Applause Meter
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A clap-o-meter, clapometer or applause meter is a
measurement instrument Instrumentation is a collective term for measuring instruments, used for indicating, measuring, and recording physical quantities. It is also a field of study about the art and science about making measurement instruments, involving the related ...
that purports to measure and display the volume of clapping or applause made by an audience. It can be used to indicate the popularity of contestants and decide the result of
competition Competition is a rivalry where two or more parties strive for a common goal which cannot be shared: where one's gain is the other's loss (an example of which is a zero-sum game). Competition can arise between entities such as organisms, indi ...
s based on audience popularity. Specific implementations may or may not be based on an actual
sound level meter A sound level meter (also called sound pressure level meter (SPL)) is used for acoustics, acoustic measurements. It is commonly a hand-held instrument with a microphone. The best type of microphone for sound level meters is the condenser microp ...
s. Clap-o-meters were a popular element in
talent show A talent show or talent contest is an event in which participants perform the arts of singing, dancing, lip-syncing, acting, martial arts, playing an instrument, poetry, comedy or other activities to showcase skills. Many talent shows are p ...
s and television
game show A game show (or gameshow) is a genre of broadcast viewing entertainment where contestants compete in a game for rewards. The shows are typically directed by a game show host, host, who explains the rules of the program as well as commentating a ...
s in the 1950s and 1960s, most notably '' Opportunity Knocks'',
BBC The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...

Press Your Buttons Now!
/ref> but have been since been supplanted by other, more sophisticated, methods of measuring audience response.


History

One of the first appearances of a clap-o-meter was in 1956, on the British TV game show ''Opportunity Knocks'', developed and presented by
Hughie Green Hugh Hughes Green OStJ (2 February 1920 – 3 May 1997) was an English radio and television presenter, game show host and actor. Early life Green was born in Marylebone, London, to a Scottish father, Hugh Aitchison Green, a former British Army ...
. The clap-o-meter itself was a wooden box labelled "Audience Reaction Indicator". The prop is now part of the collection of the
National Media Museum The National Science and Media Museum (formerly The National Museum of Photography, Film & Television, 1983–2006 and then the National Media Museum, 2006–2017), located in Bradford, West Yorkshire, is part of the national Science Museum ...
, in
Bradford Bradford is a city status in the United Kingdom, city in West Yorkshire, England. It became a municipal borough in 1847, received a city charter in 1897 and, since the Local Government Act 1972, 1974 reform, the city status in the United Kingdo ...
. Clap-o-meters were used in many other TV shows and at live events. In 1989, Green unsuccessfully attempted to sue the
New Zealand Broadcasting Corporation The New Zealand Broadcasting Corporation (NZBC) was a publicly owned company of the New Zealand Government founded in 1962. The Broadcasting Act 1976 then reformed NZBC as the Broadcasting Corporation of New Zealand (BCNZ). The corporation was ...
for
copyright infringement Copyright infringement (at times referred to as piracy) is the use of Copyright#Scope, works protected by copyright without permission for a usage where such permission is required, thereby infringing certain exclusive rights granted to the c ...
over a similar programme. The clap-o-meter was one of the distinctive features of the format by which Green sought to define it as copyrightable. The courts found that a loose format defined by catchphrases and accessories, such as the clap-o-meter, was not copyrightable. Clap-o-meters continue to be used. They are often regarded as a novelty or item of amusement rather than an accurate method to measure popularity. Even so, they are sometimes used to judge winners in fairly serious competitions such as battle of the bands competitions.Core77 Live 1 Hour Design Challenge at 'A Better World by Design'
/ref> In politics, a politician's popularity is sometimes gauged by the applause they achieve when giving speeches. News organisations sometimes use the concept of a clap-o-meter to gauge popularity of a politician or of components of a politician's overall message. Clap-o-meter software is also available for computers and mobile devices. The software uses the device's
microphone A microphone, colloquially called a mic (), or mike, is a transducer that converts sound into an electrical signal. Microphones are used in many applications such as telephones, hearing aids, public address systems for concert halls and publi ...
or audio input to determine the level of applause.


Authenticity

Quite often a clap-o-meter is a complete sham, having no real sound measuring equipment at all. It is, instead, manipulated by a person, based on their estimation of the audience reaction. This is normally done semi-openly, with the audience under little or no illusion that the clap-o-meter is genuine. This was apparently the case on ''Opportunity Knocks'', where the clap-o-meter was not used to actually determine the winners and was disclaimed with the phrase "Remember, folks! The clap-o-meter is just for fun!".


Alternatives

A number of alternatives to the clap-o-meter exist. A studio audience can be polled by a simple
show of hands Show of Hands is an English acoustic roots/ folk duo formed in 1986 by singer-songwriter Steve Knightley (guitars, mandolin, mandocello, cuatro) and composer and multi-instrumentalist Phil Beer (vocals, guitars, violin, viola, mandolin, mando ...
, or for more visual impact by having them hold up different coloured cards indicating their vote. They can also be polled by electronic means using individual voting devices with buttons for each option. These options are more accurate than a clap-o-meter but lack the element of excitement generated by frenzied applause. In recent years, phone voting has become the main method of deciding popularity in talent shows. This has the advantage of expanding participation to include the full TV audience. It can also be used in programmes which do not have a studio audience. Phone voting can provide a significant source of additional revenue for the broadcasters from the use of premium rate phone numbers.
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...

Bring back the clapometer!
/ref>


See also

*
Audience response Audience Response is a type of interaction associated with the use of Audience Response systems to facilitate interaction between a presenter and their audience. Systems for co-located audiences combine wireless hardware with presentation softwar ...
*
Crowd counting Crowd counting is the act of counting the total crowd present in a certain area. The people in a certain area are called a crowd. The most direct method is to actually count each person in the crowd. For example, turnstiles are often used to preci ...
* List of measuring devices


List of TV shows using a clap-o-meter

* ''
Arthur Godfrey's Talent Scouts ''Arthur Godfrey's Talent Scouts'' (also known as ''Talent Scouts'') is an American radio and television variety show that ran on CBS from 1946 until 1958. Sponsored by Lipton Tea, it starred Arthur Godfrey, who was also hosting '' Arthur God ...
'' (US) (1948–1958) * ''
Queen for a Day ''Queen for a Day'' is an American radio and television game show that helped to usher in American listeners' and viewers' fascination with big-prize giveaway shows. ''Queen for a Day'' originated on the Mutual Radio Network on April 30, 1945, ...
'' (US) (1956–1964) * ''Opportunity Knocks'' (UK) (1956–1990) * ''
The Tonight Show Starring Johnny Carson ''The Tonight Show Starring Johnny Carson'' is an American television talk show broadcast by NBC. The show was the third installment of ''The Tonight Show''. Hosted by Johnny Carson, it aired from October 1, 1962 to May 22, 1992, replacing ''T ...
'' (US) (1962–1992) * ''
Late Night with David Letterman ''Late Night with David Letterman'' is an American television talk show broadcast by NBC. The show is the first installment of the '' Late Night''. Hosted by David Letterman, it aired from February1, 1982 to June 25, 1993, and was replaced by ...
'' (US) (1982–1993) * '' Kids' Court'' (US) (1988–1989) * ''
Late Show with David Letterman ''Late Show with David Letterman'' is an American late-night talk show hosted by David Letterman on CBS, the first iteration of the ''Late Show'' franchise. The show debuted on August 30, 1993, and was produced by Letterman's production com ...
'' (US) (1993–2015) * ''
The Slammer ''The Slammer'' (also known as ''The Slammer Returns'' for its final two series) is a talent show for children that was broadcast on CBBC from 22 September 2006 until 26 July 2014. Set in a fictional prison called HMP The Slammer, this program ...
'' (UK) (2006–2015)


References

{{DEFAULTSORT:Clap-O-Meter Measuring instruments Body percussion Audience measurement