Baron Wolman
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Baron Wolman (June 25, 1937 – November 2, 2020) was an American photographer best known for his work in the late 1960s for the music magazine ''
Rolling Stone ''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner and the music critic Ralph J. Gleason. The magazine was first known fo ...
'', becoming the magazine's first chief photographer from 1967 until late 1970.Rhodes, Lisa L. (2005) ''Electric Ladyland: Women and Rock Culture'', University of Pennsylvania Press, , p. 123Norman, Michael (2011)
Rolling Stone photographer Baron Wolman to show off iconic rock images in Cleveland
, ''
The Plain Dealer ''The Plain Dealer'' is the major newspaper of Cleveland, Ohio; it is a major national newspaper. In the fall of 2019, it ranked 23rd in U.S. newspaper circulation, a significant drop since March 2013, when its circulation ranked 17th daily an ...
'', June 30, 2011, retrieved 2011-07-23


Early photographic career

A graduate of
Northwestern University Northwestern University (NU) is a Private university, private research university in Evanston, Illinois, United States. Established in 1851 to serve the historic Northwest Territory, it is the oldest University charter, chartered university in ...
, where he studied philosophy, Wolman's professional photographic career began in
West Berlin West Berlin ( or , ) was a political enclave which comprised the western part of Berlin from 1948 until 1990, during the Cold War. Although West Berlin lacked any sovereignty and was under military occupation until German reunification in 1 ...
in the 1960s while stationed with U.S. Army military intelligence. From Berlin he sold his first photographic essay, images of life behind the then-new
Berlin Wall The Berlin Wall (, ) was a guarded concrete Separation barrier, barrier that encircled West Berlin from 1961 to 1989, separating it from East Berlin and the East Germany, German Democratic Republic (GDR; East Germany). Construction of the B ...
. He then decided to become a photo-journalist. After his discharge he moved from
Germany Germany, officially the Federal Republic of Germany, is a country in Central Europe. It lies between the Baltic Sea and the North Sea to the north and the Alps to the south. Its sixteen States of Germany, constituent states have a total popu ...
to
Los Angeles Los Angeles, often referred to by its initials L.A., is the List of municipalities in California, most populous city in the U.S. state of California, and the commercial, Financial District, Los Angeles, financial, and Culture of Los Angeles, ...
and then to
San Francisco San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
then to
New Mexico New Mexico is a state in the Southwestern United States, Southwestern region of the United States. It is one of the Mountain States of the southern Rocky Mountains, sharing the Four Corners region with Utah, Colorado, and Arizona. It also ...
.


''Rolling Stones chief photographer

It was in San Francisco, in April, 1967, that Wolman, then 30, met a 21-year-old Cal Berkeley student and freelance writer named
Jann Wenner Jann Simon Wenner ( ; born January 7, 1946) is an American businessman who co-founded the popular culture magazine ''Rolling Stone'' with Ralph J. Gleason and is the former owner of '' Men's Journal'' magazine. He participated in the Free S ...
. Wolman had been photographing rock bands and Wenner had plans to form a new kind of music periodical with ''San Francisco Chronicle'' music writer, Ralph Gleason. Wolman agreed to join the new periodical, ''Rolling Stone'', and work for free. He also insisted on ownership of all the photographs he took for ''Rolling Stone'', giving the magazine unlimited use of the images. Wolman began working for ''Rolling Stone'' from its first issue, and continued for another three years. Because of Wolman's virtually unlimited access to his subjects, his photographs of
Janis Joplin Janis Lyn Joplin (January 19, 1943 – October 4, 1970) was an American singer and songwriter. One of the most iconic and successful Rock music, rock performers of her era, she was noted for her powerful mezzo-soprano vocals and her "electric" ...
, the
Rolling Stones The Rolling Stones are an English Rock music, rock band formed in London in 1962. Active for over six decades, they are one of the most popular, influential, and enduring bands of the Album era, rock era. In the early 1960s, the band pione ...
,
Frank Zappa Frank Vincent Zappa (December 21, 1940 – December 4, 1993) was an American guitarist, composer, and bandleader. In a career spanning more than 30 years, Zappa composed Rock music, rock, Pop music, pop, jazz, jazz fusion, orchestra ...
,
the Who The Who are an English Rock music, rock band formed in London in 1964. Their classic lineup (1964–1978) consisted of lead vocalist Roger Daltrey, guitarist Pete Townshend, bassist John Entwistle and drummer Keith Moon. Considered one of th ...
,
Jimi Hendrix James Marshall "Jimi" Hendrix (born Johnny Allen Hendrix; November 27, 1942September 18, 1970) was an American singer-songwriter and musician. He is widely regarded as one of the greatest and most influential guitarists of all time. Inducted ...
,
Joan Baez Joan Chandos Baez (, ; born January 9, 1941) is an American singer, songwriter, musician, and activist. Her contemporary folk music often includes songs of protest and social justice. Baez has performed publicly for over 60 years, releasing mo ...
,
Iggy Pop James Newell Osterberg Jr. (born April 21, 1947), known professionally as Iggy Pop, is an American singer, musician, songwriter, actor and radio broadcaster. He was the vocalist and lyricist of proto-punk band the Stooges, who were formed in 1 ...
,
Pink Floyd Pink Floyd are an English Rock music, rock band formed in London in 1965. Gaining an early following as one of the first British psychedelic music, psychedelic groups, they were distinguished by their extended compositions, sonic experiments ...
,
Bob Dylan Bob Dylan (legally Robert Dylan; born Robert Allen Zimmerman, May 24, 1941) is an American singer-songwriter. Described as one of the greatest songwriters of all time, Dylan has been a major figure in popular culture over his nearly 70-year ...
, the
Grateful Dead The Grateful Dead was an American rock music, rock band formed in Palo Alto, California, in 1965. Known for their eclectic style that fused elements of rock, blues, jazz, Folk music, folk, country music, country, bluegrass music, bluegrass, roc ...
,
Phil Spector Harvey Phillip Spector (December 26, 1939 – January 16, 2021) was an American record producer and songwriter who is best known for pioneering recording practices in the 1960s, followed by his trials and conviction for murder in the 2000s. S ...
,
Jim Morrison James Douglas Morrison (December 8, 1943 – July 3, 1971) was an American singer, songwriter, and poet who was the lead vocalist and primary lyricist of the rock band the Doors. Due to his charismatic persona, poetic lyrics, distinctive vo ...
,
Ike & Tina Turner Ike & Tina Turner was an American musical duo consisting of husband-and-wife Ike Turner and Tina Turner. From 1960 to 1976, they performed live as the Ike & Tina Turner Revue, supported by the Kings of Rhythm and backing vocalists, the Ikettes. ...
,
Peter Rowan Peter Rowan (born July 4, 1942) is an American bluegrass musician and composer. He plays guitar, fiddle, dobro, banjo, bass, piano and mandolin. He has a wide vocal range and yodels. He was inducted into the International Bluegrass Music Hall o ...
, and other musicians were the graphic centerpieces of ''Rolling Stones layout. For the most part, Wolman eschewed the studio and never used on-camera strobes, preferring informal portraiture, a style appropriate to both the musicians he was documenting as well as the audience for these photographs. Wolman's approach was gradually supplanted by highly stylized, mostly studio image makers, whose photographs were published only upon the approval of the musician and of his or her management. This evolution can be traced on the subsequent covers of ''Rolling Stone'' through the years.


''Rags'' magazine

Although his work at ''Rolling Stone'' has come to define his photographic career, Baron has been involved in numerous non-music projects. After leaving ''Rolling Stone'' in 1970, Wolman started his own fashion magazine
''Rags''
housed in ''Rolling Stones first San Francisco offices.Gabriel, Joyce (1971)
'Rags' Sparks Fashion Magazine Revolution
, ''
The Southeast Missourian ''The Southeast Missourian'' is a 3-day per week newspaper published in Cape Girardeau, Missouri, and serves (as the name implies) the southeastern portion of Missouri. History The paper began publication on October 3, 1904, as ''The Daily R ...
'', February 11, 1971, p. 5, retrieved 2011-07-23
''Rags'' was a counterculture fashion magazine ahead of its time (self-described as "the ''Rolling Stone'' of fashion"), focusing on street fashion rather than the fashion found in store windows. Creative and irreverent, the magazine's 13 issues (June 1970 through June 1971) were an artistic although not a financial success.


Later career

Baron followed ''Rags'' by learning to fly and making aerial landscapes from the window of his small
Cessna Cessna () is an American brand of general aviation aircraft owned by Textron Aviation since 2014, headquartered in Wichita, Kansas. Originally, it was a brand of the Cessna Aircraft Company, an American general aviation aircraft manufactu ...
. These photographs were the basis of two books, ''California From the Air: The Golden Coast'' (1981), and ''The Holy Land: Israel From the Air'' (1987), published b
Squarebooks
which Wolman founded in 1974, and which continues to publish an eclectic selection of illustrated books. In 1974, Wolman spent a year with the
Oakland Raiders The Oakland Raiders were a professional American football team based in Oakland, California, from its founding in 1960 to 1981, and again from 1995 to 2019 before Oakland Raiders relocation to Las Vegas, relocating to the Las Vegas metropolitan ...
football team, using his full-access status to photographically document the entire 1974 season. The result was ''Oakland Raiders: The Good Guys'', published in 1975. In 2001, Wolman moved to
Santa Fe, New Mexico Santa Fe ( ; , literal translation, lit. "Holy Faith") is the capital city, capital of the U.S. state of New Mexico, and the county seat of Santa Fe County. With over 89,000 residents, Santa Fe is the List of municipalities in New Mexico, fourt ...
, where he continued to photograph and publish. 2011 saw the release of an auto-biographical, image-heavy boo
''Baron Wolman: Every Picture Tells A Story, the Rolling Stone Years''
published b
Omnibus Press
The book talks about Wolman's career from the beginnings of ''Rolling Stone'' and tells the stories behind the photographs. Wolman was awarded as a VIP at the 2011
Classic Rock Roll of Honour Awards The Classic Rock Roll of Honour was an annual awards program that ran from 2005 to 2016. The awards were founded by ''Classic Rock'' magazine. Winners of the awards were chosen by the awards team and voted on by readers of the magazine. Winners ar ...
, smashing a camera on stage in homage to
Pete Townshend Peter Dennis Blandford Townshend (; born 19 May 1945) is an English musician. He is the co-founder, guitarist, keyboardist, second lead vocalist, principal songwriter and leader of the Who, one of the most influential rock bands of the 1960s an ...
.


Death

Wolman died on November 2, 2020, of complications from
ALS Amyotrophic lateral sclerosis (ALS), also known as motor neuron disease (MND) or—in the United States—Lou Gehrig's disease (LGD), is a rare, terminal neurodegenerative disorder that results in the progressive loss of both upper and low ...
at his home in Santa Fe. He was 83 years old. In a final post on social media, he wrote "It’s been a great life, with Love being my salvation always."


Selected publications

*''The Rolling Stone Years: Every Picture Tells a Story'' *''Woodstock'' *''Groupies and Other Electric Ladies'' *''Classic Rock & Other Rollers'' *''California From The Air: The Golden Coast'' *''The Holy Land: Israel From The Air''


References


External links


Baron Wolman's WebsiteBaron's InstagramBaron Wolman's Blog''Celebrating Woodstock'' by Baron WolmanIconic manages Baron Wolman ArchivesBaron Wolman Vault''Rags'' BlogProfile and Video interviews with Baron Wolman at Roadtrip Nation

The legacy of Rolling Stone magazine photographer Baron Wolman
ABC News. {{DEFAULTSORT:Wolman, Baron 1937 births 2020 deaths Artists from Santa Fe, New Mexico American portrait photographers Artists from Columbus, Ohio Deaths from motor neuron disease in New Mexico