asap was an Associated Press (AP) multimedia news
portal targeted at 18- to 34-year-olds.
It was launched in September 2005 with a stated intention of bringing high quality news content to a seemingly underserved readership segment and helping the Associated Press members attract that audience. It employed two dozen
reporter
A journalist is a person who gathers information in the form of text, audio or pictures, processes it into a newsworthy form and disseminates it to the public. This is called journalism.
Roles
Journalists can work in broadcast, print, advertis ...
s,
editors
Editing is the process of selecting and preparing written, visual, audible, or cinematic material used by a person or an entity to convey a message or information. The editing process can involve correction, condensation, organization, a ...
,
photographer
A photographer (the Greek φῶς (''phos''), meaning "light", and γραφή (''graphê''), meaning "drawing, writing", together meaning "drawing with light") is a person who uses a camera to make photographs.
Duties and types of photograp ...
s and
designer
A designer is a person who plans the form or structure of something before it is made, by preparing drawings or plans. In practice, anyone who creates tangible or intangible objects, products, processes, laws, games, graphics, services, or exper ...
s at AP headquarters in
New York City
New York, often called New York City (NYC), is the most populous city in the United States, located at the southern tip of New York State on one of the world's largest natural harbors. The city comprises five boroughs, each coextensive w ...
and in the field who were charged with creating a daily multimedia product that reflected the newsgathering depth and breadth of AP the world's largest newsgathering organization. It included a pop culture blog called "The Slug" written by reporter
Derrik J. Lang.
The service included video, audio, Flash presentations and news reports and features, both domestic and international, and relied heavily on AP reporters around the world. It also featured a significant amount of alternative storytelling and experience-based journalism.
On July 27, 2007, it was announced that the service would be discontinued on October 31, 2007.
Biz.Yahoo.com
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References
American news websites
Associated Press
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