William Frank Yeoman (December 26, 1927 – August 12, 2020) was an American

college football College football is gridiron football that is played by teams of amateur Student athlete, student-athletes at universities and colleges. It was through collegiate competition that gridiron football American football in the United States, firs ...

player and coach. He served as the head football coach at the

University of Houston The University of Houston (; ) is a Public university, public research university in Houston, Texas, United States. It was established in 1927 as Houston Junior College, a coeducational institution and one of multiple junior colleges formed in ...

from 1962 to 1986. In his tenure, he became the winningest coach in

Houston Cougars football The Houston Cougars football program is an NCAA Division I FBS football team that represents the University of Houston. The team is commonly referred to as "Houston" or "UH." The UH football program is a member of the Big 12 Conference. Since th ...

history, with an overall record of 160–108–8. Yeoman revolutionized offensive football in 1964 by developing the

Veer The Veer is an option running play often associated with option offenses in American football, made famous at the College football, collegiate level by Bill Yeoman's Houston Cougars football, Houston Cougars. It is currently run primarily at Hi ...

option offense. Yeoman also played a prominent role in the racial integration of collegiate athletics in the South by being the first coach at a predominantly white school in the State of Texas to sign a black player. Yeoman's Cougars finished the season ranked in the top ten of the AP Poll four times and finished 11 times in the AP or UPI top 20.

Playing career

Yeoman played center for

Army An army, ground force or land force is an armed force that fights primarily on land. In the broadest sense, it is the land-based military branch, service branch or armed service of a nation or country. It may also include aviation assets by ...

from 1946 to 1948 under head coach

Earl Blaik Earl Henry "Red" Blaik (February 15, 1897 – May 6, 1989) was an American football player, coach, college athletics administrator, and United States Army officer. He served as the head football coach at Dartmouth College from 1934 to 1940 and at ...

. The 1946 team was 9–0–1 with a backfield of two

Heisman Trophy The Heisman Memorial Trophy ( ; also known simply as the Heisman) is awarded annually since 1935 to the top player in college football. It is considered the most prestigious award in the sport and is presented by the Heisman Trophy Trust followin ...

winners: Glenn Davis and Doc Blanchard. Yeoman was a

team captain In team sport, captain is a title given to a member of the team. The title is frequently honorary, but in some cases the captain may have significant responsibility for strategy and teamwork while the game is in progress on the field. In eithe ...

in 1948 and chosen as a second-team

All-American The All-America designation is an annual honor bestowed on outstanding athletes in the United States who are considered to be among the best athletes in their respective sport. Individuals receiving this distinction are typically added to an Al ...

. The Army football teams in which he played compiled a combined 22–2–4 record.

Coaching career

From 1950 to 1953, Yeoman served in the

United States Army The United States Army (USA) is the primary Land warfare, land service branch of the United States Department of Defense. It is designated as the Army of the United States in the United States Constitution.Article II, section 2, clause 1 of th ...

. After his return from the Army, he became an assistant coach under Duffy Daugherty at

Michigan State Michigan State University (Michigan State or MSU) is a public land-grant research university in East Lansing, Michigan, United States. It was founded in 1855 as the Agricultural College of the State of Michigan, the first of its kind in the ...

from 1954 to 1961.

Houston

After serving as an assistant coach for eight seasons at

, Yeoman was hired to become the head coach of the University of Houston Cougars in 1962. In his first year, Yeoman guided the team to a 7–4 record and a victory in the Tangerine Bowl. After a losing season in 1963, Yeoman began experimenting with a new offense named the

, which used a split-back alignment. Yeoman became the first head college football coach of a major program in the state of

Texas Texas ( , ; or ) is the most populous U.S. state, state in the South Central United States, South Central region of the United States. It borders Louisiana to the east, Arkansas to the northeast, Oklahoma to the north, New Mexico to the we ...

to award a

scholarship A scholarship is a form of Student financial aid, financial aid awarded to students for further education. Generally, scholarships are awarded based on a set of criteria such as academic merit, Multiculturalism, diversity and inclusion, athleti ...

to an African American player.

Warren McVea Warren McVea (born July 30, 1946) is an American former professional football player who was a running back. He played college football for the Houston Cougars. Early life McVea was one of nine children of Daniel and Mattie McVea. He was known ...

, from

San Antonio San Antonio ( ; Spanish for " Saint Anthony") is a city in the U.S. state of Texas and the most populous city in Greater San Antonio. San Antonio is the third-largest metropolitan area in Texas and the 24th-largest metropolitan area in the ...

, signed with UH on July 11, 1964. Running the Veer offense, Houston led the nation in

total offense Total offense, also called total yards, is a gridiron football statistic representing the total number of yards rushing and yards passing by a player or team. Total offense differs from yards from scrimmage, which gives credit for passing yardage ...

for three consecutive years in the late 1960s, with averages of more than 400 yards per game each year. The 1968 offensive total was the highest in the country (42.5 points per game), and set an NCAA record. This average was aided in part by the Cougars' 100–6 victory over

Tulsa Tulsa ( ) is the second-most-populous city in the state of Oklahoma, after Oklahoma City, and the 48th-most-populous city in the United States. The population was 413,066 as of the 2020 census. It is the principal municipality of the Tul ...

that marked the last time that a team scored 100 points in a top-division college football game. Houston joined the

Southwest Conference The Southwest Conference (SWC) was an NCAA Division I college athletic conference in the United States that existed from 1914 to 1996. Composed primarily of schools from Texas, at various times the conference also included schools from Oklaho ...

in 1976, and the Cougars posted a 10–2 record that included a 30–0 win at rival

and a victory over

Maryland Maryland ( ) is a U.S. state, state in the Mid-Atlantic (United States), Mid-Atlantic region of the United States. It borders the states of Virginia to its south, West Virginia to its west, Pennsylvania to its north, and Delaware to its east ...

in the 1977 Cotton Bowl Classic. Yeoman finished as the runner-up for the AFCA Coach of the Year award and won Coach of the Year in the state of Texas. During Yeoman's career, the Cougars won four Southwest Conference Championships (1976, 1978, 1979, 1984), and he earned a 6–4–1 record in bowl games including a win over

Nebraska Nebraska ( ) is a landlocked U.S. state, state in the Midwestern United States, Midwestern region of the United States. It borders South Dakota to the north; Iowa to the east and Missouri to the southeast, both across the Missouri River; Ka ...

in 1980 Cotton Bowl Classic. In 1986, allegations surfaced that illegal recruiting inducements and extra benefits had been tendered to UH football players. Yeoman was alleged to have handed out cash to players. Due in part to the investigation, Houston forced Yeoman to retire at the end of the season after a 1–10 campaign. Yeoman coached 46

All-Americans The All-America designation is an annual honor bestowed on outstanding athletes in the United States who are considered to be among the best athletes in their respective sport. Individuals receiving this distinction are typically added to an Al ...

, and 69 players who later competed in the

National Football League The National Football League (NFL) is a Professional gridiron football, professional American football league in the United States. Composed of 32 teams, it is divided equally between the American Football Conference (AFC) and the National ...

, during his career. Former Baylor head coach Art Briles also played for Yeoman at UH. In 1988, the NCAA slapped Houston with three years' probation for over 250 major violations in the latter part of Yeoman's tenure. The Cougars were banned from bowl games in 1989 and 1990 and kicked off live television in 1989. They were also limited to 15 scholarships for the 1989 season. The NCAA said that the penalties would have been even harsher (including being limited to 20 scholarships for 1990 and 50 paid recruiting visits for 1989) had Yeoman still been coach. As it turned out, the penalties that were imposed were harsh enough that the Cougars would need almost the entire decade of the 1990s to recover; they would only have two winning seasons from 1991 to 2004.

Later life and honors

Yeoman was inducted into the University of Houston Hall of Honor in 1998. The

College Football Hall of Fame The College Football Hall of Fame is a hall of fame and interactive Tourist attraction, attraction devoted to college football, college American football. The National Football Foundation (NFF) founded the Hall in 1951 to immortalize the players ...

inducted Yeoman in 2001, and two years later the Texas Sports Hall of Fame named him as an inductee. Also in 2002, Yeoman received the Paul "Bear" Bryant Lifetime Achievement Award. Yeoman died on August 12, 2020, at the age of 92, from

kidney failure Kidney failure, also known as renal failure or end-stage renal disease (ESRD), is a medical condition in which the kidneys can no longer adequately filter waste products from the blood, functioning at less than 15% of normal levels. Kidney fa ...

and

pneumonia Pneumonia is an Inflammation, inflammatory condition of the lung primarily affecting the small air sacs known as Pulmonary alveolus, alveoli. Symptoms typically include some combination of Cough#Classification, productive or dry cough, ches ...

Head coaching record

References

External links

* {{DEFAULTSORT:Yeoman, Bill 1927 births 2020 deaths American football centers Army Black Knights football players Houston Cougars football coaches Michigan State Spartans football coaches Texas A&M Aggies football players College Football Hall of Fame inductees United States Army officers People from Daviess County, Indiana Coaches of American football from Indiana Players of American football from Indiana Military personnel from Indiana Deaths from kidney failure in Texas Deaths from pneumonia in Texas