Audiomack is an on-demand music
streaming
Streaming media is multimedia that is delivered and consumed in a continuous manner from a source, with little or no intermediate storage in network elements. ''Streaming'' refers to the delivery method of content, rather than the content i ...
and audio discovery platform that allows artists and creators to upload limitless music and podcasts for listeners through its mobile apps and website. In February 2021, ''
Billboard
A billboard (also called a hoarding in the UK and many other parts of the world) is a large outdoor advertising structure (a billing board), typically found in high-traffic areas such as alongside busy roads. Billboards present large advertis ...
'' announced Audiomack streaming data would begin informing some of its flagship charts, including the
Hot 100, the
''Billboard'' 200, and the
Global 200
The Global 200 is the list of ecoregions identified by the World Wide Fund for Nature ( WWF), the global conservation organization, as priorities for conservation. According to WWF, an ecoregion is defined as a "relatively large unit of land or w ...
. In March 2021, ''
Fast Company
''Fast Company'' is a monthly American business magazine published in print and online that focuses on technology, business, and design. It publishes six print issues per year.
History
''Fast Company'' was launched in November 1995 by Alan We ...
'' magazine named Audiomack one of the 10 most innovative companies in music.
History
Co-founded in 2012 by Dave Macli, David Ponte, and Brian Zisook, Audiomack allowed artists to freely share their
mixtapes, songs, and albums. In April 2013,
J. Cole
Jermaine Lamarr Cole (born January 28, 1985) is an American rapper and record producer. Born on a military base in Germany and raised in Fayetteville, North Carolina, Cole initially gained recognition as a rapper following the release of his d ...
(''Yours Truly 2'') and
Chance the Rapper
Chancelor Johnathan Bennett (born April 16, 1993), known professionally as Chance the Rapper, is an American rapper, singer-songwriter, and record producer. Born and raised in Chicago, Bennett released his debut mixtape ''10 Day'' in 2012. He ...
(''
Acid Rap'') released new projects exclusively on the platform.
In September 2018,
Eminem
Marshall Bruce Mathers III (born October 17, 1972), known professionally as Eminem (; often stylized as EMINƎM), is an American rapper and record producer. He is credited with popularizing hip hop in middle America and is critically acclai ...
released
"Killshot", a
diss track
A diss track, diss record or diss song (diss – abbr. from ''disrespect'') is a song whose primary purpose is to verbally attack someone else, usually another artist. Diss tracks are often the result of an existing, escalating feud between the t ...
about
Machine Gun Kelly
George Kelly Barnes (July 18, 1895 – July 18, 1954), better known by his pseudonym "Machine Gun Kelly", was an American gangster from Memphis, Tennessee, active during the Prohibition era. His nickname came from his favorite weapon, a Thomp ...
, exclusively on Audiomack and gained 8.6 million plays in four months.
In February, 2019,
Nicki Minaj
Onika Tanya Maraj-Petty (; born December 8, 1982), known professionally as Nicki Minaj ( ), is a Trinidadian-born rapper based in the United States. She is known for her musical versatility, animated flow in her rapping, alter egos and accents. ...
released three songs exclusively on the platform, including a remix of
Blueface
Johnathan Jamall Porter (born January 20, 1997), known professionally as Blueface, is an American rapper. In October 2018, after releasing the music video for his song " Respect My Cryppin'", he became a viral meme due to his offbeat style of ra ...
's "
Thotiana
"Thotiana" (originally titled "Thothiana" and originally stylized in lowercase) is a song by American rapper Blueface. Its music video premiered on WorldStarHipHop's YouTube channel on July 5, 2018. It was then released as a single from Blueface' ...
."
In November 2020, Audiomack signed a music licensing agreement with
Warner Music Group
Warner Music Group Corp. (trade name, d.b.a. Warner Music Group, commonly abbreviated as WMG) is an American Multinational corporation, multinational entertainment and record label Conglomerate (company), conglomerate headquartered in New York C ...
, covering the United States, Canada, Jamaica, and five "key African territories," including Ghana, Kenya, Nigeria, South Africa, and Tanzania. In February 2021,
''Variety'' reported Audiomack has music licensing agreements in the United States with
Universal Music Group
Universal Music Group N.V. (often abbreviated as UMG and referred to as just Universal Music) is a Dutch– American multinational music corporation under Dutch law. UMG's corporate headquarters are located in Hilversum, Netherlands and its ...
and
Sony Music Entertainment
Sony Music Entertainment (SME), also known as simply Sony Music, is an American multinational music company. Being owned by the parent conglomerate Sony Group Corporation, it is part of the Sony Music Group, which is owned by Sony Entertainmen ...
. Audiomack also receives music through licensing deals with labels and distributors such as
300
__NOTOC__
Year 300 (CCC) was a leap year starting on Monday (link will display the full calendar) of the Julian calendar. At the time, it was known as the Year of the Consulship of Constantius and Valerius (or, less frequently, year 1053 ''Ab ...
and
EMPIRE
An empire is a "political unit" made up of several territories and peoples, "usually created by conquest, and divided between a dominant center and subordinate peripheries". The center of the empire (sometimes referred to as the metropole) ex ...
, among others, and manages rights through its relationship with
Songtrust.
In December 2020, Audiomack opened its monetization program, AMP, to all eligible creators based in the United States, Canada, and the United Kingdom. In July 2021, Audiomack expanded the program to creators worldwide and introduced a partnership with Ziiki Media to help promote artists across Africa.
In December 2021, Audiomack launched Supporters, a "feature that will enable loyal fans to tip their favorite artist’s music." Fans fund artists or rights holders directly by purchasing ‘support badges’ for individual song and album releases. Warner Music Group, which was Audiomack's first major label partner, signed on as the first major label participant in "Supporters." Other participating partners include Amuse, AudioSalad Direct, DistroKid, EMPIRE, FUGA, Stem, and Vydia.
Audiomack reaches more than 20 million monthly users globally, as of December 2021.
Features
Offline playback is free to all users and not blocked by a paywall. Users and artists can upload their music to the service through its website. Audiomack uses a combination of audio fingerprinting, DMCA takedown requests, and manual curation to police unauthorized sharing. Audiomack does not limit or charge creators for storing content on its service.
In April 2021, Audiomack partnered with telecommunications company
MTN Nigeria to offer its users cheaper data to stream music in its app.
Content
Audiomack produces several original video content series, including ''Trap Symphony'', with past episodes including
Migos,
Chief Keef
Keith Farrelle Cozart (born August 15, 1995), better known by his stage name Chief Keef, is an American rapper, singer, songwriter and record producer. His music first became popular during his teen years in the early 2010s among high school s ...
, and
Rich the Kid
Dimitri Leslie Roger (born July 13, 1992), professionally known as Rich the Kid, is an American rapper. He released his debut studio album, '' The World Is Yours'', on March 30, 2018. His second studio album, ''The World Is Yours 2'', was releas ...
, among others. Other series include ''Bless The Booth'' and ''Fine Tuned'', which has featured
YNW Melly
Jamell Maurice Demons (born May 1, 1999), known professionally as YNW Melly (initialism for Young Nigga World Melly), is an American rapper and singer. He is best known for his songs " Murder on My Mind", "Mixed Personalities" (featuring Kany ...
and others. In March 2021, Audiomack officially launched Audiomack World, the editorial arm of the company. Users can read articles in the Audiomack app on Android and iOS, as well as their desktop site.
Ambassadors
Audiomack has had a number of ambassadors. The list of African ambassadors includes:
* Jade Kelly Wilson, South Africa
* Shadrack Kisame, Uganda
* Mohamed Sanago aka Yung Baller, Sierra Leone
* Eloi Mugabe, Rwanda/Burundi
* Eva Ndumbe, Cameroon
* Abel Zedi, Kenya
* Fizzy Obop, Nigeria
* Maxwell Adjavon, Ghana
* Nova Amandla, Zambia
* Habibou Niang aka El habib, Senegal
* Ackim Ndolo, Tanzania
See also
*
Music websites
Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspect ...
*
Streaming music services
References
{{Reflist
Streaming media systems
2012 establishments
Digital audio distributors
Internet properties established in 2012
American music websites