Bertel O. Steen
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Bertel O. Steen AS is one of Norway’s largest service and trading companies, and has its headquarters in
Lørenskog is a Municipalities of Norway, municipality in Akershus Counties of Norway, county, Norway. A suburb of Oslo, it is part of the Oslo urban area and the Districts of Norway, traditional region of Romerike. The administrative centre of the municipa ...
municipality. At year-end 2011, the Group had 2,660 man-years and operating revenues of NOK 11.7 billion. The Group is divided into three main segments: Cars, Other Business and Real Estate. The Car segment comprises Car Imports, Car Retail and Car Financing. Other Business comprises Agriculture, Sports and Leisure, Industry and Security and Snap Drive AS. The Real Estate segment comprises the Group's properties for car retail and other commercial properties. The car import and retail segment constituted 82% of turnover in 2011, with the other segments making up the remaining 18%. A total 98% of the Group's turnover was generated from sales in Norway.


Car import, retail, financing

Import of
Mercedes-Benz Mercedes-Benz (), commonly referred to simply as Mercedes and occasionally as Benz, is a German automotive brand that was founded in 1926. Mercedes-Benz AG (a subsidiary of the Mercedes-Benz Group, established in 2019) is based in Stuttgart, ...
, smart®,
Peugeot Peugeot (, , ) is a French automobile brand owned by Stellantis. The family business that preceded the current Peugeot companies was established in 1810, making it the oldest car company in the world. On 20 November 1858, Émile Peugeot applie ...
and
Kia Kia Corporation (, formerly known as Kyungsung Precision Industry (京城精密工業) and Kia Motors Corporation) is a South Korean multinational automobile manufacturer headquartered in Seoul, South Korea. It is South Korea's second larges ...
. The Group's importer contract for
Chrysler FCA US, LLC, Trade name, doing business as Stellantis North America and known historically as Chrysler ( ), is one of the "Big Three (automobile manufacturers), Big Three" automobile manufacturers in the United States, headquartered in Auburn H ...
,
Jeep Jeep is an American automobile brand, now owned by multi-national corporation Stellantis. Jeep has been part of Chrysler since 1987, when Chrysler acquired the Jeep brand, along with other assets, from its previous owner, American Motors Co ...
and
Dodge Dodge is an American brand of automobiles and a division of Stellantis, based in Auburn Hills, Michigan. Dodge vehicles have historically included performance cars, and for much of its existence, Dodge was Chrysler's mid-priced brand above P ...
was terminated on 31 May 2011.
Daihatsu is a Japanese automobile manufacturer headquartered in Ikeda, Osaka Prefecture, Japan. One of the oldest surviving Japanese internal combustion engine manufacturers, the company was known for building three-wheeled vehicles and off-road vehicle ...
has also decided to withdraw from Europe, although Bertel O. Steen will continue to import Daihatsu parts, in order to cater for existing customers. A nationwide dealer network distributing the Group’s car makes. The main volume of sales takes place via Bertel O. Steen Detalj AS with subsidiaries. Comprises Bertel O. Steen Finans AS, a company providing financing via a nationwide dealer network distributing the Group’s car makes.{{Cite web, title=Bertel O. Steen gir gass: Klar for to nye år som sølvpartner, url=https://www.lsk.no/nyheter/bertel-o.steen-gir-gass-klar-for-to-nye-ar-som-solvpartner, access-date=2021-12-20, website=Lillestrøm Snap Drive AS is an independent chain of car workshops, with 21 workshops located in major cities and towns in
Norway Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of the Kingdom of ...
.


Agriculture

Comprises the company A-K maskiner AS which both imports and retails agricultural machines. The company has 51 retail outlets, of which 31 are wholly owned. The company's core business area is the sale of tractors and related agricultural equipment. A-K maskiner AS represents strong international brands within the different units, including tractor brands
Case IH Case IH is an American agricultural machinery manufacturer. It was created in 1985 when Tenneco bought selected assets of the agricultural division from International Harvester and merged it into its J.I. Case Company (IH then became Navistar) ...
and New Holland. The tool brands retailed by the company include[Amazone, Pöttinger, Orkel, Duun and Reime. Sports and Leisure: This segment comprises Viking fottøy AS with its subsidiaries both in Norway and abroad. Viking fottøy AS develops, markets and sells footwear. The company's product brands are Viking, Cherrox and KangaROOS. The Sports and Leisure segment also includes the company Berghaus Nordic AS, which was established in January 2011. Berghaus Nordic AS is a joint venture with Pentland Group, owners of the Berghaus brand.


Real Estate

Comprises Bertel O. Steen Eiendom AS with subsidiaries, which manages a substantial property portfolio covering approx. 150,000 m2 of property connected with the car industry and other business segments. Approximately half of the portfolio constitutes property related to the car industry.


Industry and Security

Comprises Bertel O. Steen Industri AS with subsidiaries, which represent supply of marine engines, supply of security equipment and military supplies, respectively involved in: the sale and service of propulsion engines and generator sets, mainly for maritime vessels; the supply of security products and technical systems for the professional security market; products and specialised vehicles principally for the Norwegian Armed Forces and police force. Furthermore, Bertel O. Steen Industri acts as agent for major defence investments.


References

Wholesalers of Norway Retail companies of Norway Companies based in Oslo


External links


Bertel O. Steen AS