Appeal To Novelty
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The appeal to novelty (also called appeal to modernity or ''argumentum ad novitatem'') is a logical
fallacy A fallacy is the use of invalid or otherwise faulty reasoning in the construction of an argument that may appear to be well-reasoned if unnoticed. The term was introduced in the Western intellectual tradition by the Aristotelian '' De Sophisti ...
in which one prematurely claims that an idea or proposal is correct or superior, ''exclusively'' because it is new and modern. In a controversy between
status quo is a Latin phrase meaning the existing state of affairs, particularly with regard to social, economic, legal, environmental, political, religious, scientific or military issues. In the sociological sense, the ''status quo'' refers to the curren ...
and new inventions, an appeal to novelty argument is not in itself a valid argument. The fallacy may take two forms: overestimating the new and modern, prematurely and without investigation assuming it to be best-case, or underestimating status quo, prematurely and without investigation assuming it to be worst-case. Investigation may prove these claims to be true, but it is a fallacy to prematurely conclude this ''only from the general claim that all novelty is good''.
Chronological snobbery Chronological snobbery is an argument that the thinking, art, or science of an earlier time is inherently inferior to that of the present, simply by virtue of its temporal priority or the belief that since civilization has advanced in certain area ...
is a form of appeal to novelty, in which one argues that the only relevant knowledge and practices are those established in the last decades. The opposite of an appeal to novelty is an
appeal to tradition Appeal to tradition (also known as ''argumentum ad antiquitatem'' or ''argumentum ad antiquitam'', appeal to antiquity, or appeal to common practice) is a claim in which a thesis is deemed correct on the basis of correlation with past or present t ...
, in which one argues that the "old ways" are always superior to new ideas. Appeals to novelty are often successful in a modern world where everyone is eager to be on the "cutting edge" of technology. The
dot-com bubble The dot-com bubble (or dot-com boom) was a stock market bubble that ballooned during the late-1990s and peaked on Friday, March 10, 2000. This period of market growth coincided with the widespread adoption of the World Wide Web and the Interne ...
of the early 2000s could easily be interpreted as a sign of the dangers of naïvely embracing new ideas without first viewing them with a critical eye. Also, advertisers frequently extoll the newness of their products as a reason to buy. Conversely, this is satirised by skeptics as bleeding edge technology, which may itself be an example of an appeal to tradition.


Explanation

The appeal to novelty is based on the reasoning that in general people will tend to try to improve the outputs resulting from their efforts. Thus, for example, a company producing a product might be assumed to know about existing flaws and to be seeking to correct them in a future revision. This line of reasoning is obviously flawed for many reasons, most notably that it ignores: * motive (a new product may be released that is functionally identical to previous products but which is cheaper to produce, or with modifications that have nothing to do with its core use, e.g. aesthetic modifications on a technological product); * cyclicality (the fashion industry continually rediscovers old styles and markets them as the next new thing); * (the previous product may have been created by an expert who has since been replaced by a neophyte); * fallibility (while building the new product defects or negative
side effect In medicine, a side effect is an effect of the use of a medicinal drug or other treatment, usually adverse but sometimes beneficial, that is unintended. Herbal and traditional medicines also have side effects. A drug or procedure usually use ...
s can be introduced undetected, effectively rendering it inferior); * difference between local and general improvement (a new product may be superior to its previous counterpart in its core function but made lacking in other aspects, leading to a general inferior state, e.g. a product dropping some features, or becoming restricted geographically); * cost (the new product may be better in terms of performance but have low or no
return on investment Return on investment (ROI) or return on costs (ROC) is the ratio between net income (over a period) and investment (costs resulting from an investment of some resources at a point in time). A high ROI means the investment's gains compare favorab ...
if used to replace the older one).


Examples

* "If you want to lose weight, your best bet is to follow the latest diet." * "The department will become more profitable because it has been reorganized." * "Upgrading all your software to the most recent versions will make your system more reliable." * "Things are bad with party A in charge, thus party B will bring an improvement if they're elected." * "If you want to make friends, you have to wear the latest fashion and the trendiest gadgets." * "Do X because it is (''current year'')." *"You believe in X and actually believe that he did X in the 21st Century?"


See also

* Fear of missing out (FOMO) * Historian's fallacy * Myth of progress * Shiny object syndrome


References

{{Fallacies
Novelty Novelty (derived from Latin word ''novus'' for "new") is the quality of being new, or following from that, of being striking, original or unusual. Novelty may be the shared experience of a new cultural phenomenon or the subjective perception of an ...
Genetic fallacies