Bisnow Media, also known as Bisnow, is a multi-platform
digital media company that produces news and live events. Founded in 2005, Bisnow Media is owned by
private equity firm
A private equity firm is an investment management company that provides financial backing and makes investments in the private equity of startup or operating companies through a variety of loosely affiliated investment strategies including le ...
Wicks Group and has offices in New York and Washington, D.C. with 75 full-time employees.
Covering 27 metropolitan markets across the
U.S., Canada and the U.K. with a subscriber base of over 600,000, Bisnow is one of the largest producers of commercial real estate news and events.
The company's publications have been described as similar to ''Business Insider
''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German pub ...
'', covering topics such as real estate, technology and businesses with a slight irreverence similar to BuzzFeed
BuzzFeed, Inc. is an American Internet media, news and entertainment company with a focus on digital media. Based in New York City, BuzzFeed was founded in 2006 by Jonah Peretti and John S. Johnson III to focus on tracking viral content. ...
.
History
The company was founded in 2005 by Mark Bisnow Mark Bisnow (born August 1952) is an American entrepreneur, author and former presidential campaign aide. In 1980, he was press secretary for presidential candidate John B. Anderson. In 2005, he founded Bisnow Media, a commercial real estate news an ...
, a DC lawyer, business executive, and radio talk show host, who had become known for irreverent "Bisnow on Business" radio spots on the local all-news station and active involvement in local business organizations and philanthropies. Bisnow wanted to take advantage of the new economics and reading habits of the Internet age
The Internet Age refers to the time period since the Internet became widely available to the public for general use, and the resulting impacts on and fundamental changes in the nature of global communication and access to information.
The beginni ...
to provide timelier, lighter, and more personality-focused news fare than traditionally available, and deliver it to niche business audiences.[
Mark Bisnow was named Chairman when he turned over the ]CEO
A chief executive officer (CEO), also known as a central executive officer (CEO), chief administrator officer (CAO) or just chief executive (CE), is one of a number of corporate executives charged with the management of an organization especiall ...
position to Ryan Begelman, previously the COO of Bisnow and also co-founder of Summit Series
The Summit Series, Super Series 72, Canada–USSR Series (russian: Суперсерия СССР — Канада, Superseriya SSSR — Kanada), or Series of the Century (french: Série du siècle, Séries of the Century), was an eight-game i ...
. Will Friend was named CEO of Bisnow in January 2015.
In 2012, Bisnow launched "Escape", a brand of recurring events that gather top commercial real estate
Commercial property, also called commercial real estate, investment property or income property, is real estate (buildings or land) intended to generate a profit, either from capital gains or rental income. Commercial property includes office b ...
owners, developers, and financiers for multi-day retreats.
By the end of 2012, Bisnow generated $11 million in revenue amounting to a 70 percent compounded three-year growth rate. The following year, Bisnow partnered with Peter Linneman
Peter Linneman (born March 24, 1951) is an American academic who is the principal of Linneman Associates, the CEO and founder of American Land Fund and of KL Realty. He previously served as the Albert Sussman Professor of Real Estate, Finance, and ...
, the Wharton School
The Wharton School of the University of Pennsylvania ( ; also known as Wharton Business School, the Wharton School, Penn Wharton, and Wharton) is the business school of the University of Pennsylvania, a private Ivy League research university in ...
real estate program founder, to launch a video education series. By the end of 2013, the company was operating in 22 markets and producing 31 newsletters.[ Bisnow has been included on Crain's New York Business' list of the fastest growing companies in New York for 2013 and 2014.]
In May 2016, Bisnow Media was acquired by Wicks Group, a private equity firm based in New York, for an estimated $50 million.
Operations
Bisnow produces industry-specific e-newsletters highlighting news and information primarily for commercial real estate
Commercial property, also called commercial real estate, investment property or income property, is real estate (buildings or land) intended to generate a profit, either from capital gains or rental income. Commercial property includes office b ...
professionals. The company distributes its e-newsletters to over 600,000 subscribers.[ The company also produces business-related events which have also featured experts on topics such as ]the arts
The arts are a very wide range of human practices of creative expression, storytelling and cultural participation. They encompass multiple diverse and plural modes of thinking, doing and being, in an extremely broad range of media. Both h ...
, philanthropy
Philanthropy is a form of altruism that consists of "private initiatives, for the public good, focusing on quality of life". Philanthropy contrasts with business initiatives, which are private initiatives for private good, focusing on material ...
, relationships, technology, and futurism
Futurism ( it, Futurismo, link=no) was an Art movement, artistic and social movement that originated in Italy, and to a lesser extent in other countries, in the early 20th century. It emphasized dynamism, speed, technology, youth, violence, an ...
.[
]
References
{{reflist
External links
Official website
Newsletter publishing companies
Business newspapers published in the United States
American financial news websites