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Asus ZenFone is a series of Android
smartphones A smartphone is a mobile phone with advanced computing capabilities. It typically has a touchscreen interface, allowing users to access a wide range of applications and services, such as web browsing, email, and social media, as well as mult ...
designed, marketed and produced by
Asus ASUSTeK Computer Inc. (, , , ; stylized as ASUSTeK or ASUS) is a Taiwanese Multinational corporation, multinational computer, phone hardware and electronics manufacturer headquartered in Beitou District, Taipei, Taiwan. Its products include deskto ...
since 2014. Various models are powered by a series of
Intel Atom Intel Atom is a line of IA-32 and x86-64 instruction set ultra-low-voltage processors by Intel Corporation designed to reduce electric consumption and power dissipation in comparison with ordinary processors of the Intel Core series. Atom is m ...
,
Qualcomm Snapdragon Snapdragon is a suite of system-on-chip (SoC) semiconductor products for mobile devices designed and marketed by Qualcomm, who often refers to these SoCs as "mobile platforms". They typically integrate central processing units (CPU) based o ...
, and
MediaTek MediaTek Inc. (), sometimes informally abbreviated as MTK, is a Taiwanese fabless semiconductor company that designs and manufactures a range of semiconductor products, providing chips for wireless communications, high-definition television, h ...
processors. Some ZenFone also features the Zen UI user interface.


History

The first-generation ZenFones were announced at the 2014 Consumer Electronic Show in
Las Vegas, Nevada Las Vegas, colloquially referred to as Vegas, is the most populous city in the U.S. state of Nevada and the county seat of Clark County. The Las Vegas Valley metropolitan area is the largest within the greater Mojave Desert, and second-l ...
; it uses the same "Zen" moniker originally introduced with the Asus ZenBook laptops.


ZenUI interface

ASUS ZenUI is a front-end touch interface developed by Asus with partners, featuring a full
touch user interface A touch user interface (TUI) is a computer-pointing technology based upon the sense of touch ( haptics). Whereas a graphical user interface (GUI) relies upon the sense of sight, a TUI enables not only the sense of touch to innervate and activate c ...
. ZenUI also comes with Asus-made apps preloaded like ZenLink (PC Link, Share Link, Party Link & Remote Link). The ZenUI made its debut in the Asus ZenFone series, Asus Memo Pad 7 (ME176C) and Asus Padfone Mini (2014). Apart from ZenFone, the interface was also used on Asus Pegasus 3, Asus PadFone devices, Asus Memo Pad 7 & 8,
Asus Fonepad Asus Fonepad is a series of 6", 7" and 8" tablet computers with mobile cellular telephony capability (and is therefore considered a "phablet") developed by ASUS ASUSTeK Computer Inc. (, , , ; stylized as ASUSTeK or ASUS) is a Taiwanese Multina ...
7 & 8, Asus Zenpad 10, and
Asus Transformer Pad Asus Transformer is a series of 2-in-1 convertibles, detachables and hybrid tablet computers, designed and manufactured by Asus, consisting of three major lineups. Asus Transformer Pad Asus Transformer Book Asus Transformer Book is a line of ...
.


WaveShare UI

Before ZenUI, Asus made a front-end interface for Android phones and tablets called ASUS WaveShare UI, originally released on the Asus PadFone hybrid smartphone/tablet, and was later used on other Asus products. The last gadget to use the WaveShare UI was the ASUS MeMO Pad HD 7. Devices that used this UI were: * Asus PadFone Infinity (A80) * Asus Fonepad Note 6 (ME560CG) * Asus New PadFone Infinity * Asus PadFone 2 (A68) * Asus Eee Pad Transformer * Asus Slider Pad * Asus Eee Pad Slider * Asus Fonepad 7(ME372cg)


First generation (2014)


ZenFone 4

The ZenFone 4 is the 4-inch WVGA (800×480) TFT display model. The ZenFone 4 features a 1.2 GHz dual-core Intel Atom Z2520 saltwell processor, a 5 MP rear & 0.3 MP front camera and 1 GB
RAM Ram, ram, or RAM most commonly refers to: * A male sheep * Random-access memory, computer memory * Ram Trucks, US, since 2009 ** List of vehicles named Dodge Ram, trucks and vans ** Ram Pickup, produced by Ram Trucks Ram, ram, or RAM may also ref ...
. However, ZenFone 4 does not have an LED flash unlike the rest of the models in the ZenFone series.


ZenFone 4.5

The ZenFone 4.5 is the 4.5-inch WVGA (854×480) TFT display model. Using the same processor as the ZenFone 4 and having 8GB of internal storage, 1GB of RAM and a MicroSD Card Slot supporting up to 64GB Storage, it does have a better rear camera than the ZenFone 4. The phone carries an 8 MP rear camera, and uses the same 0.3MP front camera as the ZenFone 4 does.


ZenFone 5

The ZenFone 5 is the mid range of the series and includes a 5-inch 1280×720 HD IPS display protected with Corning
Gorilla Glass Gorilla Glass is a brand of chemically strengthened glass developed and manufactured by Corning Inc. Currently in its ninth generation, it is designed to be thin, light, and damage-resistant. Its surface strength and crack-resistance are achieve ...
3. This Zenfone features either a dual-core hyper-threaded (dubbed Multicore) Intel
Atom Atoms are the basic particles of the chemical elements. An atom consists of a atomic nucleus, nucleus of protons and generally neutrons, surrounded by an electromagnetically bound swarm of electrons. The chemical elements are distinguished fr ...
or a quad-core
Qualcomm Snapdragon Snapdragon is a suite of system-on-chip (SoC) semiconductor products for mobile devices designed and marketed by Qualcomm, who often refers to these SoCs as "mobile platforms". They typically integrate central processing units (CPU) based o ...
processor, an 8 MP rear and 2 MP front camera. This phone comes with 2 GB of RAM in comparison to other models and features at a competitive price. However, some of the earlier productions and certain variants of this phone came with 1 GB of RAM.


ZenFone 6

The ZenFone 6 features a 6-inch 1280×720 IPS display. The ZenFone 6 features a 2 GHz dual-core Intel Atom Z2580 processor, a 13 megapixel rear camera and 2 megapixel front-facing camera. The ZenFone 6 is equipped with 8 GB, 16 GB or 32 GB of internal memory, depending upon the version, external memory of up to 64 GB, and 2 GB of RAM.


Variants


Second generation (2015)


ZenFone 2

The ZenFone 2 was announced at CES 2015. The flagship phablet model (ZE551ML) launched with Android 5.0 Lollipop running Asus's custom Zen UI and has a 5.5" Full HD (1920×1080) IPS display. The phone is powered by Intel Atom Moorefield SoCs with up to 4 GB of
RAM Ram, ram, or RAM most commonly refers to: * A male sheep * Random-access memory, computer memory * Ram Trucks, US, since 2009 ** List of vehicles named Dodge Ram, trucks and vans ** Ram Pickup, produced by Ram Trucks Ram, ram, or RAM may also ref ...
, a first for smartphones. The phone also includes dual MicroSIM card slots, 13/5 MP rear and front cameras, a non-removable 3000 mAh
Lithium polymer battery A lithium polymer battery, or more correctly, lithium-ion polymer battery (abbreviated as LiPo, LIP, Li-poly, lithium-poly, and others), is a rechargeable battery derived from lithium-ion and lithium-metal battery technology. The primary differ ...
, up to 16/32/64/128 GB of internal storage, and a MicroSD Card slot. Additionally, Asus announced two other models of the Zenfone 2. The ZE550ML comes with a 5.5" HD (1280×720) IPS display, but otherwise features similar specifications to the ZE551ML. The ZE500CL, the low cost variant, comes with a 5" HD display, an Intel Atom Cloverview CPU, 2 GB of RAM, a single MicroSIM slot, 8/2 MP rear and front cameras, and a 2500 mAh battery. The ZenFone 2 was launched in Taiwan on March 9, 2015 - followed by India, Japan, Indonesia and Thailand In July 2015, the ZenFone 2E was released in the United States as an exclusive prepaid AT&T GoPhone."ZenFone 2E (US, AT&T exclusive)" , ''Asus website'', retrieved July 27, 2015 Deluxe editions was released in September 2015. It is basically a ZE551ML with extended memory and a special back cover dubbed "Illusion Case", which has a 3D polygonal pattern that gives it a more premium look and feel than the original ZE551ML. Other markets offered the Deluxe Special Edition with red bezels, extended 256 GB of memory and
Intel Intel Corporation is an American multinational corporation and technology company headquartered in Santa Clara, California, and Delaware General Corporation Law, incorporated in Delaware. Intel designs, manufactures, and sells computer compo ...
Atom Z3590 2.5 GHz processor. Colors offered are white and blue with purple shade, while the special edition available in silver or carbon fiber pattern. It is priced at around $299 for the deluxe edition and $469 for the special edition. The ZenFone 2 won the 2015
iF product design award The iF Product Design Award was introduced in 1954 and is annually conferred by the iF International Forum Design. The award, which spans multiple disciplines, has more than 5,500 entries from around 59 nations every year. History The iF Indus ...
for top design in innovation, ergonomics, and functionality.


ZenFone Zoom

The ZenFone Zoom was announced at CES 2015 and along with the ZenFone 2, is one of the first phones to offer 4 GB of
RAM Ram, ram, or RAM most commonly refers to: * A male sheep * Random-access memory, computer memory * Ram Trucks, US, since 2009 ** List of vehicles named Dodge Ram, trucks and vans ** Ram Pickup, produced by Ram Trucks Ram, ram, or RAM may also ref ...
. The specifications are largely the same as the Zenfone 2, with the exception of the camera. It has a 13 MP at the rear along with 3× optical zoom and 12× digital zoom, Real Tone Flash, optical image stabilization and laser auto-focus. It is priced at around US$399 for the 2 GB version.


Variants


Third generation (2016)


ZenFone 3

Asus unveiled the third generation ZenFone series at
Computex Taipei COMPUTEX Taipei, or Taipei International Information Technology Show (), is a computer expo held annually in Taipei, Taiwan. Since the early 2000s, it is one of the largest computer and technology trade shows in the world. The most recent COMP ...
on May 30, 2016. Some devices in the ZenFone 3 series (ZenFone 3 Max, ZenFone 3 Laser, ZenFone 3 Deluxe, and ZenFone 3 Ultra) use an aluminum frame body with no visible antenna lines and feature fingerprint sensors for easy unlocking. Each ZenFone 3 model has its own defining features. The ZenFone 3 uses 2.5D Corning Gorilla Glass on its front and rear panels. The ZenFone 3 Deluxe uses a Super
AMOLED AMOLED (active-matrix organic light-emitting diode; ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescence, electroluminescent materi ...
display and a Sony rear camera. The ZenFone 3 Ultra features a 4600mAh battery that can double as a powerbank for other devices with a 1.5A output. The ZenFone 3 Laser is notable for its low price, and the ZenFone 3 Max is notable for its large battery. The ZenFone 3, ZenFone 3 Deluxe, and ZenFone 3 Ultra use the
USB Type-C USB-C, or USB Type-C, is a 24-pin reversible connector (not a protocol) that supersedes previous USB connectors (also supersedes Mini DisplayPort and Lightning connectors) that can transfer data, e.g. audio/video data, to connect to monito ...
connector. The third generation ZenFone series drops Intel while retaining Qualcomm and MediaTek as CPU suppliers.


ZenFone AR

First unveiled at
CES 2017 CES (; formerly an initialism for Consumer Electronics Show) is an annual trade show organized by the Consumer Technology Association (CTA). Held in January at the Las Vegas Convention Center in Winchester, Nevada, United States, the event typi ...
, the ZenFone AR is the first smartphone to support the
Tango Tango is a partner dance and social dance that originated in the 1880s along the Río de la Plata, the natural border between Argentina and Uruguay. The tango was born in the impoverished port areas of these countries from a combination of Arge ...
augmented reality Augmented reality (AR), also known as mixed reality (MR), is a technology that overlays real-time 3D computer graphics, 3D-rendered computer graphics onto a portion of the real world through a display, such as a handheld device or head-mounted ...
and
Google Daydream Daydream is a discontinued virtual reality (VR) platform which was developed by Google, primarily for use with a headset into which a smartphone is inserted. It is available for select phones running the Android mobile operating system (versi ...
VR platforms and to be offered with 6 or 8 GB of RAM. The ZenFone AR is equipped with a 23 megapixel camera with optical hardware that takes advantage of Tango applications and extreme performance for gaming and data. The camera module is similar with
Nokia N8 The Nokia N8 is a touchscreen-based smartphone developed by Nokia. Announced on 27 April 2010, the Nokia N8 was the first device to run on the Symbian^3 mobile operating system and it was the company's flagship device for the year. It was rel ...
, C7 and X7.


Variants


Fourth generation (2017)

Asus announced the fourth generation ZenFone on August 17, 2017 (August 18, 2005 in RD). The line went under the name "ZenFone 4", which was previously used for the 4" and 4.5" variants of the first generation line. The main feature of the flagship ZenFone 4 is its dual lens camera, which enables wide-angle photography.


Variants


Fifth generation (2018)

Asus unveiled the fifth generation ZenFone at the 2018
Mobile World Congress MWC Barcelona (formerly but still commonly referred to as Mobile World Congress) is an annual trade show dedicated to the mobile communications industry. The event is held in L'Hospitalet de Llobregat, Spain, at the Fira de Barcelona Gran ...
in
Barcelona Barcelona ( ; ; ) is a city on the northeastern coast of Spain. It is the capital and largest city of the autonomous community of Catalonia, as well as the second-most populous municipality of Spain. With a population of 1.6 million within c ...
. The ZenFone 5 has a screen size of 6.2" with a 19:9 aspect ratio and bears a resemblance to the
iPhone X The iPhone X (Roman numerals, Roman numeral "X" pronounced "ten") is a smartphone that was developed and marketed by Apple Inc. It is part of the List of iPhone models, 11th generation of the iPhone. Available for pre-order from September 26, 2 ...
. According to Asus, the new phone will have 10 new AI features.


Variants


Sixth generation (2019)

In May 2019, Asus unveiled the ZenFone 6 (Asus 6Z) at a press event in Spain. The ZenFone 6 features a rotating camera in an attempt to reduce bezels and provide an all-screen front. There is a dual camera setup on the phone, which normally resides on the back, but rotates when needed to become a selfie shooter. Asus allows for the rotation of the Liquidmetal camera module to be controlled using a
stepper motor A stepper motor, also known as step motor or stepping motor,Clarence W. de Silva. Mechatronics: An Integrated Approach (2005). CRC Press. p. 675. "The terms ''stepper motor'', ''stepping motor'', and ''step motor'' are synonymous and are often u ...
. This allows users to stop the rotation midway to take photos at interesting angles and can take automatic panoramas. The company has also added fall-protection for the camera module, which will automatically retract the camera to its base position if the phone detects sudden movement. The Asus ZenFone 6 prices starts at EUR 499 for the 6 GB + 64 GB variant, going up to 6 GB + 128 GB version will retail at EUR 559, and finally, the top-end 8 GB + 256 GB variant is priced at EUR 599. It was immediately available via the Asus eShop on that day and would start shipping from May 25. Asus has revealed that the phone will be offered in two colours – Midnight Black and Twilight Silver. The ZenFone 6 was announced to be released in India on 19 June 2019 under the name Asus 6Z, due to a trademark ruling by the
Delhi High Court The High Court of Delhi ( Hindustani: दिल्ली उच्च न्यायालय; ''dillī uchcha nyāyālaya'') is the high court in Delhi, India. It was established on 31 October 1966, through the ''Delhi High Court Act, 1966. ...
against the sale of products branded "
Zen Zen (; from Chinese: ''Chán''; in Korean: ''Sŏn'', and Vietnamese: ''Thiền'') is a Mahayana Buddhist tradition that developed in China during the Tang dynasty by blending Indian Mahayana Buddhism, particularly Yogacara and Madhyamaka phil ...
" or "ZenFone" in conflict with Telecare Network India's Zen Mobile.


Variants


Seventh generation (2020)

Asus revealed the ZenFone 7 and 7 Pro in August 2020 as the first ZenFone devices to support 5G while omitting the audio jack. The 7 is primarily differentiated from the 7 Pro by chipsets and memory options. Both phones retain the previous generation's rotating camera benefiting from a new motor. The module is larger and now houses a triple camera setup with the addition of a 3x zoom telephoto lens. The main sensor has been upgraded to 64 MP and can record video at 8K resolution. The ZenFone 7's display increases to 6.67 inches and switches to an AMOLED panel with a 90 Hz refresh rate. The fingerprint sensor has been repositioned from the back panel to the right edge, and is integrated with the power button. The battery capacity remains the same at 5000 mAh, but has faster 30 W charging. Both run on Android 10 using ZenUI 7.


Variants


Eighth generation (2021)

On 12 May 2021, ASUS has announced ZenFone 8 ''(ZenFone 8 Compact)'' and
ZenFone 8 Flip The Asus ZenFone 8 is an Android (operating system), Android-based phone designed, developed and manufactured by Asus as part of its Asus ZenFone series. It was announced on 12 May 2021. History On 13 May Asus anno ...
under the slogan ''"Big on Performance. Compact in Size."'' They are released later on 13 May 2021, features a
Qualcomm Snapdragon Snapdragon is a suite of system-on-chip (SoC) semiconductor products for mobile devices designed and marketed by Qualcomm, who often refers to these SoCs as "mobile platforms". They typically integrate central processing units (CPU) based o ...
888 5G chipset, with Corning Gorilla Glass 6 (Victus in ''Compact ver.'') protection and they support 5G. Their display design Samsung
Super AMOLED AMOLED (active-matrix organic light-emitting diode; ) is a type of OLED display device technology. OLED describes a specific type of thin-film-display technology in which organic compounds form the electroluminescent material, and active mat ...
screen with 120 Hz (90 Hz in ''Flip ver.'') of refresh rate. ''ZenFone 8 Flip'' (also known as ''ZenFone 8 Pro'') retains the current previous generation's camera but with improved performance, similar to ''ZenFone 8 compact''. ''ZenFone 8'' (also known as ''ZenFone 8 compact'', ''ZenFone 8 mini'') returns the cameras back to the same as ZenFone 5 (2018), but has Infinity-O display with 64 MP + 12 MP rear cameras similar to ''ZenFone 5''. It has a 4000 mAh battery and includes IP68 water resistance and a fingerprint sensor on display.


Variants


Ninth generation (2022)


Tenth generation (2023)

Dimensions are H 146.5mm W 68.1mm D 9.4mm


Eleventh generation (2024)

On 14 March 2024, ASUS has announced ZenFone 11 Ultra under the slogan ''"Expand Your Vision."'', this time, ASUS only released one model, the aforementioned ZenFone 11 Ultra, dropping the small-sized phones due to poor sales coming from its predecessor. The phone was released to the market on 14 April 2024, with a
Qualcomm Snapdragon Snapdragon is a suite of system-on-chip (SoC) semiconductor products for mobile devices designed and marketed by Qualcomm, who often refers to these SoCs as "mobile platforms". They typically integrate central processing units (CPU) based o ...
8 Gen 3 chipset, with Corning Gorilla Glass Victus 2 protection and support for 5G networks. The phone's display is an LTPO AMOLED screen with 120 Hz refresh rate that can scale down to 1 Hz at the barest minimum of standby time. Compared to its predecessor, the ZenFone 11 Ultra adds a 3x telephoto camera lens that was absent from the ZenFone 10 and trades in the gimbal sensors for a more unified block of camera sensors. It has a 5500 mAh battery and includes IP68 water resistance and an in-display fingerprint sensor, which was last seen on ZenFone 8 Flip.


Twelfth generation (2025)

ASUS ASUSTeK Computer Inc. (, , , ; stylized as ASUSTeK or ASUS) is a Taiwanese Multinational corporation, multinational computer, phone hardware and electronics manufacturer headquartered in Beitou District, Taipei, Taiwan. Its products include deskto ...
has released its 12th generation of the Zenfone series, th
ASUS Zenfone 12 Ultra
on February 6th, 2025. This generation is demonstrating its AI camera capability as the product tagline is "AI, Snap in Style." Just like previous Zenfone generations, the Zenfone 12 Ultra is also equipped with the latest
Qualcomm Qualcomm Incorporated () is an American multinational corporation headquartered in San Diego, California, and Delaware General Corporation Law, incorporated in Delaware. It creates semiconductors, software and services related to wireless techn ...
chipset, th
Snapdragon 8 Elite
which enpowers its AI features in all aspects. It also has a Dual AI System, with both cloud AI and on-device AI, which allows the device to automatically run all those AI features online, offline, or sometimes combining both at the same time.


References


External links

*
Asus Zenfone 8 Flip Complete Specs
{{Asus, computers=yes, tablets=yes, phones=yes, other1=yes, other2=yes, below=yes Asus ZenFone Mobile phones introduced in 2014 Phablets Android cameras with optical zoom Mobile phones with mechanical zoom lens