Blacklight Poster
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A blacklight poster or black light poster is a
poster A poster is a large sheet that is placed either on a public space to promote something or on a wall as decoration. Typically, posters include both typography, textual and graphic elements, although a poster may be either wholly graphical or w ...
printed with inks which
fluoresce Fluorescence is one of two kinds of photoluminescence, the emission of light by a substance that has absorbed light or other electromagnetic radiation. When exposed to ultraviolet radiation, many substances will glow (fluoresce) with color ...
under a
blacklight A blacklight, also called a UV-A light, Wood's lamp, or ultraviolet light, is a lamp that emits long-wave ( UV-A) ultraviolet light and very little visible light. One type of lamp has a violet filter material, either on the bulb or in a se ...
. The inks used contain
phosphor A phosphor is a substance that exhibits the phenomenon of luminescence; it emits light when exposed to some type of radiant energy. The term is used both for fluorescent or phosphorescent substances which glow on exposure to ultraviolet or ...
s which cause them to glow when exposed to
ultraviolet Ultraviolet radiation, also known as simply UV, is electromagnetic radiation of wavelengths of 10–400 nanometers, shorter than that of visible light, but longer than X-rays. UV radiation is present in sunlight and constitutes about 10% of ...
light emitted from blacklights.


Overview

Although blacklights date to 1903 with the development of the
optical filter An optical filter is a device that selectively transmits light of different wavelengths, usually implemented as a glass plane or plastic device in the optical path, which are either dyed in the bulk or have interference coatings. The optic ...
glass Glass is an amorphous (non-crystalline solid, non-crystalline) solid. Because it is often transparency and translucency, transparent and chemically inert, glass has found widespread practical, technological, and decorative use in window pane ...
Wood's glass Wood's glass is an optical filter glass invented in 1903 by American physicist Robert Williams Wood (1868–1955), which allows ultraviolet and infrared light to pass through, while blocking most visible light. History Wood's glass was devel ...
, fluorescent ink was not developed until 1932 when the Switzer brothers were inspired by a ''
Popular Science Popular science (also called pop-science or popsci) is an interpretation of science intended for a general audience. While science journalism focuses on recent scientific developments, popular science is more broad ranging. It may be written ...
'' magazine article to experiment in their father's pharmacy. Their
Day-Glo Color Corp. The Day-Glo Color Corp. (also styled as DayGlo) is a privately held American paint and pigments manufacturer based in Cleveland, Ohio. It was founded in 1946 by brothers Joseph and Robert Switzer and is currently owned by RPM International. It ...
marketed the ink chiefly to the military before a
counterculture A counterculture is a culture whose values and norms of behavior differ substantially from those of mainstream society, sometimes diametrically opposed to mainstream cultural mores.Eric Donald Hirsch. ''The Dictionary of Cultural Literacy''. Ho ...
emerged to embrace the aesthetic.Ensminger, David. "Black Light Panthers: The Politics of Fluorescence," ''Art in Print'' Vol. 5 No. 2 (July–August 2015). The 1960s saw the pervasive use of recreational drugs, especially mass use of
hallucinogen Hallucinogens, also known as psychedelics, entheogens, or historically as psychotomimetics, are a large and diverse class of psychoactive drugs that can produce altered states of consciousness characterized by major alterations in thought, mo ...
ics such as
LSD Lysergic acid diethylamide, commonly known as LSD (from German ; often referred to as acid or lucy), is a semisynthetic, hallucinogenic compound derived from ergot, known for its powerful psychological effects and serotonergic activity. I ...
(lysergic acid diethylamide),
mescaline Mescaline, also known as mescalin or mezcalin, and in chemical terms 3,4,5-trimethoxyphenethylamine, is a natural product, naturally occurring psychedelic drug, psychedelic alkaloid, protoalkaloid of the substituted phenethylamine class, found ...
, and
marijuana Cannabis (), commonly known as marijuana (), weed, pot, and ganja, List of slang names for cannabis, among other names, is a non-chemically uniform psychoactive drug from the ''Cannabis'' plant. Native to Central or South Asia, cannabis has ...
for the first time. With the ability to glow and vibrate under ultraviolet light, the posters could simulate the sensations and visual distortions one experiences during an
acid trip A psychedelic experience (known colloquially as a trip) is a temporary altered state of consciousness induced by the consumption of a psychedelic substance (most commonly LSD, mescaline, psilocybin mushrooms, or DMT). For example, an acid ...
. In the United States, blacklight posters emerged as part of the psychedelic fashion scene between 1967 and 1969. The style was popular in advertisements for concerts at venues like
the Fillmore The Fillmore is a historic music venue in San Francisco, California. Built in 1912 and originally named the Majestic Hall, it became the Fillmore Auditorium in 1954. It is in Western Addition, on the edge of the Fillmore District and Upper Fil ...
and
Avalon Ballroom The Avalon Ballroom was a music venue in the Polk Gulch neighborhood of San Francisco, California, at 1244 Sutter Street (or 1268 Sutter, depending on the entrance). The space is known as the location of many concerts of the counterculture mov ...
, and further promoted and commercialized by companies like Pandora Productions (established in Minneapolis, 1964) and the Houston Black Light Company (Houston, 1969). Designs ranged from respectful copies of concert posters to prurient adolescent fantasies. At its height radical black artists found inspiration in the aesthetic, such as Faith Ringgold's series of ''Black Light'' paintings that eschewed any white pigment, or
Barbara Jones-Hogu Barbara Jones-Hogu (April 17, 1938 – November 14, 2017) was an African-American artist best known for her work with the Organization of Black American Culture (OBAC) and for co-founding the artists' collective AfriCOBRA. Early life and educat ...
's prints (especially ''Relate to Your Heritage''). Commercial producers happily reciprocated by incorporating
blaxploitation In American cinema, Blaxploitation is the film subgenre of action movie derived from the exploitation film genre in the early 1970s, consequent to the combined cultural momentum of the black civil rights movement, the black power movement, ...
themes into their posters, as in George Goode's series for the Houston Black Light Company and George Stowe Jr.'s work for One Stop Posters. Since then, the art form has gone out of fashion and is generally viewed as a relic of the 1970s. Although blacklight posters have continually been produced since the 1960s, there has been a resurgence in popularity since 2007 as blacklight and glow-in-the-dark parties have become more popular. As of 2014, there are a number of companies producing new and classic
flocked Flocking is the process of depositing many small fiber particles (called flock) onto a surface. It can also refer to the texture produced by the process, or to any material used primarily for its flocked surface. Flocking of an article can be per ...
blacklight posters in a wide range of content, including music, nature, and pop culture. The black parts of these posters are overlaid with black flocking, which gives them a
velvet Velvet is a type of woven fabric with a dense, even pile (textile), pile that gives it a distinctive soft feel. Historically, velvet was typically made from silk. Modern velvet can be made from silk, linen, cotton, wool, synthetic fibers, silk ...
feel, and these are often referred to as velvet posters. Artists continue to make use of the material, notably
Dorothy Cross Dorothy Cross (born 1956) is an Irish artist. Working with differing media, including sculpture, photography, video and installation art, installation, she represented Republic of Ireland, Ireland at the 1993 Venice Biennale. Central to her work ...
's 1998 ''Ghost Ship'' (a decommissioned light ship painted to glow at night, evoking the pigment's original military purposes), or
Hank Willis Thomas Hank Willis Thomas (born 1976) is an American conceptual artist. Based in Brooklyn, New York, he works primarily with themes related to identity, history, and popular culture. Early life and education Hank Willis Thomas was born in 1976 in P ...
's 2014 screenprints ''And I Can't Run'' and ''Blow the Man Down'' (exposing black victims under fluorescent light, evoking the pigment's historic association with black radicalism).


References

{{DEFAULTSORT:Blacklight Poster Posters Hippie movement 1970s fads and trends Drug culture Fluorescence Novelty items