Audiobrain is a sonic branding firm based in

New York City New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...

History

Audiobrain was founded in 2003. Audrey Arbeeny, Audiobrain's Owner, Founder and Executive Producer, currently teaches Sonic Branding at New York's

Pratt Institute Pratt Institute is a private university with its main campus in Brooklyn, New York. It has an additional campus in Manhattan and an extension campus in Utica, New York at the Munson-Williams-Proctor Arts Institute. The institute was founded in 18 ...

Projects

Notable projects of Audiobrain's include the sonic branding for Microsoft's

Xbox 360 The Xbox 360 is a home video game console developed by Microsoft. As the successor to the Xbox (console), original Xbox, it is the second console in the Xbox#Consoles, Xbox series. It was officially unveiled on MTV on May 12, 2005, with detail ...

(including the sound logo and user interface sounds), sonic branding for author David Meerman Scott’s World Wide Rave, Virgin Mobile USA’s product sonification, and

Major League Soccer Major League Soccer (MLS) is a professional Association football, soccer league in North America and the highest level of the United States soccer league system. It comprises 30 teams, with 27 in the United States and 3 in Canada, and is sanc ...

's Official Anthem. Audiobrain also serves as Music Supervisors for

NBC Sports NBC Sports is an American programming division for NBCUniversal, a division of Comcast, that is responsible for sports broadcasts on their broadcast network NBC, the Cable television, cable channels NBC owns, and on Peacock (streaming service) ...

and

Olympics The modern Olympic Games (Olympics; ) are the world's preeminent international sporting events. They feature summer and winter sports competitions in which thousands of athletes from around the world participate in a variety of competit ...

, and received an

Emmy The Emmy Awards, or Emmys, are an extensive range of awards for artistic and technical merit for the television industry. A number of annual Emmy Award ceremonies are held throughout the year, each with their own set of rules and award catego ...

Award for their work on the NBC Beijing Olympics Broadcast.

References

External links

Audiobrain home page

Audiobrain YouTube page
Audio branding {{US-company-stub