Axel Springer SE () is a German
digital and popular periodical publishing house which is the largest in Europe, with numerous multimedia news brands, such as ''
Bild'', ''
Die Welt
''Die Welt'' ("The World") is a German national daily newspaper, published as a broadsheet by Axel Springer SE.
''Die Welt'' is the flagship newspaper of the Axel Springer publishing group. Its leading competitors are the ''Frankfurter Allg ...
'', and ''
Fakt'' and more than 15,000 employees. It generated total revenues of about €3.3 billion and an
EBITDA of €559 million in the financial year 2015. The digital media activities contribute more than 60% to its revenues and nearly 70% to its EBITDA. Axel Springer’s business is divided into three segments: paid models, marketing models, and classified ad models. Since 2020, it is majority-owned by the US private equity firm
KKR
KKR & Co. Inc., also known as Kohlberg Kravis Roberts & Co., is an American global investment company that manages multiple alternative asset classes, including private equity, energy, infrastructure, real estate, credit, and, through its strateg ...
. Headquartered in Berlin, Germany, the company is active in more than 40 countries, including subsidiaries, joint ventures, and licensing.

It was started in 1946/1947 by journalist
Axel Springer. Its current CEO is
Mathias Döpfner
Mathias Döpfner (born 15 January 1963) is a German businessman and journalist. He is the CEO and 22% owner of media group Axel Springer SE, and president of the Federal Association of Digital Publishers and Newspaper Publishers (BDZV).
Early l ...
. The Axel Springer company is the largest publishing house in Europe and controls the largest share of the German market for daily newspapers; 23.6%, largely because its flagship tabloid ''
Bild'' is the
highest-circulation newspaper in Europe with a daily readership exceeding 12 million. Upon its acquisition of ''
Politico
''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
'' and ''
Business Insider
''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German pub ...
'', Axel Springer announced that all employees must support a
free market economy, a
united Europe, and
Israel
Israel (; he, יִשְׂרָאֵל, ; ar, إِسْرَائِيل, ), officially the State of Israel ( he, מְדִינַת יִשְׂרָאֵל, label=none, translit=Medīnat Yīsrāʾēl; ), is a country in Western Asia. It is situated ...
's right to exist.
Newspapers, magazines, online offerings
The media offerings of Axel Springer SE are clustered in: current news, autos, sports, computers and consumer electronics, as well as lifestyle.
Selection of publications
* ''
Die Welt
''Die Welt'' ("The World") is a German national daily newspaper, published as a broadsheet by Axel Springer SE.
''Die Welt'' is the flagship newspaper of the Axel Springer publishing group. Its leading competitors are the ''Frankfurter Allg ...
'', the intellectual flagship of the company
* ''
Bild'', tabloid with the largest circulation in Europe
* ''
Auto Bild
''Auto Bild'' is a leading German automobile magazine based in Hamburg
Hamburg (, ; nds, label=Hamburg German, Low Saxon, Hamborg ), officially the Free and Hanseatic City of Hamburg (german: Freie und Hansestadt Hamburg; nds, label=Low Sax ...
'', automobile magazine with the largest circulation in Europe
* ''Audio Video Foto Bild'', magazine for consumer electronics
* ''
Computer Bild'', published in nine countries, is Europe's best-selling computer magazine
* ''
Sport Bild
Sport Bild is a German weekly sports magazine published in Hamburg, Germany.
History and profile
''Sport Bild'' was established in 1988. It is published weekly every Wednesday. The magazine has its headquarters in Hamburg and is published by Axe ...
'', published in many countries, is Europe's largest sport magazine
* ''Auto.cz'', the largest Czech internet car portal including RoadLook.tv, starting in Slovakia and Poland as well
* ''
Fakt'', the largest daily tabloid in Poland
* ''
B.Z.'', local newspaper
* Watchmi, a personalized TV content discovery system
* ''
Musikexpress'', a monthly music magazine
* the German edition of the magazine ''
Rolling Stone
''Rolling Stone'' is an American monthly magazine that focuses on music, politics, and popular culture. It was founded in San Francisco, California, in 1967 by Jann Wenner, and the music critic Ralph J. Gleason. It was first known for its co ...
''
* ''
Transfermarkt'', a football statistics website
* ''
Business Insider
''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German pub ...
'', a business, celebrity and technology news website
* ''
Insider'', a social media-based lifestyle publication
* ''
upday'', a news aggregator app
* ''
Politico
''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
'', acquired by Axel Springer in October 2021.
[''Axel Springer'', "Axel Springer Completes Acquisition of POLITICO", October 19, 2021](_blank)
/ref>
* '' Politico Europe'', European political newspaper, joint venture with ''Politico
''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
''
* '' Protocol,'' tech journalism publication acquired alongside ''Politico
''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
''
In addition, the company is active in the online editorial and marketing business with its shares in aufeminin.com
Aufeminin is a digital media group based in Paris, France, founded in 1999. It is 78.43% owned by the TF1 (Télévision Française 1 S.A) and is publicly traded by Euronext Paris in compartment B. (MNEMO : FEM).
The group operates in 21 countri ...
, Awin, and buy.at
buy.at was an online affiliate marketing platform launched it 2002. It was bought by AOL in 2008 and sold to Digital Window in 2010. It was replaced by Digital Window's "Affiliate Window" on June 11, 2012. This coincided with the US launch of Af ...
, and owns several online classified advertising platforms such as the career site StepStone
Next may refer to:
Arts and entertainment Film
* ''Next'' (1990 film), an animated short about William Shakespeare
* ''Next'' (2007 film), a sci-fi film starring Nicolas Cage
* '' Next: A Primer on Urban Painting'', a 2005 documentary film
Lit ...
, the real estate marketing portal immonet, various coupon portals, including Sparheld.de Germany and Reduc.fr in France and price comparison platform idealo. It is also a significant investor in the American digital media company Group Nine Media.
History
1940s
In 1946, publisher Hinrich Springer (age 66) and his son Axel Springer (age 34) established the limited company Axel Springer Verlag GmbH
Axel may refer to:
People
* Axel (name), all persons with the name
Places
* Axel, Netherlands, a town
** Capture of Axel, a battle at Axel in 1586
Arts, entertainment, media
* ''Axel'', a 1988 short film by Nigel Wingrove
* ''Axel'', a Cirque d ...
. That year saw the launch of the ''Nordwestdeutsche Hefte'' and the radio and TV magazine Hörzu
''Hörzu'' () is a German weekly television listings magazine published in Hamburg.
History and profile
''Hörzu'' first appeared in 1946 and was published by Axel Springer as the first radio program magazine to be produced in what was then the ...
.
In 1948, the evening newspaper '' Hamburger Abendblatt'' was launched, the first daily newspaper created by Axel Springer.
1950s
The year 1952 saw the launch of the popular daily newspaper '' Bild''. The paper was based on the British tabloid ''Daily Mirror
The ''Daily Mirror'' is a British national daily tabloid. Founded in 1903, it is owned by parent company Reach plc. From 1985 to 1987, and from 1997 to 2002, the title on its masthead was simply ''The Mirror''. It had an average daily print ci ...
'', and peaked at circulation of 5 million in the 1980s.
In 1953, Axel Springer Verlag bought the publishing house Die Welt, including the daily paper ''Die Welt
''Die Welt'' ("The World") is a German national daily newspaper, published as a broadsheet by Axel Springer SE.
''Die Welt'' is the flagship newspaper of the Axel Springer publishing group. Its leading competitors are the ''Frankfurter Allg ...
'' and the Sunday paper '' Welt am Sonntag''.
In 1956, the company headquarters in Hamburg was built.
Then in 1959, the company acquired the a holding in Ullstein AG, which owned Berlin newspapers '' Berliner Morgenpost'' and '' B.Z.'' and the Ullstein
Leopold Ullstein (6 September 1826 – 4 December 1899) was the founder and publisher of several successful German
German(s) may refer to:
* Germany (of or related to)
**Germania (historical use)
* Germans, citizens of Germany, people of Ger ...
book-publishing business.
1960s
The official opening of the Berlin headquarters took place in 1966. Hamburg remained an important site.
After the attack on the student leader Rudi Dutschke on 11 April 1968, the APO (Extra-Parliamentary Opposition) began acts of violence against the company. The APO had a history of animosity with the Springer Group's allegedly biased coverage of the student movement. For instance, in the wake of the shooting of Benno Ohnesorg by the police at a student demonstration against the Shah, one Springer paper reported that "what happened yesterday in Berlin had nothing to do with politics …. It was criminal in the most sickening way." In fact, Ohnesorg, who had never attended a demonstration before, had been shot in the back while trying to leave the demonstration.
1970s
The years 1972 and 1973 saw the building of the offset-printing plant in Essen-Kettwig.
1980s
1984 witnessed the official opening of the offset printing facility in Ahrensburg near Hamburg.
In 1985, 49% of the company was offered for public subscription. Later that year Axel Springer died. Control was passed to his widow Friede Springer.
In 1986, the first licensed edition of ''Auto Bild
''Auto Bild'' is a leading German automobile magazine based in Hamburg
Hamburg (, ; nds, label=Hamburg German, Low Saxon, Hamborg ), officially the Free and Hanseatic City of Hamburg (german: Freie und Hansestadt Hamburg; nds, label=Low Sax ...
'' came out, in Italy. Other licensed editions and joint venture publications later appeared in twenty European countries, Indonesia and Thailand.
1990s
In 1993, there was the official opening of the offset printing works in Berlin-Spandau.
In May 1999, Axel Springer bought a 51% majority stake in the American television production company GRB Entertainment, but was later divested in 2002.
2000-present
In 2001, Axel Springer and T-Online established a joint subsidiary Bild.de/T-Online AG. A year later in 2002, the launch of immonet.de took place, and Mathias Doepfner, former editor-in-chief of ''Die Welt'', became CEO of Axel Springer AG. Then in 2003, the name was changed to Axel Springer AG.
In 2009, Axel Springer AG acquired affiliate marketers Zanox and Digital Window as well as StepStone ASA. In 2010 a $635.7 million offer by Axel for leading French real estate website operator seloger.com caused seloger shares to rise as much as 32%, the most since it went public. Within 3 days Axel increased its offer 15.6% to $735 million after shareholders rejected the deal.
In 2012, Axel Springer formed a joint venture (Axel Springer Digital Classified) with global growth equity firm General Atlantic. The company also bought TotalJobs in the UK from Reed Elsevier that year.
In 2013, Springer sold its regional newspapers, women's magazines, and television magazines to Funke Mediengruppe
Funke Mediengruppe (formerly ''WAZ-Mediengruppe'') is Germany's third largest newspaper and magazine publisher with a total of over 500 publications in eight countries. WAZ-Mediengruppe is privately held by the Funke family and is headquartered i ...
for €920 million That same year, Publications Grand Public, a French magazine publisher owned by Springer, was sold to Reworld Media
Reworld Media is a French Media conglomerate created in 2012 by Pascal Chevalier. The group became in 2019 the first group for the number of press titles.
The way the group operates is criticized by many journalists, who consider that the activ ...
.
In 2015, Axel Springer AG purchased Business Insider
''Insider'', previously named ''Business Insider'' (''BI''), is an American financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Insider''s parent company Insider Inc. has been owned by the German pub ...
, a business, celebrity and technology news website, in a deal that valued Business Insider at $442 million. On 8 December of the same year, Axel Springer increased its share in Axel Springer Digital Classifieds GmbH from 70 per cent to 85 per cent and was granted a purchase option to acquire the remaining 15 per cent from General Atlantic. On 9 December, Axel Springer exercised the option, acquiring the additional 15% from General Atlantic in exchange for shares of Axel Springer, leaving the growth equity firm with 8.3% holding in the company.
In 2020, Friede Springer transferred $1.5 billion of Axel Springer shares to CEO Mathias Doepfner, effectively making him heir of the media group. Doepfner now has control of 44% of the voting rights.
In October 2021, the firm announced that it had completed the acquisition of ''Politico
''Politico'' (stylized in all caps), known originally as ''The Politico'', is an American, German-owned political journalism newspaper company based in Arlington County, Virginia, that covers politics and policy in the United States and intern ...
'' for over $1 billion, after announcing its intention to do so in late August 2021.[ Axel Springer's Chief Executive Mathias Döpfner said that Politico staff would need to adhere to Axel Springer's principles, including support for a united Europe, "reconciliation between Germans and Jews,"] Israel’s right to exist and a free-market economy, and that staff who disagree with the principles "should not work for Axel Springer, very clearly".
In October 2021, an article in ''The New York Times
''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'' reported accusations of sexual misconduct, sexual discrimination and questionable business practices at Axel Springer SE. A day later, the publisher fired the editor-in-chief of Bild.
Criticism
Pro-American editorial bias and alleged ties to US intelligence agencies
According to German scholar Gudrun Kruip of the Stiftung Bundespräsident-Theodor-Heuss-Haus, Axel Springer SE and its subsidiaries spread a strongly pro-American view in which criticism of US foreign policy is largely absent. In an interview with The Nation, two former CIA officers alleged that Axel Springer received $7 million from the CIA to support American geopolitical interests with his publishing house. Springer reportedly agreed and began guiding the editorial bias towards supporting US foreign policy. Although no conclusive evidence has come to light, Kruip considers the CIA officers' allegations credible since Springer, according to his own autobiography, had no money to actually fund the publishing house when it was founded, and it was thus unlikely that he could finance its rapid ascent without "money from the outside". As of 2021, the Axel Springer SE names "solidarity with the libertarian values of the United States of America" as one of its core principles on its own website. Many scholars and independent observers allege a "subservience to American geopolitical interests" of the publishing house and its subsidiaries to this day. According to '' Foreign Policy'', Axel Springer SE "has a decades-long record of bending journalistic ethics for right-wing causes."
Accusations of editorial interference in Poland
In 2017, Ringer Axel Springer Polska was accused of editorial interference, when the head of the joint venture Mark Dekan wrote a letter to the company's Polish employees in which he disparaged the head of the conservative Law and Justice political party, calling the Polish politician Jaroslaw Kaczynski a "loser" for opposing the candidacy of Donald Tusk as President of the European Union
The European Union (EU) is a supranational political and economic union of member states that are located primarily in Europe. The union has a total area of and an estimated total population of about 447million. The EU has often been ...
, stating that "...we should never forget about the basic values that we represent... Here is the moment where free media, such as ours must be active. We speak for the ideas of... a United Europe." In the letter, Dekan also raised his concerns that European integration was least supported by the youngest generation of Poles and vowed to take appropriate action, suggesting "Let's tell them what to do to stay in the fast lane and not end in the parking lot."
Abuse of power and sexual harassment
In March 2021, Der Spiegel reported accusations that the editor of Bild, Julian Reichelt, had promoted several young female employees in exchange for sex and sought to buy their silence before dismissing them. This was followed up by a report of the same in the New York Times in October 2021. Both reported that Axel Springer had investigated and dismissed the complaints against Reichelt, and had proceeded to suppress reporting of the controversy by other outlets. CEO Mathias Doepfner was reportedly also keen to support Reichelt on account of the latter's strong right wing political leanings. Later the same month, Axel Springer reversed course and dismissed Reichelt.
Competitors
Major competitors in the German publishing market include Bauer Media Group, Bertelsmann, Hubert Burda Media, and Holtzbrinck.
See also
* Media concentration
*Protests of 1968
The protests of 1968 comprised a worldwide escalation of social conflicts, predominantly characterized by popular rebellions against state militaries and the bureaucracies.
In the United States, these protests marked a turning point for the ci ...
References
External links
*
{{Authority control
Pan-European media companies
Publishing companies established in 1946
Newspaper companies of Germany
Companies based in Berlin
Mass media