicago is the List of municipalities in Illinois, most populous city in the U.S. state of Illinois and in the Midwestern United States. With a population of 2,746,388, as of the 2020 United States census, 2020 census, it is the List of Unite ...
, where he earned a degree in Broadcasting and Communications.
Early broadcast career
Brian Wheeler began his radio career as a broadcaster for his alma mater,
Loyola University Chicago
Loyola University Chicago (Loyola or LUC) is a Private university, private Society of Jesus, Jesuit research university in Chicago, Illinois, United States. Founded in 1870 by the Society of Jesus, Loyola is one of the largest Catholic Church, ...
, where he called play-by-play for
soccer
Association football, more commonly known as football or soccer, is a team sport played between two teams of 11 Football player, players who almost exclusively use their feet to propel a Ball (association football), ball around a rectangular f ...
,
softball
Softball is a Variations of baseball, variation of baseball, the difference being that it is played with a larger ball, on a smaller field, and with only underhand pitches (where the ball is released while the hand is primarily below the ball) ...
, and
basketball
Basketball is a team sport in which two teams, most commonly of five players each, opposing one another on a rectangular Basketball court, court, compete with the primary objective of #Shooting, shooting a basketball (ball), basketball (appro ...
for station WLUW-FM.
Wheeler went on to work in a series of broadcasting jobs in Chicago, including time working for
Northwestern University
Northwestern University (NU) is a Private university, private research university in Evanston, Illinois, United States. Established in 1851 to serve the historic Northwest Territory, it is the oldest University charter, chartered university in ...
, the
Chicago White Sox
The Chicago White Sox are an American professional baseball team based in Chicago. The White Sox compete in Major League Baseball (MLB) as a member club of the American League (AL) American League Central, Central Division. The club plays its ...
, and
SportsChannel
SportsChannel is the collective name for a former group of regional sports networks in the United States that was owned by Cablevision, which from 1988 until the group's demise, operated it as a joint venture with NBC.
Operating from March 1, ...
. He worked for the NBA's
Chicago Bulls
The Chicago Bulls are an American professional basketball team based in Chicago. The Bulls compete in the National Basketball Association (NBA) as a member of the Central Division of the Eastern Conference. The team was founded on January 16 ...
during their first championship season.
Wheeler moved from Chicago to
Seattle, Washington
Seattle ( ) is the List of municipalities in Washington, most populous city in the U.S. state of Washington (state), Washington and in the Pacific Northwest region of North America. With a population of 780,995 in 2024, it is the List of Unit ...
, to take a job working for the
Seattle SuperSonics, remaining there for two seasons, also hosting a radio talk show on the team's flagship radio station,
KJR.
Wheeler later worked as a broadcaster for the
WNBA team the
Sacramento Monarchs, also hosting pre-game and post-game shows for the
Sacramento Kings
The Sacramento Kings are an American professional basketball team based in Sacramento, California. The Kings compete in the National Basketball Association (NBA) as a member of the Pacific Division (NBA), Pacific Division of the Western Confere ...
of the National Basketball Association.
He finished second in four searches for lead NBA play-by-play jobs before finally landing with the Trail Blazers.
Radio voice of the Portland Trail Blazers
In 1998, Wheeler came to
Portland, Oregon
Portland ( ) is the List of cities in Oregon, most populous city in the U.S. state of Oregon, located in the Pacific Northwest region. Situated close to northwest Oregon at the confluence of the Willamette River, Willamette and Columbia River, ...
to take a job as radio play-by-play announcer for the NBA's Portland Trail Blazers. Wheeler was placed in the difficult position of replacing broadcaster
Bill Schonely, the franchise's first radio voice and a popular figure who coined the "Rip City" moniker.
Wheeler gradually carved out his own place as the beloved voice of the franchise.
He was often recognized among the NBA's top radio play-by-play announcers, earning the recognition of
Marv Albert
Marv Albert (born Marvin Philip Aufrichtig; June 12, 1941) is an American former sportscaster. Honored for his work by the Basketball Hall of Fame, he was commonly referred to as "the voice of basketball". From 1967 to 2004, he was also know ...
.
Wheeler was named Oregon's Sportscaster of the Year in 2007 by the
National Sports Media Association
The National Sports Media Association (NSMA), formerly the National Sportscasters and Sportswriters Association, is an organization of sports journalism, sports media members in the United States, and constitutes the American chapter of the Inte ...
.
In 2009, Wheeler and Schonely called a preseason game together in a game played at
Veterans Memorial Coliseum in honor of the franchise's 40th anniversary. Schonely was scheduled to call just the third quarter before Wheeler quipped a line about not taking the ball away from a hot shooter and allowing Schonely to close out the game.
For a time, Wheeler hosted a daily radio talk show on
KXTG-FM 95.5 The Game called ''Wheels at Work''.
In September 2010, Wheeler announced that he would step down from the radio show to spend more time working on the Blazers broadcast side of his life.
Wheeler missed most of the 2018–19 season due to health issues and was replaced by Travis Demers as the team's new radio voice in September 2019. He ended his run having called 1,823 Trail Blazers games.
During his Trail Blazers career, Wheeler worked alongside analysts
Mike Rice (1998–2005),
Antonio Harvey (2005–2016) and
Michael Holton (2016–2019). Harvey made Wheeler the
Godparent
Within Christianity, a godparent or sponsor is someone who bears witness to a child's baptism (christening) and later is willing to help in their catechesis, as well as their lifelong spiritual formation. In both religious and civil views, ...
of his youngest child.
He was a sports broadcasting course instructor for the online sports career training school
Sports Management Worldwide in Portland.
Style
Wheeler was known for his frenetic style and loud, passionate delivery. He had a number of unique catchphrases:
* "Boomshakalaka" — his most recognized catchphrase, typically used after a dunk.
* "And once again we can say, it's a great day to be a Blazer" — used following every Trail Blazers victory.
* Had several three-word alliterative adjective sets to describe the emotions of an opposing head coach who was forced to take a timeout due to a Trail Blazers' run. "Timeout San Antonio! And Gregg Popovich is mystified, mesmerized and mortified."
* "Bang! Kapow!" — a made 3-pointer in a key moment.
* "Ooo that was nasty" — an especially good dunk.
* "They're dancing in the aisles here at the
Rose Garden
A rose garden or rosarium is a garden or park, often open to the public, used to present and grow various types of garden roses, and sometimes rose species. Designs vary tremendously and roses may be displayed alongside other plants or grouped ...
" — after a momentum swing at a home game.
* "My eyes don't deceive, so I have to believe"
Some of his most notable calls included:
*
Brandon Roy's buzzer-beating overtime 3-pointer to defeat the
Houston Rockets
The Houston Rockets are an American professional basketball team based in Houston. The Rockets compete in the National Basketball Association (NBA) as a member of the Southwest Division (NBA), Southwest Division of the Western Conference (NBA) ...
on November 6, 2008.
*
Damian Lillard
Damian Lamonte Ollie Lillard Sr. (born July 15, 1990) is an American professional basketball player for the Milwaukee Bucks of the National Basketball Association (NBA). Nicknamed "Dame Time", he played college basketball for the Weber State Wi ...
's buzzer-beating playoff 3-pointer to defeat the Houston Rockets and end a first-round playoff series on May 3, 2014.
Call
Personal life
Wheeler located his birth mother, Barbara Schneider, for the first time in 2012 in
Rockford, Illinois
Rockford is a city in Winnebago County, Illinois, Winnebago and Ogle County, Illinois, Ogle counties in the U.S. state of Illinois. Located in far northern Illinois on the banks of the Rock River (Mississippi River tributary), Rock River, Rockfor ...
. He also met his birth father and sister.
Wheeler struggled with his weight following the death of his adopted mother while in college. He turned to food for comfort and specifically developed unhealthy dietary habits when the condition of his household turned nearly unlivable. He weighed as much as 450 pounds.
He used
lap band surgery and other methods to drop 200 pounds in 2012.
Death
Wheeler died on November 8, 2024, at the age of 62 following a long illness.
Footnotes
External links
Brian Wheeler biography at Trail Blazers.com
{{DEFAULTSORT:Wheeler, Brian
1960s births
Year of birth uncertain
2024 deaths
American sports announcers
Portland Trail Blazers announcers
Basketball announcers
Loyola University Chicago alumni
Radio personalities from Portland, Oregon
Sacramento Kings announcers
Chicago White Sox announcers
College football announcers
College basketball announcers in the United States
Seattle SuperSonics announcers