"Boombastic" or "Mr. Boombastic" is a song by Jamaican musical artist
Shaggy, released in May 1995 by
Virgin Records
Virgin Records is a British record label owned by Universal Music Group. They were originally founded as a British independent record label in 1972 by entrepreneurs Richard Branson, Simon Draper, Nik Powell, and musician Tom Newman (musician), ...
as the second single from his third studio album, ''
Boombastic'' (1995). The song was both produced and co-written by Shaggy. After being used in an ad for
Levi's
Levi Strauss & Co. ( ) is an American clothing company known worldwide for its Levi's ( ) brand of denim jeans. It was founded in May 1853 when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, ...
, it achieved commercial success in many countries, including Ireland, UK, Sweden, New Zealand, and Australia, where it topped the singles charts. It spent a week at number one on both the US ''Billboard''
R&B chart and the
UK Singles Chart. It also reached number three on the
''Billboard'' Hot 100. The track contains a sample from King Floyd song "Baby Let Me Kiss You". A remix featuring
Sting International, which features a sample of
Marvin Gaye
Marvin Pentz Gaye Jr. (; April 2, 1939 – April 1, 1984) was an American Rhythm and blues, R&B and soul singer, songwriter, musician, and record producer. He helped shape the sound of Motown in the 1960s, first as an in-house session player an ...
's "
Let's Get It On
''Let's Get It On'' is the twelfth studio album by the American soul singer and songwriter Marvin Gaye. It was released on August 28, 1973, by the Motown subsidiary label Tamla Records on LP.
Recording sessions for the album took place dur ...
", was released in January 1996. The latter is featured on some versions of the ''Boombastic'' album as a bonus track.
Critical reception
"Boombastic" received mainly favorable reviews from music critics.
AllMusic
AllMusic (previously known as All-Music Guide and AMG) is an American online database, online music database. It catalogs more than three million album entries and 30 million tracks, as well as information on Musical artist, musicians and Mus ...
editor David Jeffries viewed the song as "pivotal" for the musician.
Larry Flick
Larry Flick is an American journalist, former dance music columnist, single reviewer, and Senior Talent Editor for ''Billboard'' magazine, where he worked for 14 years. Now he produces and hosts Sirius XM radio shows. Flick started in the musi ...
from ''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
'' noted that it "jerks about with a hypnotic groove that owes as much to
hip hop
Hip-hop or hip hop (originally disco rap) is a popular music genre that emerged in the early 1970s from the African-American community of New York City. The style is characterized by its synthesis of a wide range of musical techniques. Hip- ...
and
rave
A rave (from the verb: '' to rave'') is a dance party at a warehouse, club, or other public or private venue, typically featuring performances by DJs playing electronic dance music. The style is most associated with the early 1990s dance mus ...
/
pop
Pop or POP may refer to:
Arts, entertainment, and media
* Pop music, a musical genre
Artists
* POP, a Japanese idol group now known as Gang Parade
* Pop! (British group), a UK pop group
* Pop! featuring Angie Hart, an Australian band
Album ...
as it does to traditional island music. Shaggy's
toasting is quite friendly to mainstream pop ears, and he masterfully twists and bends the chorus. Primed for immediate picking by jeep listeners, smoking track comes in two radical versions that are designed to lure both street kids and their more mature counterparts."
Chuck Campbell from ''
Knoxville News Sentinel
The ''Knoxville News Sentinel'', also known as ''Knox News'', is a daily newspaper in Knoxville, Tennessee, United States, owned by the Gannett Company.
History
The newspaper was formed in 1926 from the merger of two competing newspapers: '' ...
'' declared it as "a confident come-on" driven by the singer's "gravelly purr". He added that it's "making a deeper mark on the American psyche. Unfortunately for Shaggy, the song sounds more like a summer novelty hit than a trendsetting milestone." Heidi Siegmund Cuda from ''
Los Angeles Times
The ''Los Angeles Times'' is an American Newspaper#Daily, daily newspaper that began publishing in Los Angeles, California, in 1881. Based in the Greater Los Angeles city of El Segundo, California, El Segundo since 2018, it is the List of new ...
'' felt "Boombastic" "is by far this summer’s most enchanting radio tune." David Hemingway from ''
Melody Maker
''Melody Maker'' was a British weekly music magazine, one of the world's earliest music weeklies; according to its publisher, IPC Media, the earliest. In January 2001, it was merged into "long-standing rival" (and IPC Media sister publicatio ...
'' deemed it "ragga ''ordinaire''".
A reviewer from ''
Music Week
''Music Week'' is a trade publication for the UK record industry distributed via a website and a monthly print magazine. It is published by Future.
History
Founded in 1959 as ''Record Retailer'', it relaunched on 18 March 1972 as ''Music We ...
'' gave the track four out of five, stating that being used in the latest
Levi's
Levi Strauss & Co. ( ) is an American clothing company known worldwide for its Levi's ( ) brand of denim jeans. It was founded in May 1853 when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, ...
ad, it's "guaranteeing the Shagster another UK smash with this slo-mo pop
ragga
Raggamuffin music (or simply ragga) is a subgenre of dancehall and reggae music. The instrumentals primarily consist of electronic music with heavy use of sampling.
Wayne Smith's " Under Mi Sleng Teng", produced by King Jammy in 1985 on a ...
which samples
Marvin Gaye
Marvin Pentz Gaye Jr. (; April 2, 1939 – April 1, 1984) was an American Rhythm and blues, R&B and soul singer, songwriter, musician, and record producer. He helped shape the sound of Motown in the 1960s, first as an in-house session player an ...
's "
Let's Get It On
''Let's Get It On'' is the twelfth studio album by the American soul singer and songwriter Marvin Gaye. It was released on August 28, 1973, by the Motown subsidiary label Tamla Records on LP.
Recording sessions for the album took place dur ...
"." John Kilgo from ''The Network Forty'' declared it a "
reggae
Reggae () is a music genre that originated in Jamaica during the late 1960s. The term also denotes the modern popular music of Jamaica and its Jamaican diaspora, diaspora. A 1968 single by Toots and the Maytals, "Do the Reggay", was the first ...
/
rap masterpiece".
Johnny Cigarettes from ''
NME
''New Musical Express'' (''NME'') is a British music, film, gaming and culture website, bimonthly magazine, and brand. Founded as a newspaper in 1952, with the publication being referred to as a "Rock music, rock inkie", the ''NME'' would be ...
'' said, "As chat-up lines go this is so simple, it's brilliant, basically saying 'I'm really rather fantastic in bed, pet, would you like to have intercourse?' As a pop record, however, it is spectacularly boring, like
Shabba Ranks
Rexton Rawlston Fernando Gordon OD (born 17 January 1966), better known by his stage name Shabba Ranks, is a Jamaican dancehall musician. In the late 1980s and early 1990s, he was one of the most popular Jamaican musicians in the world. Throu ...
' little brother doing toasting practice while he's getting the piano tuned up." Gerald Martinez from ''
New Sunday Times
The ''New Straits Times'' is an English-language newspaper published in Malaysia. It is Malaysia's oldest newspaper still in print (though not the first), having been founded as a local offshoot of Singapore-based ''The Straits Ti ...
'' found that "with sparse, hypnotic backing, Shaggy's boastful rapping carries the song."
A reviewer from ''
People Magazine
''People'' is an American weekly magazine that specializes in celebrity news and human-interest stories. It is published by Dotdash Meredith, a subsidiary of IAC (company), IAC. With a readership of 46.6 million adults in 2009, ''Peopl ...
'' opined that the album "is more like the real reggae thing", and "the raw title song is the style's most uncompromising Top 10 trip yet."
James Hamilton James Hamilton may refer to:
Dukes
*James Hamilton, 1st Duke of Hamilton (1606–1649), heir to the throne of Scotland
*James Hamilton, 4th Duke of Hamilton (1658–1712), Scottish nobleman
*James Hamilton, 5th Duke of Hamilton (1703–1743), Sco ...
from the ''
Record Mirror
''Record Mirror'' was a British weekly music newspaper published between 1954 and 1991, aimed at pop fans and record collectors. Launched two years after ''New Musical Express'', it never attained the circulation of its rival. The first UK Album ...
'' Dance Update described it as "gruffy twiddly-diddled".
Al Weisel from ''
Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason.
The magazine was first known fo ...
'' viewed it as "a stripped-down
dub masterpiece, a percussive cacophony of samples, sound effects and a clanging piano. Shaggy's
baritone
A baritone is a type of classical music, classical male singing human voice, voice whose vocal range lies between the bass (voice type), bass and the tenor voice type, voice-types. It is the most common male voice. The term originates from the ...
growl oozes a sexuality that recalls both the
dance-hall swagger of Shabba Ranks and theatrical self-deprecation of
ska
Ska (; , ) is a music genre that originated in Jamaica in the late 1950s and was the precursor to rocksteady and reggae. It combined elements of Caribbean mento and calypso with American jazz and rhythm and blues. Ska is characterized by a w ...
king
Prince Buster
Cecil Bustamente Campbell (24 May 1938 – 8 September 2016), known professionally as Prince Buster, was a Jamaican singer-songwriter and producer. The records he released in the 1960s influenced and shaped the course of Jamaican contemporary ...
."
Mark Sutherland from ''
Smash Hits
''Smash Hits'' was a British music magazine aimed at young adults, originally published by EMAP. It ran from 1978 to 2006, and, after initially appearing monthly, was issued fortnightly during most of that time. The name survived as a brand ...
'' gave "Boombastic" two out of five, calling it a "gruff, grinding ragga-lite" track. David Sinclair from ''
The Times
''The Times'' is a British Newspaper#Daily, daily Newspaper#National, national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its modern name on 1 January 1788. ''The Times'' and its si ...
'' described it as "an entertaining tribute to the singer's boundless sex appeal", noting Shaggy's "mischievous glee, the Rs rolling off his tongue like the purr of a big cat." He added, "Set to a plonking, one-note piano riff and minimalist reggae beat, "Boombastic" is one of those feelgood dance records that seems to conjure a special magic out of thin air. Like the hero in the ad, it will be flying out of shops everywhere."
Retrospective response
Bill Lamb from
About.com
Dotdash Meredith (formerly The Mining Company, About.com and Dotdash) is an American digital media company based in New York City. The company publishes online articles and videos about various subjects across categories including health, hom ...
said Shaggy "exhibits oodles of personal charm alongside the funky grooves" of "Boombastic", naming it one of the best songs from 1990s. Tom Ewing of
Freaky Trigger
''Freaky Trigger'' is an Internet publication and e-zine that focuses on popular culture with topics varying from music to cinema. It was founded by the music critic Tom Ewing in 1999 and features Pete Baran and Mark Sinker as editors. From 2 ...
said the musician is "the benevolent monarch of this world, giving a comical, flirtatious, crowd-tickling performance, his army of mechanical instruments dancing in and out of his phrasing. His main trick here is using his voice like a yo-yo, winding his vowels out on "''rohhhhhh-''" before he flicks the word back "''-mantic!''"."
Chart performance
"Boombastic" peaked at number one in Australia,
El Salvador,
Ireland,
Italy,
New Zealand,
Sweden,
and the UK, where it topped the
UK Singles Chart in September 1995. In Europe, the song entered the top five in Austria, Belgium, Denmark, Finland, Germany, Iceland, the Netherlands, Norway, Spain, and Switzerland. In France, it was a top-10 hit. On the
Eurochart Hot 100
The European Hot 100 Singles was compiled by ''Billboard'' and ''Music & Media'' magazine from March 1984 until December 2010. The chart was based on national singles sales charts in 17 European countries: Austria, Belgium (two charts separately f ...
, "Boombastic" reached number one in November 1995.
In the US, the song peaked at number one on the ''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
''
Hot R&B Singles
The Hot R&B/Hip-Hop Songs chart ranks the most popular R&B and hip hop songs in the United States and is published weekly by ''Billboard''. Rankings are based on a measure of radio airplay, sales data, and streaming activity. The chart had 100 po ...
chart and number three on the ''Billboard''
Hot 100
The ''Billboard'' Hot 100, also known as simply the Hot 100, is the music industry standard record chart in the United States for songs, published weekly by ''Billboard'' magazine. Chart rankings are based on sales (physical and digital), o ...
. In Canada, it reached number eight on the ''
RPM
Revolutions per minute (abbreviated rpm, RPM, rev/min, r/min, or r⋅min−1) is a unit of rotational speed (or rotational frequency) for rotating machines.
One revolution per minute is equivalent to hertz.
Standards
ISO 80000-3:2019 def ...
'' Dance chart. "Boombastic" earned a
gold
Gold is a chemical element; it has chemical symbol Au (from Latin ) and atomic number 79. In its pure form, it is a brightness, bright, slightly orange-yellow, dense, soft, malleable, and ductile metal. Chemically, gold is a transition metal ...
record in Austria, France and Germany, while receiving a platinum record in Australia, New Zealand, Norway, the UK, and the US.
Music video
The accompanying music video for "Boombastic" features Shaggy performing in and outside an old house, surrounded by dancing women and flickering lights.
Track listings
United Kingdom
* CD single
# "Boombastic" (7-inch Original Edit) – 3:52
# "Boombastic" (
StoneBridge Vocal Remix) – 5:59
* Maxi single
# "Boombastic" (7-inch Original Edit) – 3:52
# "Boombastic" (StoneBridge Vocal Remix) – 3:52
# "Boombastic" (Wag Ya Tail Remix) – 4:19
# "Boombastic" (Firefox & 4Tree BassBoom Remix) – 6:32
# "Boombastic" (Sting vs. Shaggy Remix) – 5:59
# "Boombastic" (Boom the Dancehall Dub) – 6:05
* Cassette
# "Boombastic" (7-inch Original Edit) – 3:52
# "Boombastic" (StoneBridge Vocal Remix) – 3:52
# "Boombastic" (Firefox & 4Tree BassBoom Remix) – 6:32
# "Boombastic" (Sting vs. Shaggy Remix) – 5:59
* 7-inch vinyl
# "Boombastic" (7-inch Original Edit) – 3:52
# "Boombastic" (Sting vs. Shaggy Remix) – 5:59
* 12-inch vinyl
# "Boombastic" (LP Version) – 4:08
# "Boombastic" (StoneBridge Vocal Remix) – 3:52
# "Boombastic" (Wag Ya Tail Remix) – 4:19
# "Boombastic" (Firefox & 4Tree BassBoom Remix) – 6:32
# "Boombastic" (Sting vs. Shaggy Remix) – 5:59
# "Boombastic" (Boom the Dancehall Dub) – 6:05
* 12-inch vinyl – Jungle Mixes
# "Boombastic" (Firefox & 4Tree BassBoom Remix) – 6:32
# "Boombastic" (Boom the Dancehall Dub) – 6:05
United States
* CD single
# "Boombastic" (LP Version) – 4:08
# "Boombastic" (Sting vs. Shaggy Remix) – 4:16
# "Boombastic" (Firefox & 4Tree BassBoom Remix) – 6:32
# "
In the Summertime
"In the Summertime" is the debut single by British rock band Mungo Jerry, released in 1970. It reached number one in charts around the world, including seven weeks on the UK Singles Chart, two weeks at number one on the Canadian charts, and ...
" – 4:00
# "Gal Yu a Pepper" – 4:16
* Cassette
# "Boombastic" (LP Version) – 4:08
# "Boombastic" (Sting vs. Shaggy Remix) – 4:16
# "In the Summertime" – 4:00
# "Gal Yu a Pepper" – 4:16
* 12-inch vinyl
# "Boombastic" (LP Version) – 4:08
# "Boombastic" (Sting vs. Shaggy Remix) – 4:16
# "Boombastic" (Boom the Dancehall Dub) – 6:05
# "In the Summertime" – 4:00
# "Gal Yu a Pepper" – 4:16
Charts
Weekly charts
Year-end charts
Certifications
Release history
In popular culture
The song was featured in the 2006 animated film ''
Barnyard
A barnyard or farmyard is an enclosed or open yard adjoining a barn,Oxford English Dictionary Second Edition on CD-ROM (v. 4.0) © Oxford University Press 2009. Barn. n. and, typically, related farm buildings, including a farmhouse. Enclosed ...
'', sung by the character "Biggie Cheese". Alongside its corresponding scene, the song subsequently became an
internet meme
An Internet meme, or meme (, Help:Pronunciation respelling key, ''MEEM''), is a cultural item (such as an idea, behavior, or style) that spreads across the Internet, primarily through Social media, social media platforms. Internet memes manif ...
about a decade later.
References
External links
*
{{Authority control
1994 songs
1995 singles
Number-one singles in Australia
European Hot 100 Singles number-one singles
Irish Singles Chart number-one singles
Number-one singles in Italy
Number-one singles in New Zealand
Number-one singles in Sweden
UK singles chart number-one singles
Shaggy (musician) songs
Songs written by Shaggy (musician)
Virgin Records singles