''Brand New Era'' (stylized as ''BRAИD ИEW ERA'') is the second studio album by Japanese

hip-hop Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hi ...

group

Lead Lead () is a chemical element; it has Chemical symbol, symbol Pb (from Latin ) and atomic number 82. It is a Heavy metal (elements), heavy metal that is density, denser than most common materials. Lead is Mohs scale, soft and Ductility, malleabl ...

on August 25, 2004. The album charted at No. 11 on the

Oricon , established in 1999, is the holding company at the head of a Japanese corporate group that supplies statistics Statistics (from German language, German: ', "description of a State (polity), state, a country") is the discipline that ...

charts and remained on the charts for three weeks. Bonuses with the album included one of four possible posters, a remix of their song "Night Deluxe" and a specialized

URL A uniform resource locator (URL), colloquially known as an address on the Web, is a reference to a resource that specifies its location on a computer network and a mechanism for retrieving it. A URL is a specific type of Uniform Resource Identi ...

to allow buyers to download original

wallpapers Wallpaper is used in interior decoration to cover the interior walls of domestic and public buildings. It is usually sold in rolls and is applied onto a wall using wallpaper paste. Wallpapers can come plain as "lining paper" to help cover uneve ...

. The album was preluded by three singles: '' Funky Days!,

Get Wild Life "Get Wild Life" is the fifth single by Japanese hip hop group Lead released on December 3, 2003. The single peaked in the top ten on the Oricon charts, ranking at #9 for the week, and remained on the charts for seven weeks. The single came with s ...

'' and '' Night Deluxe.''

Information

''Brand New Era'' is the second studio album by Japanese

group

. While the album did not chart as well as their debut album, '' Life On Da Beat,'' it charted fairly high on the

Oricon Albums Chart The Oricon Albums Chart is the Japanese music industry standard albums popularity chart issued daily, weekly, monthly and yearly by Oricon. Oricon originally published LP, CT, Cartridge and CD charts prior to the establishment of the Oricon A ...

s, ranking at No. 11 and remaining on the charts for three consecutive weeks. On the popular Japanese music site HMV, the album garnered a five star ranking. The album was only released as a standard CD, not carrying a CD+DVD combo. Instead, the corresponding music videos for the singles released for the album were released on ''

Lead Movies 2 ''Lead Movies 2'' (stylized as ''Lead MOVIES2'') is the second compilation video release by the Japanese hip-hop group Lead. It charted at #9 on the Oricon charts. The compilation featured the music videos " Get Wild Life" and " Night Deluxe" fro ...

,'' which was released both on DVD and

VHS VHS (Video Home System) is a discontinued standard for consumer-level analog video recording on tape cassettes, introduced in 1976 by JVC. It was the dominant home video format throughout the tape media period of the 1980s and 1990s. Ma ...

on March 2, 2005. ''Lead Movies 2'' carried the music videos for "

" and " Night Deluxe" from the album. The video for " Funky Days!" had been previously placed on their first compilation '' Lead Movies 1'' in September 2003. The limited editions of the album included one of four possible posters, a remix of their song "Night Deluxe" and a

to download specialized

. The version of "Here goes!" on the album was an alternate arrangement to the version on their single ''Night Deluxe.'' For their fifteenth anniversary, member Shinya would return to the streets the group started on and talk about their debut and first tour, '' Lead 1st live tour ~Brand New Era~'', which corresponded with the album.

Background and composition

"Funky Days!" was written and composed by

musical composer A composer is a person who writes music. The term is especially used to indicate composers of Classical music, Western classical music, or those who are composers by occupation. Many composers are, or were, also skilled performers of music. E ...

Shinji Tamura, with lyrics written by Tsuchi Enoki. The song carried both elements of pop and

hip-hop music Hip-hop or hip hop (originally disco rap) is a popular music Music genre, genre that emerged in the early 1970s from the African Americans, African-American community of New York City. The style is characterized by its synthesis of a wide r ...

. "Get Wild Life" was written and composed by Shinji Tamura, with the

rap Rapping (also rhyming, flowing, spitting, emceeing, or MCing) is an artistic form of vocal delivery and emotive expression that incorporates " rhyme, rhythmic speech, and ommonlystreet vernacular". It is usually performed over a backin ...

lyrics written by KATSU. Shinji is most famous for his works in the ''

Tales of The ''Tales'' series is a franchise of fantasy role-playing video games published by Bandai Namco Entertainment (formerly Namco), and developed by its subsidiary, Namco Tales Studio until 2011 and presently by Bandai Namco Studios. First begun ...

'' series. KATSU had worked with Lead since their debut ''

Manatsu no Magic is the debut single by Japanese hip-hop group Lead released on July 31, 2002, under the Pony Canyon sub-label Flight Master. The single debuted on Oricon at #18 and remained on the charts for five weeks. The success of the single and their foll ...

.'' "Night Deluxe" was written and composed by Daisuke "D.I" Imai, who had primarily worked with

Avex Group Avex Inc. ( kabushiki gaisha , commonly known as Avex and stylized as avex) is a Japanese Conglomerate (company), entertainment conglomerate led by founder Max Matsuura and headquartered in Tokyo, Japan. Founded in 1988, the company manages J- ...

artists, with the lyrics written by

Shōko Fujibayashi is a Japanese lyricist who has written the lyrics for several tokusatsu television series' theme songs. Most recently, Fujibayashi has worked with Shuhei Naruse on the soundtracks of ''Kamen Rider Den-O'', '' Kamen Rider Kiva'', and their films. ...

. Daisuke has worked with famous Japanese singer-songwriter

Koda Kumi , known professionally as , is a Japanese singer from Kyoto, known for her Urban contemporary, urban and Contemporary R&B, R&B songs. After debuting with the single "Take Back" in December 2000, Koda gained fame in March 2003 when the songs fr ...

and South Korean artists

BoA Boa, BoA, or BOA may refer to: Snakes * Any member of the Boidae, a family of medium to large, non-venomous, constricting snakes ** Any member of the Boinae, a subfamily of boid snakes *** Any member of ''Boa'' (genus), a group of boid snakes * ...

and

Tohoshinki TVXQ (stylized as TVXQ!; , ), known as Tohoshinki in Japan, is a South Korean pop duo formed by SM Entertainment, composed of U-Know Yunho and Max Changmin. Originally a five-member boy band which also consisted of members Hero Jaejoong, Mick ...

for top-charting singles. Shoko is best known for their credits with BoA and Foxxi misQ. "Here goes!" was arranged by Ryuichiro Yamaki, who is best known for his

remix A remix, also sometimes called reorchestration or rework, is a piece of media which has been altered or contorted from its original state by adding, removing, or changing pieces of the item. A song, piece of artwork, book, poem, or photograph ca ...

ing work under the name "R.Yamaki," and composed by JUNKOO. The lyrical portion was done by Chokkyuu Murano.

Promotional activities

"Get Wild Life" was used as the

theme song Theme music is a musical composition which is often written specifically for radio programming, television shows, video games, or films and is usually played during the title sequence, opening credits, closing credits, and in some instances at ...

to the 2004 film ''

Kamachi Kamachi (written: 蒲池) is a Japanese surname In many societies, a surname, family name, or last name is the mostly hereditary portion of one's personal name that indicates one's family. It is typically combined with a given name to form ...

,'' which was directed by

Rokurō Mochizuki is a Japanese film director who has worked in pink film, adult videos and mainstream cinema. He won the award for Best Director at the 19th Yokohama Film Festival for ''Onibi'' and '' A Yakuza in Love''. Life and career Early career - Pink film ...

. The film also featured the members of Lead.

Track listing

Charts

References

External links

Official Site
{{DEFAULTSORT:Brand New Era 2004 albums Pony Canyon albums Lead (band) albums