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BAVC Media, previously known as the Bay Area Video Coalition (BAVC), is a nonprofit organization that works to connect independent producers and underrepresented communities to emerging
media technologies Media may refer to: Communication * Means of communication, tools and channels used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Interactive media, media that is inte ...
. It was founded in 1976 in
San Francisco San Francisco, officially the City and County of San Francisco, is a commercial, Financial District, San Francisco, financial, and Culture of San Francisco, cultural center of Northern California. With a population of 827,526 residents as of ...
.


History

BAVC was founded in 1976 by a
coalition A coalition is formed when two or more people or groups temporarily work together to achieve a common goal. The term is most frequently used to denote a formation of power in political, military, or economic spaces. Formation According to ''A G ...
of media-makers and
activists Activism consists of efforts to promote, impede, direct or intervene in social, political, economic or environmental reform with the desire to make changes in society toward a perceived common good. Forms of activism range from mandate build ...
who, initially, wanted to find alternative, civic-minded applications for a new technology – PortaPak video. In 1976,
The Rockefeller Foundation The Rockefeller Foundation is an American private foundation and philanthropy, philanthropic medical research and arts funding organization based at 420 Fifth Avenue, New York City. The foundation was created by Standard Oil magnate John D. Rock ...
provided seed funding to a coalition of media makers, journalists, educators, and non-profit activists to complete a study that ultimately called for the founding of a media arts nonprofit. One year later, BAVC initiated its membership and
fiscal sponsorship Fiscal sponsorship refers to the practice of non-profit organizations offering their legal and tax-exempt status to groups—typically projects—engaged in activities related to the sponsoring organization's mission. It typically involves a fee-b ...
programs. Gail Waldron was hired as the first Executive Director. The nation's first nonprofit broadcast-level suite that meets PBS standards was created at BAVC in 1978. The National Endowment for the Arts (NEA) funded BAVC to begin production of ''Western Exposure'', a series of six diverse programs by Bay Area independents. The first workshop – Color Production – was taught with a
Hitachi () is a Japanese Multinational corporation, multinational Conglomerate (company), conglomerate founded in 1910 and headquartered in Chiyoda, Tokyo. The company is active in various industries, including digital systems, power and renewable ener ...
FP-1020 camera and
JVC JVC (short for Japan Victor Company) is a Japanese brand owned by JVCKenwood. Founded in 1927 as the Victor Talking Machine Company of Japan and later as , the company was best known for introducing Japan's first televisions and for developin ...
portable recorder. In 1980, BAVC opened its Job Center, a space for students, job seekers, and industry pros to network. As Executive Producer, BAVC produced ''The Stand In'', directed by Robert N. Zagone and starring
Danny Glover Danny Glover ( ; born July 22, 1946) is an American actor, producer, and political activist. Over his career he has received List of awards and nominations received by Danny Glover, numerous accolades including the Jean Hersholt Humanitarian A ...
. One year later, BAVC produced ''The Life and Times of
Rose Maddox Roselea Arbana "Rose" MaddoxMany sources give her birth name as Brogdon. This is an error. She was recorded, with her birth family, as Rose Maddox in the 1940 US Census, and other sources report her second husband's name as Brogdon. (August 1 ...
'', a documentary about the
country western Country (also called country and western) is a music genre originating in the southern regions of the United States, both the American South and the Southwest. First produced in the 1920s, country music is primarily focused on singing stori ...
singer. The Grass Valley Switcher was installed in the Online suite, and Morrie Warshawski became the new Executive Director. The BAVC artist-in-residence program was born with the
Capp Street Project Capp Street Project is an artist residency program that was originally located at 65 Capp Street in San Francisco, California. CSP was established as a program to nurture experimental art making in 1983 with the first visual arts residency in the ...
, sponsoring
Mary Lucier Mary Lucier (born 1944, in Bucyrus, Ohio) is an American visual artist and pioneer in video art.Jules Heller, Nancy G. Heller (1997)''North American women artists of the twentieth century: a biographical dictionary'' New York: Garland Publishing, ...
, Daniel Reeves, and Francesc Torres. BAVC was the only video facility in San Francisco not damaged by the
1989 Loma Prieta earthquake On October 17, 1989, at 5:04 p.m. Pacific Time Zone, PST, the Loma Prieta earthquake occurred at the Central Coast (California), Central Coast of California. The shock was centered in The Forest of Nisene Marks State Park in Santa Cruz Cou ...
, and was able to provide postproduction services for all
American Red Cross The American National Red Cross is a Nonprofit organization, nonprofit Humanitarianism, humanitarian organization that provides emergency assistance, disaster relief, and disaster preparedness education in the United States. Clara Barton founded ...
relief reports. In 1991, the organization set up its Technical HelpDesk, initiated the Artist Equipment Access (AEA) program, now known as the Media Maker Awards, and co-published ''Illuminating Video: An Essential Guide to Video Art.'' BAVC acquired a
ProTools Pro Tools is a digital audio workstation (DAW) developed and released by Avid Technology (formerly Digidesign) for Microsoft Windows and macOS. It is used for music creation and production, sound for picture (sound design, audio post-productio ...
system in 1993 and completed “Brothers,” the first interactive video program aimed at slowing the spread of HIV among African Americans. One year later, the organization was awarded an NEA Challenge Grant to develop a video preservation center. The
captioning Closed captioning (CC) is the process of displaying text on a television, video screen, or other visual display to provide additional or interpretive information, where the viewer is given the choice of whether the text is displayed. Closed cap ...
program was established with funds from the
NEC is a Japanese multinational information technology and electronics corporation, headquartered at the NEC Supertower in Minato, Tokyo, Japan. It provides IT and network solutions, including cloud computing, artificial intelligence (AI), Inte ...
Foundation of America and
Toyota is a Japanese Multinational corporation, multinational Automotive industry, automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated on August 28, 1937. Toyota is the List of manuf ...
USA Foundation. Education expanded to 250 workshops a year; Avid authorized BAVC to be their Northern California Training Center. The Getty Research Institute and the
Andy Warhol Andy Warhol (;''Random House Webster's Unabridged Dictionary''"Warhol" born Andrew Warhola Jr.; August 6, 1928 – February 22, 1987) was an American visual artist, film director and producer. A leading figure in the pop art movement, Warhol ...
Foundation supported "Playback '96," an international symposium on video preservation at SFMOMA. In 1997, BAVC moved to its current home at 2727 Mariposa, tripling in size. JobLink was launched and the first annual ''MediaMaker Handbook '' was published. In 1999, YouthLink was launched, and
Compaq Compaq Computer Corporation was an American information technology, information technology company founded in 1982 that developed, sold, and supported computers and related products and services. Compaq produced some of the first IBM PC compati ...
donated the NT Lab. Their education program offered 500 workshops a year. They produced ''TechArcheology: A Symposium on Installation Art Preservation,'' ''Where Media Collide,'' a speakers series on the convergence of
digital media In mass communication, digital media is any media (communication), communication media that operates in conjunction with various encoded machine-readable data formats. Digital content can be created, viewed, distributed, modified, listened to, an ...
, and ''From Promising Practices, Promising Futures,'' a study of tech workforce development. Two national meetings were held on Building a Digital Workforce. By 2001, captioning grew by 500% and was certified by the National Association of the Deaf and the
U.S. Department of Education The United States Department of Education is a United States Cabinet, cabinet-level department of the federal government of the United States, United States government, originating in 1980. The department began operating on May 4, 1980, havin ...
. Over 500 videos were preserved from archives and major museums across the country, including The Kitchen and the Smithsonian Institution. BAVC continued to develop its artist-in-residence program and Polish video artist Pawel Kruk was selected. Electronic Cafeco-founder Kit Gallaway partnered with BAVC in 2003 to preserve the historic video piece, ''Hole-In-Space.'' SPARK, a QEDBAVC co-production about the Bay Area arts scene, premiered. Also in 2003,
Lost Boys of Sudan The Lost Boys of Sudan refers to a group of over 20,000 boys of the Nuer and Dinka ethnic groups who were displaced or orphaned during the Second Sudanese Civil War (1983–2005). Two million were killed and others were severely affected by the ...
was completed in BAVC's online suite. ''The Weather Underground,'' onlined and closed-captioned at BAVC, was nominated for an Academy Award in 2004. BAVC and the Community Technology Foundation of California launched the Zero Divide Digital Storytelling Institute. BAVC began to preserve audiotapes in addition to videotapes, with a grant from Richard and Pamela Kramlich's New Art Trust. In 2005, the organization produced PREPUT, a training seminar for public media professionals. BAVC, Film Arts Foundation, and KQED teamed up to produce ''Truly CA.'' Jennifer Reeder became BAVC's first HD artist-in-residence. BAVC and Rearden Studios hosted a screening and reception with video artist
Bill Viola William John Viola Jr. ( , ; January 25, 1951 – July 12, 2024) was an American video artist whose artistic expression depended upon electronic, sound, and image technology in new media. His works focus on the ideas behind fundamental human ...
. ''Beyond the Dream,'' a four-part documentary series for PBS, was onlined at BAVC. Youth Sounds merged with BAVC in 2006 to create BAVC Next Gen Programs, a comprehensive new model of youth media training and development. In partnership with Podshow,
Adobe Adobe (from arabic: الطوب Attub ; ) is a building material made from earth and organic materials. is Spanish for mudbrick. In some English-speaking regions of Spanish heritage, such as the Southwestern United States, the term is use ...
and SF Mayor
Gavin Newsom Gavin Christopher Newsom ( ; born October 10, 1967) is an American politician and businessman serving since 2019 as the 40th governor of California. A member of the Democratic Party (United States), Democratic Party, he served from 2011 to 201 ...
’s Digital Media Advisory Council, BAVC Next Gen presented ''True2Life: Everyday Activities and Youth Changing the World,'' showing youth as innovative cultural producers and the Bay Area as a model in linking youth to community and industry change. BAVC worked with the
Tisch School of the Arts The New York University Tisch School of the Arts (commonly referred to as Tisch) is the performing, cinematic, and media arts school of New York University. Founded on August 17, 1965, as the School of the Arts at New York University, Tisch ...
,
NYU New York University (NYU) is a private research university in New York City, New York, United States. Chartered in 1831 by the New York State Legislature, NYU was founded in 1832 by Albert Gallatin as a non-denominational all-male institutio ...
as well as The Getty Research Institute and the Merce Cunningham Dance Company to help develop video preservation curriculum and training resources for their students and staff. In 2006 Access San Francisco collaborated with PATV (North Shore TV). In 2007, with core funding from the MacArthur Foundation, BAVC launched the Producers Institute for New Media Technologies, creating space for independent producers, entrepreneurial public broadcasting entities, and the Bay Area's digital media industry to generate cross-platform companion pieces for independent media. In August 2021, the organization changed its name to BAVC Media, to emphasize its support for other media technologies in addition to video.


Notable BAVC-Supported Productions

* The Stand In (1981) * The Life and Times of Rose Maddox (1991) * Brothers (1993) *
Drawing on the Right Side of the Brain Betty Edwards (born April 19, 1926) is an American art teacher and author best known for her 1979 book ''Drawing on the Right Side of the Brain'' (, in its 4th edition). She taught and did research at the California State University, Long Beac ...
(1999) * The Lost Boys of Sudan (2003) * Hole-In-Space (2003) * The Weather Underground (2004) * Beyond the Dream (2005) * Plagues and Pleasures on the Salton Sea (2006)


References


External links


Website of BAVC

SF Commons Public Access Television Station San Francisco

BAVC Preservation
{{Authority control Film organizations in the United States American public access television