AvtoRadio () is a

Moscow Moscow is the Capital city, capital and List of cities and towns in Russia by population, largest city of Russia, standing on the Moskva (river), Moskva River in Central Russia. It has a population estimated at over 13 million residents with ...

-based

radio station Radio broadcasting is the broadcasting of audio (sound), sometimes with related metadata, by radio waves to radio receivers belonging to a public audience. In terrestrial radio broadcasting the radio waves are broadcast by a land-based rad ...

. The station plays songs in Russian and English. A variety of music from different genres.

History

It broadcasts music and information. It started broadcasting on 5 April 1993 and is part of

Gazprom Media Gazprom-Media () is a Russian media holding company established in January 1998 as a subsidiary of Gazprom Media Holdings. It and its parent company are subsidiaries of Gazprom, a large Russian oil and gas company founded in 1989. The group owns ...

Radio, formerly VKPM Media Group (Veshchatelnaya Korporatsiya Prof-Media, a division of

Interros Interros is a Russian conglomerate controlled by Russian oligarch Vladimir Potanin with large stakes in mining, metals, energy, finance, retail, real estate and other economic sector, sectors. The company's headquarters are located in Moscow. O ...

). It broadcasts to Moscow and Moscow region on 90.3 MHz FM, across

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(there are three regional variants),

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Latvia Latvia, officially the Republic of Latvia, is a country in the Baltic region of Northern Europe. It is one of the three Baltic states, along with Estonia to the north and Lithuania to the south. It borders Russia to the east and Belarus to t ...

, and worldwide via the

internet The Internet (or internet) is the Global network, global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a internetworking, network of networks ...

. According to VKPM, in April 2006 the average daily number of listeners was 1,097,000, or 11.6% of the total number of listeners in

and

Moscow Region Moscow Oblast (, , informally known as , ) is a federal subjects of Russia, federal subject of Russia (an oblast). With a population of 8,524,665 (Russian Census (2021), 2021 Census) living in an area of , it is one of the most densely populate ...

. Avtoradio announced to broadcast from within

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, Canada during the 2010 Winter Olympic Games, the first time in history that a Russian radio station would be broadcasting from

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Format

From the moment of the radio station's creation, its musical formats initially included Russian-language and foreign pop music of various genres (pop, rock, urban chanson, and dance-pop) spanning from the 1970s to the present day. The ratio of Russian to foreign music was 65/35. Later, Avtoradio began altering its music format. During each hour of programming, the station reduced the airtime for

rock Rock most often refers to: * Rock (geology), a naturally occurring solid aggregate of minerals or mineraloids * Rock music, a genre of popular music Rock or Rocks may also refer to: Places United Kingdom * Rock, Caerphilly, a location in Wale ...

, urban chanson,

dance-pop Dance-pop is a Music genre, genre of electronic dance music that originated in the late 1970s to early 1980s. It is generally uptempo music intended for nightclubs with the intention of being danceable but also suitable for contemporary hit ra ...

, and foreign songs, shifting its focus toward modern Russian-language

pop music Pop music is a genre of popular music that originated in its modern form during the mid-1950s in the United States and the United Kingdom.S. Frith, W. Straw, and J. Street, eds, ''iarchive:cambridgecompani00frit, The Cambridge Companion to Pop ...

. By this point, only four foreign songs were played per hour: at the 12th and 42nd minutes (80s and 90s hits) and at the 27th and 57th minutes (contemporary hits from the 2000s to the present). The ratio of Russian to foreign music became 80/20. Starting April 1, 2017, Avtoradio further reduced the number of foreign hits to just two songs per hour, completely eliminating contemporary foreign hits from regular programming. The ratio shifted to 90/10 in favor of Russian music. However, modern foreign hits continued to air during the morning show Poehali ("Let's Go") and the evening show Murzilki LIVE. Additionally, foreign songs accounted for up to 50% of the content in the special project Disco 80s. On May 27, 2021, Avtoradio reintroduced contemporary foreign hits at the end of every hour. From April 1, 2022, Avtoradio added contemporary foreign hits at the 27th and 58th minutes of each hour. 80s–90s hits began airing at the 11th and 41st minutes. Occasionally, tracks from the 2000–2022 period are played at the 41st minute, while 80s–90s tracks sometimes appear at the 58th minute.

Awards

Certificate of Honor from the Moscow City Duma (June 18, 2003) — for contributions to the city community. Avtoradio is a laureate of the international professional award NAB 2005 International Broadcasting Excellence Award, a multiple winner of the Radiomania award in various categories, a champion of the All-Russian Advertising Professionals Competition PROFI, a three-time recipient of the honorary Brand of the Year award, a laureate of the ZD AWARDS by the newspaper

Moskovsky Komsomolets ''Moskovskij Komsomolets'' (''MK''; ) is a Moscow-based daily newspaper with a circulation approaching one million, covering general news. Founded in 1919, it is famed for its topical reporting on Russian politics and society. History The news ...

, the National Russian Music Award Ovation, the Russian National Olympus Award, the Moscow International Advertising Festival Golden Apple, and others.

Ratings

According to the Brand Media agency’s 2015 ratings, Avtoradio ranked 1st in Moscow and held a 6.2% audience share nationwide.

References

External links