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Ariel is a European brand of laundry detergent developed by P&G European Technology Centre in Belgium and is an early example of pan-European consumer product branding. It was launched in multiple markets between 1967 and 1969. The brand is owned by US multinational Procter & Gamble and has grown to become one of the most recognised laundry brands in many markets around the world.


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External links


Official UK WebsiteOfficial German Website
Products introduced in 1967 Cleaning product brands Laundry detergents Procter & Gamble brands Consumer goods British brands {{Product-stub