Blim TV (stylized as blim tv) was an on-demand video subscription service, offered online via

TelevisaUnivision TelevisaUnivision (formerly known as Univision Communications) is a Mexican-American media company headquartered in Miami and Mexico City that owns American Spanish language broadcast network Univision and free-to-air channels in Mexico such as ...

, through an Internet connection, which offers access to programs strictly for personal use, in exchange for payment of a monthly subscription fee. Its center of operations was in

Mexico City Mexico City is the capital city, capital and List of cities in Mexico, largest city of Mexico, as well as the List of North American cities by population, most populous city in North America. It is one of the most important cultural and finan ...

. It was made available in 18 countries: Mexico, Colombia, Argentina, Costa Rica, Panama, Chile, Peru, Venezuela, Ecuador, Guatemala, Bolivia, Honduras, Paraguay, El Salvador, Nicaragua, Uruguay, Dominican Republic and Belize. It owned the productions of

Televisa Grupo Televisa, S.A.B., simply known as Televisa, is a Mexican telecommunications and broadcasting company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content. In April ...

, as well the broadcast rights for titles from creators and distributors like

Walt Disney Pictures Walt Disney Pictures is an American film Film production company, production company and subsidiary of Walt Disney Studios (division), the Walt Disney Studios, a division of Disney Entertainment, which is owned by the Walt Disney Company. The st ...

Paramount Pictures Paramount Pictures Corporation, commonly known as Paramount Pictures or simply Paramount, is an American film production company, production and Distribution (marketing), distribution company and the flagship namesake subsidiary of Paramount ...

Metro-Goldwyn-Mayer Metro-Goldwyn-Mayer Studios Inc. (also known as Metro-Goldwyn-Mayer Pictures, commonly shortened to MGM or MGM Studios) is an American Film production, film and television production and film distribution, distribution company headquartered ...

and

BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...

. To compete with other on demand video services, it initially offered a monthly subscription for 109 pesos (approximately $5.65 US). Like

Netflix Netflix is an American subscription video on-demand over-the-top streaming service. The service primarily distributes original and acquired films and television shows from various genres, and it is available internationally in multiple lang ...

, blim tv offered the first month of its service free of charge. On 3 September 2019, Blim was relaunched as "Blim TV", adding 30 live television channels like

Las Estrellas Las Estrellas () is a Mexican television network owned by TelevisaUnivision. Its first official broadcast took place on 21 March 1951. It airs free-to-air through affiliate stations throughout Mexico, based on XEW-TDT in Mexico City. It is con ...

, Canal 5,

Tlnovelas Tlnovelas (stylized as tlnovelas) is a Spanish-language pay television network that broadcasts Mexican ''telenovelas'' produced by TelevisaUnivision, the owner of the channel. Tlnovelas is distributed around the world via two feeds: Tlnovelas ...

Telemundo Internacional Telemundo Internacional is a Latin American pay television television network, network owned by NBCUniversal. Telemundo Internacional carries a variety of programs, consisting mainly of select programs from the Telemundo national schedule. Histo ...

and Antena 3. As of July 2021, Luis Arvizu was the CEO of the company. In 2022, Blim TV merged all assets to Vix.

Controversy

In 2016, Televisa realized people watched

more than cable television. In an attempt to re-gain their lost viewers, they decided to remove all of their original content from Netflix. They then created their own Netflix-like streaming service, called Blim. Soon after Televisa announced Blim, Mexicans began mocking them through

Internet meme An Internet meme, or meme (, Help:Pronunciation respelling key, ''MEEM''), is a cultural item (such as an idea, behavior, or style) that spreads across the Internet, primarily through Social media, social media platforms. Internet memes manif ...

s for producing lesser-quality original content compared to Netflix's more critically acclaimed original content. Netflix itself released an ad which made fun of Televisa's original content. It criticized Blim and Televisa for the perceived lesser quality of their content, as well as for removing it from Netflix. The ad featured a man acting sad because Televisa's original content was removed, with his mom looking at him strangely. Televisa retaliated by releasing an ad where a look-a-like man was happy having subscribed to Blim. However Televisa's ad did not get the response they expected. It only caused more unfavorable criticism compared to Netflix. Blim and Televisa were even more heavily criticized for not understanding Millennials, some of whom went as far as thanking Televisa for removing their content from Netflix. The main argument against Televisa was that there was no need to pay for a streaming service to see series that are available to watch on YouTube without needing to buy cable in the first place.

Original programming

References

External links

* {{TelevisaUnivision Televisa Android (operating system) software Entertainment companies established in 2016 Internet properties established in 2016 Mass media companies established in 2016 Mexican entertainment websites Recommender systems Defunct video on demand services Video rental services Mexican companies established in 2016