Bismarck Lepe is an

information technology Information technology (IT) is a set of related fields within information and communications technology (ICT), that encompass computer systems, software, programming languages, data processing, data and information processing, and storage. Inf ...

CEO A chief executive officer (CEO), also known as a chief executive or managing director, is the top-ranking corporate officer charged with the management of an organization, usually a company or a nonprofit organization. CEOs find roles in variou ...

and

product manager A product manager (PM) is a professional role that is responsible for the development of products for an organization, known as the practice of product management. Product managers own the product strategy behind a product (physical or digital), ...

. Lepe is the founder of Wizeline. Prior to founding

Ooyala Ooyala (pronounced "oo-YAH-la") was a privately owned company focusing on video content workflow management systems. It began in 2007 as a venture-backed, privately held company founded by brothers Bismarck Lepe and Belsasar Lepe, and their col ...

with Sean Knapp (CTO) and Belsasar Lepe (Director of Engineering), Lepe worked at Google as a Senior Product Manager responsible for the development and launch of monetization products for the Google AdSense network. While at Google, Bismarck launched over 25 different products focused on search and content monetization that contributed over $1 billion in annual revenue. Lepe directly led the display and video advertising efforts for the AdSense network. At Ooyala, Lepe was CEO and President of Product from inception in 2007 until August 2009. As CEO, he raised over $10M of funding, developed the strategic vision of the company and signed many of the early

media Media may refer to: Communication * Means of communication, tools and channels used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Interactive media, media that is inter ...

partnerships. In the role of President of Product Strategy, Lepe was responsible for all product and corporate

marketing Marketing is the act of acquiring, satisfying and retaining customers. It is one of the primary components of Business administration, business management and commerce. Marketing is usually conducted by the seller, typically a retailer or ma ...

functions and was leading the team focused on developing new monetization technologies for media companies.

Background

Lepe also sits on the Ooyala Board of Directors and is a graduate of

Stanford University Leland Stanford Junior University, commonly referred to as Stanford University, is a Private university, private research university in Stanford, California, United States. It was founded in 1885 by railroad magnate Leland Stanford (the eighth ...

. He is a

Mexican-American Mexican Americans are Americans of full or partial Mexican descent. In 2022, Mexican Americans comprised 11.2% of the US population and 58.9% of all Hispanic and Latino Americans. In 2019, 71% of Mexican Americans were born in the United State ...

. His parents are from

Juchitlán Juchitlán is a town and municipality, in Jalisco in central-western Mexico Mexico, officially the United Mexican States, is a country in North America. It is the northernmost country in Latin America, and borders the United States to the n ...

Jalisco Jalisco, officially the Free and Sovereign State of Jalisco, is one of the 31 states which, along with Mexico City, comprise the 32 Political divisions of Mexico, Federal Entities of Mexico. It is located in western Mexico and is bordered by s ...

, Mexico who moved to the United States in 1979 as migrant agricultural workers who would take Bismarck back and forth to Mexico until he was 5 years old. Lepe speaks fluent Mexican Spanish. His uncle was a doctor in Manzanillo, Mexico. He went to public school in Southern California.

References

Sources

Where does Google go next?
b

May 12, 2008.

b

July 2, 2007.

External links

Ooyala

Ooyala's Management Page
American technology chief executives American people of Mexican descent Living people Businesspeople in software Internet pioneers Stanford University alumni Year of birth missing (living people) {{US-CEO-stub