ASTRO Gaming is an American consumer electronics manufacturer specializing in video gaming headsets, peripherals, and accessories.

Overview

ASTRO Gaming’s predecessor, Astro Studios, partnered with

Microsoft Microsoft Corporation is an American multinational corporation, multinational technology company, technology corporation producing Software, computer software, consumer electronics, personal computers, and related services headquartered at th ...

on the industrial design for the

Xbox 360 The Xbox 360 is a home video game console developed by Microsoft. As the successor to the original Xbox, it is the second console in the Xbox series. It competed with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generati ...

gaming console and controller. ASTRO Gaming was then founded in 2006 by Brett Lovelady and Jordan Reiss in San Francisco, California, where the company’s headquarters remains today. After several years of operating independently, ASTRO Gaming was acquired by the headphone manufacturer Skullcandy in 2011. ASTRO Gaming operated under Skullcandy for six years before it was acquired by

Logitech Logitech International S.A. ( ; often shortened to Logi) is a Swiss multinational manufacturer of computer peripherals and software, with headquarters in Lausanne, Switzerland, and Newark, California. The company has offices throughout Europe ...

in 2017 for $85 million.

History

After Astro Studios helped design the Xbox 360, Lovelady and Reiss decided to spin off a separate company and founded ASTRO Gaming in 2006. In August 2006, Astro Gaming raised its first round of funding of $2 million dollars with the help of Seraphim investment. ASTRO Gaming started with a team of five designers and started designing their own gaming product lines. The company launched its headsets in early 2008 followed by the launch of its Transport Series of gaming gear bags. By 2010, ASTRO Gaming was up to 23 employees and had raised more than $5 million in additional funding. In early 2011, the publicly traded Utah-based company, Skullcandy, purchased Astro Gaming for $10.8 million, acquiring all assets. In 2016, Mill Road Capital purchased all outstanding stock of Skullcandy and its subsidiary, Astro Gaming. In 2017, Logitech acquired Astro Gaming from Mill Road for $85 million dollars.

Esports sponsorship

Throughout the years since its launch, the company has worked with professional teams, organizations, and leagues. ASTRO Gaming has sponsored many esports gaming events.

References

External links

* {{Logitech Logitech Consumer electronics retailers in the United States American subsidiaries of foreign companies 2011 mergers and acquisitions 2017 mergers and acquisitions