BarDown is an online media brand of

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(TSN) focused on pop culture and attracting a younger audience. Created in 2014, the website and

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content have become one of TSN's most popular segments.

History

On March 4, 2014, Dave Krikst created the BarDown brand for TSN's web and social platforms, including a YouTube channel, focused on attracting a younger audience. The intent was to merge the pop-culture style of

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with the sports content on TSN. Krikst later described BarDown as "a place where you probably get to practise your craft.” The name BarDown was chosen for its reference to the hockey term and that the "content will come from all sports." The subsidiary originally began solely focused on hockey; they posted viral content and included branded content and advertising on their similarity named website. In 2019, the main contributors to BarDown content were TSN producers Jesse Pollock, Corwin McCallum, Sam Glisserman, Daniel Zakrzewski, Eric Kirk, and Luca Celebre. As their content developed into YouTube videos, BarDown also gained their sponsors as a subsidiary and their videos averaged more than 620,000 views. The producers' success from BarDown led them to appear in more traditional TSN coverage such as pregame segments and part-time anchor roles on

SportsCentre ''SportsCentre'' (SC) is a Canadian daily sports news television program sports news television program, and the flagship program on TSN. The program airs several times daily TSN feeds, and on weekends on CTV. History The program was launc ...

. Another member of BarDown, Julia Tocheri, went on to host

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before it was cancelled in 2023. In September 2020, Bardown launched the BarDown Podcast, hosted by McCallum and Zakrzewski. In honour of their five-year anniversary on YouTube,

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added a BarDown-themed jersey in their World of Chel and Hockey Ultimate Team game modes. The jersey had been previously worn by BarDown members at their

beer league ''Artie Lange's Beer League'' (also known simply as ''Beer League'') is a 2006 American comedy film written and produced by, and starring, Artie Lange. It was released in select theaters on September 15, 2006, in the New Jersey, New York, Clevel ...

games prior to the

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lockdown. On 4 September 2024, Corwin announced he was leaving Bardown. Soon on the same day, he then posted a video to his own new channel talking about why he left.

References

External links

* {{DEFAULTSORT:Bardown Canadian podcasts Social media accounts Sports-related YouTube channels Ice hockey websites 2014 establishments in Canada