Michael "Blackie" Gejeian (June 24, 1926 – September 2, 2016) was an American race car driver, race car builder, and
hot rod
Hot rods are typically American cars that might be old, classic, or modern and that have been rebuilt or modified with large engines optimized for speed and acceleration. One definition is: "a car that's been stripped down, souped up and ma ...
enthusiast. Considered an "Industry Legend",
Gejeian was the organizer of the Autorama, one of the largest
custom car
A custom car is a passenger automobile, vehicle that has been altered to engine tuning, improve its performance, change its aesthetics, or combine both. Some automotive enthusiasts in the United States want to push "styling and performance a st ...
shows in North America, held annually in
Fresno, California
Fresno (; ) is a city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County, California, Fresno County and the largest city in the greater Central Valley (California), Central Valley region. It covers a ...
.
Life and career
Michael "Blackie" Gejeian, an
Armenian
Armenian may refer to:
* Something of, from, or related to Armenia, a country in the South Caucasus region of Eurasia
* Armenians, the national people of Armenia, or people of Armenian descent
** Armenian diaspora, Armenian communities around the ...
by descent, was born on June 24, 1926 in
Easton, California
Easton (formerly, Covel and Covell) is a census-designated place (CDP) in Fresno County, California, United States. The population was 1,972 at the 2020 census, down from 2,083 at the 2010 census. Easton is located south of downtown Fresno, at an ...
, near
Fresno
Fresno (; ) is a city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County, California, Fresno County and the largest city in the greater Central Valley (California), Central Valley region. It covers a ...
, to a family of
Armenian genocide
The Armenian genocide was the systematic destruction of the Armenians, Armenian people and identity in the Ottoman Empire during World War I. Spearheaded by the ruling Committee of Union and Progress (CUP), it was implemented primarily t ...
survivors.
His family, including his extended family, were farmers who lived together in one farm ranch. Gejeian later recalled:
Seventeen of us lived in that one farm house. And you've never seen such happy people. My dad played the violin. One uncle the clarinet. Another uncle the tambourine. At nights they would play, and my mother and aunts would dance in a circle, the old Armenian dance
The Armenian dance (Armenian: Հայկական պար) heritage has been considered the oldest and most varied in its respective region. From the fifth to the third millennia B.C., in the higher regions of Armenia, the land of Ararat, there a ...
s, holding hands.
Gejeian then started to drive his dads car at the age of 12 around the ranch.
After Gejeian graduated high school, he enlisted in the
United States Navy
The United States Navy (USN) is the naval warfare, maritime military branch, service branch of the United States Department of Defense. It is the world's most powerful navy with the largest Displacement (ship), displacement, at 4.5 millio ...
and participated in
World War II
World War II or the Second World War (1 September 1939 – 2 September 1945) was a World war, global conflict between two coalitions: the Allies of World War II, Allies and the Axis powers. World War II by country, Nearly all of the wo ...
. Returning from the war, Gejeian desired to build the fastest hot rod in Fresno. His first car was built in 1945 and became the fastest in Fresno. Painted in black, he called this first car "Blackie", which would ultimately earn him his nickname. However, this car would ultimately crash in a race in 1948. Gejeian rebuilt the roadster as a show car and renamed it "Shish Kebob".
The car's undercarriage was the first to be entirely chrome-plated.
He also started the tradition of placing a mirror beneath the car when showcased.
The car earned the title "Best of Show" at
Gene Winfield
Roger Eugene Winfield (June 16, 1927 – March 4, 2025) was an American automotive customizer and fabricator. In the mid-1960s, his designs caught the attention of the film community, resulting in a large body of his work appearing on screen, in ...
's show. In 1955, it was named World's Most Beautiful Roadster by the Oakland Grand National Roadster Show.

Blackie Gejeian, along with George Barris, Richard Peters, then built the
Ala Kart. The
chassis
A chassis (, ; plural ''chassis'' from French châssis ) is the load-bearing framework of a manufactured object, which structurally supports the object in its construction and function. An example of a chassis is a vehicle frame, the underpart ...
work was done Peters and Gejeian at their
Fresno, California
Fresno (; ) is a city in the San Joaquin Valley of California, United States. It is the county seat of Fresno County, California, Fresno County and the largest city in the greater Central Valley (California), Central Valley region. It covers a ...
shop, while the body and styling was by Barris. The Ala Kart won more than 200 trophies and became America's most beautiful roadster twice in 1958 and again in 1959.
The name was derived from George Barris, an auto customizer, opening a menu and Blackie seeing the phrase ''Ala Carte'' on the top of it.
Barris sketched out the early design on restaurant napkins. ''Ala Kart'' featured an entirely chromed chassis, including springs, driveshaft, and rearend (following Gejean's previous car's example). ''Ala Kart'' was reproduced as a 1/25
scale model kit
A scale model is a physical model that is geometrically similar to an object (known as the ''prototype''). Scale models are generally smaller than large prototypes such as vehicles, buildings, or people; but may be larger than small prototyp ...
by
AMT
Amt is a type of administrative division governing a group of municipalities, today only in Germany, but formerly also common in other countries of Northern Europe. Its size and functions differ by country and the term is roughly equivalent to ...
in 1961 becoming one of the best-selling kits in history. It was also reproduced by the
Danbury Mint
Danbury Mint is a private mint that markets a variety of collectibles. Danbury Mint historically marketed medals and ingots produced by others exclusively for them. The company also sold numerous other collectible offering including plates, bell ...
, reissued four times due to demand, plus a Fiftieth Anniversary edition. In addition, it was issued as a
Hot Wheels
Hot Wheels is an American media franchise and brand of scale model model car, cars invented by Elliot Handler and introduced by his company Mattel on May 18, 1968. It was the primary competitor of Matchbox (brand), Matchbox until Mattel bought ...
car. ''Ala Kart'' also made numerous film appearances, usually in the background of
drive-in
A drive-in is a facility (such as a restaurant or Drive-in theater, movie theater) where one can driving, drive in with an automobile for service. At a drive-in restaurant, for example, customers park their vehicles and are usually served by ...
shots, before its importance to rodders and customizers was recognized.
Blackie Gejeian became a
NASCAR
The National Association for Stock Car Auto Racing, LLC (NASCAR) is an American auto racing sanctioning and operating company that is best known for stock car racing. It is considered to be one of the top ranked motorsports organizations in ...
dirt track champion five times.
He became of promoter at Clovis speedway for over two decades from 1960 to 1980. The Clovis speedway, which was in a dire situation, became more and more popular with Gejeian's promotion.
Through Gejeian's effort, the Clovis speedway became "most epic dirt tracks in the country."
Gejeian was also the owner of the Fresno Dragway 18 years.
A plaque was inaugurated in 2009 which honors Blackie Gejeian outside of the
Fresno Convention Center. He died on September 2, 2016, at the age of 90.
Autorama
Blackie Gejeian began the Autorama car show in 1958. Since then, Autorama has been held annually in Fresno.
The Autorama "drew some of the finest examples of automotive ingenuity."
In its 50th anniversary in 2008, the Autorama showcased over 250 cars.
[ ] However, with the retirement of Gejeian, the Autorama car show ceased from occurring. Throughout its history, the Autorama car show took place once a year for 51 years, the last show being held in 2010.
References
External links
Blackie Gejeian - Fresno Autorama 2008(YouTube video)
{{DEFAULTSORT:Gejeian, Blackie
1926 births
People from Fresno County, California
American automobile designers
Vehicle modification people
2016 deaths
Kustom Kulture artists
American people of Armenian descent
United States Navy personnel of World War II