Robert "Bob" Meyrowitz is the co-creator of the

Ultimate Fighting Championship The Ultimate Fighting Championship (UFC) is an American mixed martial arts (MMA) promoter (entertainment), promotion company based in Las Vegas, Nevada. It is owned and operated by TKO Group Holdings, a majority owned subsidiary of Endeavor ( ...

( UFC).

Background

In 1973, Meyrowitz was a founder of D.I.R. Broadcasting and a creator of the syndicated radio series, the King Biscuit Flower Hour. In the late 1980s he started Semaphore Entertainment Group (SEG), which was one of the first groups to develop content for pay per view. In 1999, Meyrowitz created eYada.com, an internet

talk radio Talk radio is a radio format containing discussion about topical issues and consisting entirely or almost entirely of original spoken word content rather than outside music. They may feature monologues, dialogues between the hosts, Interview (jo ...

station, ceasing in 2001. In 2001, Meyrowitz was the owner of the UFC who sold it to Frank Fertitta III and Lorenzo Fertitta ( Zuffa). In January 2008, Meyrowitz announced the formation of his new

MMA Mixed martial arts (MMA) is a full-contact fighting sport based on striking and grappling; incorporating techniques from various combat sports from around the world. In the early 20th century, various inter-stylistic contests took place t ...

company, YAMMA Pit Fighting. YAMMA was a joint venture between Meyrowitz's company, Rope Partners, and

Live Nation Live Nation Entertainment, Inc. is an American multinational Entertainment industry, entertainment company that was founded in 2010 following the Mergers and acquisitions, merger of Live Nation (events promoter), Live Nation and Ticketmaster. It ...

. Yamma folded the same year, holding only one event on April 11, 2008. On June 10, 2016, Meyrowitz was inducted to the Contributor wing of the

UFC Hall of Fame The UFC Hall of Fame is a List of halls and walks of fame, hall of fame which honors mixed martial artists and MMA personalities, established and maintained by the U.S.-based mixed martial arts promotion Ultimate Fighting Championship (UFC). In a ...

References

Living people Mixed martial arts executives Year of birth missing (living people) Founders of sporting institutions {{US-martialart-bio-stub