Angel Delight is a powdered
dessert mix produced in the United Kingdom. It is designed to be whisked with
milk
Milk is a white liquid food produced by the mammary glands of lactating mammals. It is the primary source of nutrition for young mammals (including breastfeeding, breastfed human infants) before they are able to digestion, digest solid food. ...
to create a sweet
mousse-like dessert.
Angel Delight was released in 1967 by the
Bird's company,
in a strawberries-and-cream flavour. By the 1970s, Bird's had doubled the market for
instant desserts.
After a lull in popularity during the 1980s, a revival campaign, featuring
Wallace & Gromit, was run in 1999.
In 2006 the brand was the best-selling line in the UK instant cold desserts sector. The brand is now owned by
Premier Foods
Premier Foods plc is a British food manufacturer headquartered in St Albans, Hertfordshire. The group owns many well-known brands, including Mr Kipling, Ambrosia (food), Ambrosia, Bird's Custard, Angel Delight, Homepride cooking sauces, J. Lyons ...
.
The dessert was named Britain's 'favourite childhood dish' in a 2015 survey by
Food Network
Food Network is an American basic cable channel owned by Television Food Network, G.P., a unit of Warner Bros. Discovery, who manages and operates it as a division of the Warner Bros. Discovery U.S. Networks Group. The channel airs both televi ...
.
Varieties
Angel Delight is currently sold in five flavours:
strawberry
The garden strawberry (or simply strawberry; ''Fragaria × ananassa'') is a widely grown Hybrid (biology), hybrid plant cultivated worldwide for its fruit. The genus ''Fragaria'', the strawberries, is in the rose family, Rosaceae. The fruit ...
,
butterscotch,
chocolate
Chocolate is a food made from roasted and ground cocoa beans that can be a liquid, solid, or paste, either by itself or to flavoring, flavor other foods.
Cocoa beans are the processed seeds of the cacao tree (''Theobroma cacao''); unprocesse ...
,
chocolate mint and
banana
A banana is an elongated, edible fruit – botanically a berry – produced by several kinds of large treelike herbaceous flowering plants in the genus '' Musa''. In some countries, cooking bananas are called plantains, distinguishing the ...
.
No added sugar variants
of butterscotch, white chocolate, and strawberry flavours are also sold.
Currently, it is available in three quantity variants: four-serving packets, twelve-serving tubs and single-serving ready-to-eat cups (launched in 2017 in an attempt to modernise the brand, with an accompanying
digital marketing
Digital marketing is the component of marketing that uses the Internet and online-based Information technology, digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and service ...
campaign).
Not all flavours are available in all size formats; for instance, tubs are only available in
strawberry
The garden strawberry (or simply strawberry; ''Fragaria × ananassa'') is a widely grown Hybrid (biology), hybrid plant cultivated worldwide for its fruit. The genus ''Fragaria'', the strawberries, is in the rose family, Rosaceae. The fruit ...
and
butterscotch flavours.
Discontinued flavours include:
coffee
Coffee is a beverage brewed from roasted, ground coffee beans. Darkly colored, bitter, and slightly acidic, coffee has a stimulating effect on humans, primarily due to its caffeine content, but decaffeinated coffee is also commercially a ...
, coffee walnut,
black cherry,
blueberry,
peach
The peach (''Prunus persica'') is a deciduous tree first domesticated and Agriculture, cultivated in China. It bears edible juicy fruits with various characteristics, most called peaches and the glossy-skinned, non-fuzzy varieties called necta ...
,
lime,
lemon
The lemon (''Citrus'' × ''limon'') is a species of small evergreen tree in the ''Citrus'' genus of the flowering plant family Rutaceae. A true lemon is a hybrid of the citron and the bitter orange. Its origins are uncertain, but some ...
,
blackcurrant,
bubblegum,
tangerine,
vanilla ice cream, forest fruits,
popcorn,
candy floss,
butter mint,
White Chocolate and
raspberry
The raspberry is the edible fruit of several plant species in the genus ''Rubus'' of the Rosaceae, rose family, most of which are in the subgenus ''Rubus#Modern classification, Idaeobatus''. The name also applies to these plants themselves. Ras ...
.
See also
*
Bird's Custard
Bird's Custard is the brand name for the original powdered, egg-free imitation custard powder, now owned by Premier Foods. Custard powder and instant custard powder are the generic product names for similar and competing products. The produc ...
*
Instant pudding
References
{{Reflist
External links
Angel Delight official page
Products introduced in 1967
Premier Foods brands
Brand name desserts
British desserts