is a Japanese monthly men's magazine which originally started publication under the name . It has been described as "probably the best selling men's magazine" in Japan and was called by

J-List J-List is an online retailer of Japanese goods for consumers outside Japan, mainly otaku goods, anime, and manga. The company was established by American Peter Payne in 1996. Its head office is located in Isesaki, Gunma, Japan. JBOX is a div ...

"One of the cornerstones of Japanese AV magazines." As with its sister publication ''

Video Boy is a Japanese monthly men's magazine which has been published since 1984. It has been called "probably the most popular AV mag in Japan" and was described by Peter Payne, proprietor of J-List as an "excellent magazine...to keep up with...AV stars ...

'', the magazine specializes in nude photo sets of present and aspiring Japanese

AV Idol An or is a type of pornographic film actress in Japan. It is a sub-category of the idol culture in Japanese pop entertainment. AV idols work in the pornographic business, often both as an actress as well as a model as the video performance ...

s. Its distinguishing feature was a "centerfold", a 29x89 cm double-sided "Body Poster", displaying a full frontal nude from the head to the thighs. The reverse was a view of the nude backside from the head to heels, the model turned about 45 degrees. No clothing, shoes, jewelry, props or sets were used in the poster and the typical background was flat blue. The magazine began appearing in July 1984 as Beppin. The last issue of ''Beppin'' was 15 December issue of 1994, Volume #131 (it was bi-monthly, on the 1st and the 15th, in the last six months of publication). It was reborn as ''Bejeans'' in the 15 February issue of 1995, Volume #1. The name was shortened to ''Bejean'' in the 15 March 1996, Volume #24. It published bi-monthly until 1997 when it became a monthly. Beppin in Japanese means "beautiful woman" and Bejean is a play on the Japanese word which has the same meaning with an additional connotation of "hot girl." Bejean and

had both been published by but declining revenues forced Eichi and its parent company to close operations in late March 2007, declaring bankruptcy with debts of 2.32 billion yen (about $20 million). Publication of Bejean, Video Boy and other monthly magazines had been transferred from Eichi in May 2006 so the magazines survived the collapse of that company and are both now published by the located in

Ebisu, Tokyo is major district of Shibuya-ku in Tokyo, Japan. It was developed on the site of a former brewery and is now home to Yebisu Garden Place. It has a high concentration of bars and restaurants. Geography and transportation Ebisu is a majo ...

near Japan's largest porn company, the

Hokuto Corporation DMM.com, formally , is a Japanese joint stock company involved in the distribution of adult videos (AV) and adult toys. The firm, founded in March 1990, is headquartered in Tokyo at the Ebisu Garden Place Tower. By late 2008, DMM was handling ...

. The magazine also has a website

online since January 2001, which features nude and "gravure" (non-nude) pictorial sets and a catalog of back copies of the magazine reaching back to 2002 a
Bejean On Line Back Number

Notes

{{Reflist 1984 establishments in Japan Magazines established in 1984 Men's magazines published in Japan Monthly magazines published in Japan Magazines published in Tokyo