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BluSmart Mobility is an Indian ride-sharing company, headquartered in
Gurugram Gurgaon (), officially named Gurugram (), is a satellite city of Delhi and administrative headquarters of Gurgaon district, located in the northern Indian state of Haryana. It is situated near the Delhi–Haryana border, about southwest o ...
. It was founded by Anmol Singh Jaggi, Punit K Goyal and Puneet Singh Jaggi in 2019. , the company's fleet of vehicles includes the Mahindra e-Verito, Tata e-Tigor, Tata Xpres-T EV,
Hyundai Kona Electric Hyundai is a former South Korean industrial conglomerate ("''chaebol''"), which was restructured into the following groups: * Hyundai Group, parts of the former conglomerate which have not been divested ** Hyundai Asan, a real estate construction ...
, MG ZS Electric, and Citroen e-C3. It is India's first all-
electric Electricity is the set of physical phenomena associated with the presence and motion of matter possessing an electric charge. Electricity is related to magnetism, both being part of the phenomenon of electromagnetism, as described by Maxwel ...
shared smart mobility platform. The company competes with
Uber Uber Technologies, Inc. is an American multinational transportation company that provides Ridesharing company, ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, a ...
,
Ola Ola may refer to: Places Panama *Olá, a subdistrict in Coclé Province * Olá District Russia *Ola, Russia, an urban settlement in Magadan Oblast * Ola District, an administrative division in Magadan Oblast * Ola (river), a river in Magadan ...
, and new cab-hailing entrants like Rapido and Namma Yatri. In July 2024, the company raised $24 million (200 crore) in a funding round led by its existing investors, Zurich-based climate finance firm Responsability Investments, cricketer
MS Dhoni Mahendra Singh Dhoni (; born 7 July 1981) is an Indian professional cricketer who plays as a right-handed batter and a wicket-keeper. Widely regarded as one of the most prolific wicket-keeper batsmen and captains and one of the greatest O ...
's family office, and
ReNew Renew or renewal may refer to: Media and entertainment * ''Renew'' (album), a 2002 album by The Badlees * ''Renewal'' (film), a 2008 documentary on the religious environmental movement * ''Renewal'' (magazine), a UK journal of Labour politics * ' ...
founder Sumant Sinha.


History

BluSmart was co-founded on 14 January 2019 by Anmol Singh Jaggi, Puneet Singh Jaggi, and Punit K Goyal. In the same month, BluSmart partnered with
Mahindra & Mahindra Mahindra & Mahindra is an Indian automobile manufacturing company headquartered in Mumbai, Maharashtra. It was established in 1945 as Mahindra & Mohammed and later renamed Mahindra & Mahindra. Part of the Mahindra Group, M&M is one of the lar ...
to launch the first batch of EVs on the platform. In September 2019, the company, led by JITO Angel Network, Investment Office of
Deepika Padukone Deepika Padukone (; born 5 January 1986) is an Indian actress who works predominantly in Hindi films. She is India's highest-paid actress, as of 2023, and List of awards and nominations received by Deepika Padukone, her accolades include thre ...
, raised an angel round of . On World EV Day 2021, BluSmart announced a partnership with Jio-BP to set up charging infrastructure across India. On World Environment Day 2022, Tata Motors signed an MoU with BluSmart to deliver 10,000 EVs. In July 2022, BluSmart received Verra accreditation on carbon emissions. In February 2024, BluSmart partnered with
Tata Power Tata Power Company Limited is an Indian electric utility and electricity generation company based in Mumbai, India and is part of the Tata Group. With an installed electricity generation capacity of 14,707 MW out of which 5847 MW is from Non-C ...
to source clean energy for its electric vehicle charging infrastructure. On 15 April 2025, the
Securities and Exchange Board of India The Securities and Exchange Board of India (SEBI) is the Regulatory agency, regulatory body for securities and commodity market in India under the administrative domain of Ministry of Finance (India), Ministry of Finance within the Government ...
(SEBI) barred the company's promoters, Anmol Singh Jaggi and Puneet Singh Jaggi, from holding directorships in the group's listed company Gensol Engineering Limited and from accessing public markets. SEBI's investigation revealed that funds from Gensol's term loans worth raised from IREDA and Power Finance between 2021 and 2024–intended primarily for leasing 6,400 EVs to BluSmart–had been diverted and misappropriated by the Jaggi brothers. According to SEBI, only was used for purchase of 4,704 EVs, while funds of at least were either unaccounted for or siphoned off by the promoters. SEBI also flagged various personal expenditures made using the diverted funds, including the purchase of a luxury flat. SEBI's order came weeks after BluSmart defaulted on bond payments, and Anmol Singh Jaggi emailed BluSmart employees regarding the non-payment of salaries citing financial constraints. On 17 April 2025, BluSmart suspended all ride bookings and extended the refund window for user wallet balances from 6 days to 90 days.


Business model

BluSmart functions on an asset-light business model. Cars are procured on a monthly lease from companies like EESL. The company's
mobile application A mobile application or app is a computer program or software application designed to run on a mobile device such as a phone, tablet, or watch. Mobile applications often stand in contrast to desktop applications which are designed to run on d ...
can be used to purchase rides that are similar to
Uber Uber Technologies, Inc. is an American multinational transportation company that provides Ridesharing company, ride-hailing services, courier services, food delivery, and freight transport. It is headquartered in San Francisco, California, a ...
,
Ola Cabs Ola Consumer, formerly Ola Cabs, is an Indian transportation company that provides ride-hailing services and operates other business verticals such as financial services and cloud kitchens. It is headquartered in Bangalore, and operates in 2 ...
and
Lyft Lyft, Inc. is an American company offering ride-hailing services, motorized scooters, and bicycle-sharing systems in the United States and Canada. Lyft sets fares, which vary using a dynamic pricing model based on local supply and demand a ...
. The company uses all-electric cars with their branding on it.


Services

BluSmart operates in parts of-
Delhi NCR The National Capital Region (NCR; ) is a region centred upon the National Capital Territory (NCT) of Delhi in India. It encompasses Delhi and several districts surrounding it from the states of Haryana, Uttar Pradesh, and Rajasthan. The NCR and ...
,
Bangalore Bengaluru, also known as Bangalore (List of renamed places in India#Karnataka, its official name until 1 November 2014), is the Capital city, capital and largest city of the southern States and union territories of India, Indian state of Kar ...
,
Mumbai Mumbai ( ; ), also known as Bombay ( ; its official name until 1995), is the capital city of the Indian state of Maharashtra. Mumbai is the financial capital and the most populous city proper of India with an estimated population of 12 ...
, and
Dubai Dubai (Help:IPA/English, /duːˈbaɪ/ Help:Pronunciation respelling key, ''doo-BYE''; Modern Standard Arabic, Modern Standard Arabic: ; Emirati Arabic, Emirati Arabic: , Romanization of Arabic, romanized: Help:IPA/English, /diˈbej/) is the Lis ...
Users can book a cab using the Android or
iOS Ios, Io or Nio (, ; ; locally Nios, Νιός) is a Greek island in the Cyclades group in the Aegean Sea. Ios is a hilly island with cliffs down to the sea on most sides. It is situated halfway between Naxos and Santorini. It is about long an ...
Mobile App A mobile application or app is a computer program or software application designed to run on a mobile device such as a smartphone, phone, tablet computer, tablet, or smartwatch, watch. Mobile applications often stand in contrast to desktop appli ...
. In June 2020, BluSmart also introduced imulti-hour rentals. In April 2021, BluSmart initiated a
COVID-19 Coronavirus disease 2019 (COVID-19) is a contagious disease caused by the coronavirus SARS-CoV-2. In January 2020, the disease spread worldwide, resulting in the COVID-19 pandemic. The symptoms of COVID‑19 can vary but often include fever ...
vaccination drive for its drivers, whose vaccination status is visible on the BluSmart mobile app. BluSmart also launched EV intercity rides from Delhi NCR to Chandigarh, Jaipur.


Challenges in growth

Unlike its competitors, BluSmart's expansion faces several hindrances. Because BluSmart operates on a hub-to-hub model, the lack of charging infrastructure in India and
range anxiety Range anxiety is the driving, driver's fear that a vehicle has insufficient energy storage (fuel and/or battery capacity) to cover the road distance needed to reach its intended destination, and would thus strand the vehicle's occupants mid-way. T ...
of EVs poses serious hurdles to the company's growth. Because their cars are not driver-owned assets, high maintenance costs might further complicate its scaling-up process.


References

{{reflist Taxi companies Ridesharing companies of India Indian companies established in 2019 Companies based in Gurgaon