Juan Carlos "Arjo" Campo Atayde (born November 5, 1990) is a Filipino actor and politician who has served as the representative for

Quezon City Quezon City (, ; ), also known as the City of Quezon and Q.C. (read and pronounced in Filipino language, Filipino as Kyusi), is the richest and List of cities in the Philippines, most populous city in the Philippines. According to the 2020 c ...

's 1st district since 2022. He is best known for his appearances on drama series aired on

ABS-CBN ABS-CBN is a leading Philippine media and content company. It serves as the flagship media brand of ABS-CBN Corporation, a subsidiary of Lopez Holdings Corporation. Once the country's largest free-to-air television network, ABS-CBN has since ...

, as well as his critically acclaimed role as Benjo in the

web series A web series (also known as webseries, short-form series, and web show) is a series of short scripted or non-scripted online videos, generally in episodic form, released on the Internet (i.e. World Wide Web), which first emerged in the late 1 ...

''Bagman''. A member of the

Nacionalista Party The Nacionalista Party (Filipino language, Filipino and Spanish language in the Philippines, Spanish: ''Partido Nacionalista''; , NP) is a political party in the Philippines which is the oldest existing party in the country and in Southeast Asi ...

, Atayde was first elected to Congress as an

independent Independent or Independents may refer to: Arts, entertainment, and media Artist groups * Independents (artist group), a group of modernist painters based in Pennsylvania, United States * Independentes (English: Independents), a Portuguese artist ...

in the 2022 general elections, where he unseated incumbent representative Onyx Crisologo.

Early life

Atayde was born on November 5, 1990, the one to actress

Sylvia Sanchez Jossette Campo-Atayde (born May 19, 1971), better known as Sylvia Sanchez, is a FAMAS award winning Filipino actress and comedian. She is the wife of businessman Art Atayde and the mother of actors Arjo Atayde and actress Ria Atayde. Person ...

and Spanish-Filipino businessman Arturo Atayde. He is the eldest with three younger siblings:

Ria A ria (; , feminine noun derived from ''río'', river) is a coastal inlet formed by the partial submergence of an unglaciated river valley. It is a drowned river valley that remains open to the sea. Definitions Typically rias have a dendriti ...

, Gela, and Xavi. Arjo studied at

La Salle Green Hills La Salle Green Hills ("LSGH") is a private Catholic school run by the Philippine District of the Institute of the Brothers of the Christian Schools in Ortigas Avenue, Mandaluyong, Metro Manila, Philippines. It was established in 1959 by the D ...

and later moved to Reedley International School.

Entertainment and business career

His first official venture into acting was at age 9 for ''

Ang TV ''Ang TV'' () is a Philippine television sketch comedy show broadcast by ABS-CBN. Directed by Johnny Manahan, it stars Jolina Magdangal, Claudine Barretto, Camille Prats, Paolo Contis, Gio Alvarez, Rica Peralejo, Lindsay Custodio, Victor Ne ...

''. However, he was pulled out of acting when it affected his schooling. Atayde's first notable appearance was more than a decade later, in 2012, for the show '' E-Boy'' as "Jepoy". He has played several starring roles in the drama anthology series ''

Maalaala Mo Kaya (, abbreviated as ''MMK'') is a Philippine television drama anthology series broadcast by ABS-CBN and Kapamilya Channel. Hosted by Charo Santos-Concio, its first iteration was aired from May 15, 1991 to December 10, 2022. It is the longest ...

''. He appeared in the episodes "Bangka", "Dos Por Dos", "Itlog", "Liham", "Marital Lies", "Sibuyan Siblings", and "Tsubibo". For his acting in the series, he won the following awards from ''PMPC Star Awards for Television'': " ''Best Male New TV Personality''" in 2012 for "Bangka" and ''Best Single Performance by an Actor'' in 2014 for his portrayal of a gay parent in "Dos Por Dos". In 2013, he starred as Rafael de Lara in the daytime television series ''

Dugong Buhay ''Dugong Buhay'' (International title: ''Raging Blood'' / ) is a 2013 Philippine television drama series broadcast by ABS-CBN. The series is based on a 1983 Philippine film of the same title. Directed by Toto Natividad, starring Ejay Falcon and Ar ...

'' for which he won a ''PMPC Star Awards for Best Single Performance by an Actor''. He then went on to star in the Korean adaptation, ''Pure Love'' as Raymond de la Cruz/Ramon Esguerra. The following year, he was given his biggest role to date as the main antagonist Joaquin Tuazon on ''

FPJ's Ang Probinsyano ''FPJ's Ang Probinsyano'' (international title: ''Brothers''; ) is a Philippine television drama action series broadcast by ABS-CBN and Kapamilya Channel. The series is based on the 1996 Philippine film of the same title. Directed by Ma ...

''. He also won a ''PMPC Star Awards for Best Single Performance by an Actor'' for this role. He continued to have various notable roles in 2019 for which he received many accolades. Most noteworthy are his portrayals of Benjo, a barber who falls into criminality, in the iWant TV exclusive show Bagman where he won Best Actor in Leading Role award during the 3rd Asian Academy Creative Awards, and then as Elai, a man with autism, in ''The General's Daughter''. The latter brought him praise on social media, including the approval of Autism Society Philippines for his sensitive and nuanced representation of autism. In July 2024, Atayde launched his first "Inasal Republic," Tatak Ilonggo branch in West Avenue in Quezon City. It also has branches in Scout Gandia, Tomas Morato Avenue and Masinag Antipolo City. The chain restaurant is his joint venture with film director Richard Somes, entrepreneurs Mark San Diego, Ivan Villamar, and cousin Gabby Atayde.

Political career

Congressional career (2022–present)

In 2022, Atayde ran for representative in Quezon City's 1st congressional district. He ran as an independent with the backing of the

Joy Belmonte Joy Belmonte-Alimurung (born Maria Josefina Tanya Go Belmonte; March 15, 1970) is a Filipino politician who has served as the 11th mayor of Quezon City since 2019. A member of the local Serbisyo sa Bayan Party, Belmonte previously served as ...

-led Serbisyo sa Bayan Party. He was elected with 66.85% of the vote, unseating incumbent Onyx Crisologo. He was sworn in on June 30, 2022. On October 8, 2022, Atayde joined the

, being sworn in by fellow Representative

Sandro Marcos Ferdinand Alexander "Sandro" Araneta Marcos III ( , , ; born March 7, 1994) is a Filipino politician who is the representative of Ilocos Norte's 1st congressional district since 2022, and the eldest of three sons of Philippine President Bon ...

( Ilocos Norte–1st).

Personal life

In 2016, he was reportedly courting actress

Jane Oineza Elizabeth Jane Urbano Oineza (born July 22, 1996), is a Filipino actress. She began her career at age five, debuting in the romantic drama '' Sa Dulo ng Walang Hanggan'' (2001). A pioneer member of the gag show '' Goin' Bulilit'', she has since ...

but it did not work out. Atayde then dated a member of GirlTrends, Sammie Rimando, until 2018. In 2018, he began dating

Maine Mendoza Nicomaine Dei Capili Mendoza-Atayde (born March 3, 1995) is a Filipino television host and actress. She is best known for her viral video, viral Dubsmash videos and her role as Yaya Dub in the noontime reality show ''Eat Bulaga!'' segment "Kal ...

, whom he married on July 28, 2023 at a wedding ceremony in

Baguio Baguio ( , , ), officially the City of Baguio (; ; ), is a Cities of the Philippines#Legal classification, highly urbanized city in the Cordillera Administrative Region, Philippines. It is known as the "Summer Capital of the Philippines", ...

Filmography

Television

Web series

Film

Awards and nominations

References

External links

* * {{DEFAULTSORT:Atayde, Arjo 1990 births Living people ABS-CBN people De La Salle University alumni Filipino male television actors Independent politicians in the Philippines Members of the House of Representatives of the Philippines from Quezon City Star Magic personalities Viva Artists Agency Filipino actor-politicians Filipino people of Spanish descent Nacionalista Party politicians Serbisyo sa Bayan Party politicians Male actors from Manila Filipino male film actors