"Bebdo" is a traditional
Goan
Konkani song composed by
Chris Perry and sung by
Lorna. It was a part of the album ''Lorna - Unforgettable Hits.'' The song is about a drunkard husband who troubles his wife.
Nike ad
An international ad campaign by
Nike for its
cricket
Cricket is a bat-and-ball game played between two teams of eleven players on a field at the centre of which is a pitch with a wicket at each end, each comprising two bails balanced on three stumps. The batting side scores runs by st ...
equipment featured a Konkani song "Rav Patrao Rav" sung by Ella Castellino based on the song "Bebdo" as the theme music. The lyrics to the new song were written by Agnello Dias (who worked in the
JWT advertising agency
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generall ...
that made the ad) and recomposed by Ram Sampat.
The ad was shot on a set in
Karjat
Karjat (Pronunciation: əɾd͡zət̪ is a city administered under a Municipal Council in Raigad district in the Indian state of Maharashtra. It is served by Karjat railway station. Karjat forms a part of the Mumbai Metropolitan Region. Karj ...
,
Maharashtra over a month on a budget of Rs 1 crore. Indian
bowlers S. Sreesanth and
Zaheer Khan
Zaheer Khan (born 8 October 1978) is an Indian former professional cricketer who played all forms of the game for the Indian national team from 2000 till 2014. He is a fast-medium left-arm bowler. He was the second-most successful Indian pace ...
have cameos in the ad.
[{{Cite web, url=http://specials.rediff.com/wc2007/2007/feb/27sld2.htm, title=Nike just did it!, date=Feb 27, 2007, website=rediff.com Specials, archive-url=https://web.archive.org/web/20181216090218/http://specials.rediff.com/wc2007/2007/feb/27sld2.htm, archive-date=2018-12-16, url-status=live, access-date=2018-12-16]
References
Further reading
Article on Nike ad
External links
YouTube video of the ad
Goan music