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Be Mad is a Spanish free television channel, belonging to
Mediaset España Grupo Audiovisual Mediaset España Comunicación, S.A.U. (formerly Gestevisión Telecinco, S.A. and Mediaset España Comunicación, S.A.) is a Spanish media company, controlled by the Italian-based company MFE – MediaForEurope N.V., which i ...
and was launched on 21 April 2016. Its programming is cinema and film.


History

In October 2015, Mediaset España was announced as one of the winning companies of a high definition digital terrestrial television license. Initially, the owner company transmitted HD versions of the Boing and
Energy Energy () is the physical quantity, quantitative physical property, property that is transferred to a physical body, body or to a physical system, recognizable in the performance of Work (thermodynamics), work and in the form of heat and l ...
channels on that signal. In March 2016, it was announced that this signal would be occupied by a new channel called Be Mad, which finally began broadcasting on 21 April 2016.


Programming

Between April 2016 and August 2022 channel's programming was based on topics related to sports, adventure and action. There were several programmatic blocks in which the different contents of the channel were categorized: Be Mad Travel, Be Mad Nature, Be Mad Mechanic, Be Mad Planet, Be Mad Investigation, Be Mad Extreme, Be Mad Food, Be Mad Live!, Be Mad History, Be Mad Movies, Be Mad Science, Be Mad Mystery and Be Mad Sports. Most of the channel's programming was based on content that had previously been broadcast on
Telecinco Telecinco is a Spanish free-to-air television channel operated by Mediaset España. The channel was previously known as Tele 5, because it had first begun its experimental transmissions on 10 March 1989, and a year later, it was officially laun ...
or
Cuatro Cuatro, Spanish (and other Romance languages) for the 4, number 4, may refer to: * Cuatro (instrument), a family of Latin American string instruments, including: ** Cuatro (Venezuela) ** Puerto Rican cuatro * Cuatro (TV channel), a Spanish free-to ...
, which met the thematic criteria related to the Be Mad's idea. As of September 2022, the programming of Be Mad was reformed, so it became a channel dedicated to cinema, taking advantage of the agreements that Mediaset España has with various production companies such as
Walt Disney Pictures Walt Disney Pictures is an American film Film production company, production company and subsidiary of Walt Disney Studios (division), the Walt Disney Studios, a division of Disney Entertainment, which is owned by the Walt Disney Company. The st ...
,
Sony Pictures Sony Pictures Entertainment Inc. is an American diversified multinational mass media and entertainment studio conglomerate that produces, acquires, and distributes filmed entertainment (theatrical motion pictures, television programs, and rec ...
,
Universal Pictures Universal City Studios LLC, doing business as Universal Pictures (also known as Universal Studios or simply Universal), is an American filmmaking, film production and film distribution, distribution company headquartered at the 10 Universal Ci ...
,
Warner Bros. Warner Bros. Entertainment Inc. (WBEI), commonly known as Warner Bros. (WB), is an American filmed entertainment studio headquartered at the Warner Bros. Studios complex in Burbank, California and the main namesake subsidiary of Warner Bro ...
or
StudioCanal StudioCanal S.A.S. (formerly known as Le Studio Canal+, Canal Plus, Canal+ Distribution, Canal+ D.A., and Canal+ Production and also known as StudioCanal International) is a French film & television production and distribution company which is a ...
, in addition to the films made by Telecinco Cinema. Some of the programmes of Be Mad include: Be Mad Stars: The Thin Red Line, Be Mad Stars: The Impossible, Action Mad: Behind The Enemy Line.


References


External links

* {{Spanish television stations Channels of Mediaset España Comunicación Television stations in Spain Television channels and stations established in 2016 Men's interest channels Spanish-language television stations