Brett Doar is a multi-disciplinary artist, engineer and contraptionist known for building
Rube Goldberg machine
A Rube Goldberg machine, named after American cartoonist Rube Goldberg, is a chain reaction-type machine or contraption intentionally designed to perform a simple task in an indirect and (impractically) overly complicated way. Usually, these machi ...
s and other interactive and kinetic devices. Doar is best known for his roles as a primary engineer for the Rube Goldberg machine in
OK Go
OK Go is an American rock band originally from Chicago, Illinois, now based in Los Angeles, California. The band is composed of Damian Kulash (lead vocals, guitar), Tim Nordwind (bass guitar and vocals), Dan Konopka (drums and percussion), an ...
's "
This Too Shall Pass
"This too shall pass" ( fa, این نیز بگذرد, īn nīz bogzarad) is a Persian adage translated and used in several languages. It reflects on the temporary nature, or ephemerality, of the human condition — that neither the bad, nor good, ...
" music video,
lead engineer and creative director for "
Red Bull
Red Bull is a brand of energy drinks of Austrian company Red Bull GmbH. With 38% market share, it is the most popular energy drink brand as of 2019. Since its launch in 1987, more than 100 billion cans of Red Bull have been sold worldwide, inc ...
Kluge," and creator of
GoldieBlox
GoldieBlox is an American toy company that markets interactive toys designed for girls. GoldieBlox, which pairs a construction kit with a storybook, launched in 2012 as a prototype on Kickstarter. Its Kickstarter campaign led to more than $1 milli ...
's "Princess Machine".
He lives and works in Los Angeles, CA.
Early life and education
Doar was born in Cambridge Massachusetts and was raised in Charlotte, NC. As an undergraduate he studied Architecture, linguistics, literature and screenwriting at 4 universities before earning his B.A. from New School University in New York City. He earned an M.F.A. from the Arts, Computation and Engineering program at
UC Irvine
UC may refer to:
Arts and entertainment
* '' University Challenge'', a popular British quiz programme airing on BBC Two
** ''University Challenge (New Zealand)'', the New Zealand version of the British programme
* Universal Century, one of the t ...
in 2009.
He has worked as a commercial fisherman in the Bering Sea, a bus driver, a film and video editor, and a teacher at the preschool, middle school and university level.
Work
Doar was a primary engineer of the Rube Goldberg machine for OK Go's "This Too Shall Pass" music video, which premiered on YouTube on 2 March 2010 and achieved over 6 million views within six days. Following the viral success of this music video, Doar built a Rube Goldberg machine for
The Colbert Report
''The Colbert Report'' ( ) is an American late-night talk and news satire television program hosted by Stephen Colbert that aired four days a week on Comedy Central from October 17, 2005, to December 18, 2014, for 1,447 episodes. The show focu ...
which was set off by
Stephen Colbert
Stephen Tyrone Colbert ( ; born May 13, 1964) is an American comedian, writer, producer, political commentator, actor, and television host. He is best known for hosting the satirical Comedy Central program '' The Colbert Report'' from 2005 t ...
in front of a live audience to coincide with OK Go's performance on the show on 29 April 2010.
In 2013, Doar created the "Princess Machine" that was featured in an ad for GoldieBlox.
The ad launched on YouTube in November 2013 and garnered over 8 million views in 4 days.
In 2014, Doar created the machine used in the promotional trailer for the
Android release of the mobile video game,
Leo's Fortune.
References
External links
Artist's Website
{{DEFAULTSORT:Doar, Brett
Living people
Visual effects artists
American artists
Year of birth missing (living people)