Andrea Coscelli
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Andrea Coscelli (born 11 February 1969) is an Italian-British economist and businessperson serving as Partner and Head of Europe at Keystone Strategy.


Education

Coscelli was born on 11 February 1969 and is from
Parma Parma (; ) is a city in the northern Italian region of Emilia-Romagna known for its architecture, Giuseppe Verdi, music, art, prosciutto (ham), Parmesan, cheese and surrounding countryside. With a population of 198,986 inhabitants as of 2025, ...
,
Emilia-Romagna Emilia-Romagna (, , both , ; or ; ) is an Regions of Italy, administrative region of northern Italy, comprising the historical regions of Emilia (region), Emilia and Romagna. Its capital is Bologna. It has an area of , and a population of 4.4 m ...
. Coscelli completed a
laurea In Italy, the ''laurea'' is the main post-secondary academic degree. The name originally referred literally to the laurel wreath, since ancient times a sign of honor and now worn by Italian students right after their official graduation ceremo ...
in Economics at
Bocconi University Bocconi University or Università Bocconi (formally known in Italian language, Italian as ''Università Commerciale Luigi Bocconi'' – Luigi Bocconi Commercial University) is a private university in Milan, Italy. The university is consistently ...
, Italy. He completed a PhD in economics from
Stanford University Leland Stanford Junior University, commonly referred to as Stanford University, is a Private university, private research university in Stanford, California, United States. It was founded in 1885 by railroad magnate Leland Stanford (the eighth ...
After graduating from Stanford, Coscelli chose to move to the United Kingdom instead of return to his native Italy. In 2006, Coscelli told ''Time'' ''Magazine'' that his decision was based in his belief that politics, not competence, determines one's success in his field in Italy, arguing "We're missing basic meritocracy and generational turnover."


Early career

Coscelli co-founded the not-for-profit organisation, the Association of Competition Economics (ACE) in 2003 which aims to bring together competition economists working in government, academia and the private sector to debate and discuss policies and specific cases. He previously held roles at
Ofcom The Office of Communications, commonly known as Ofcom, is the government-approved regulatory and competition authority for the broadcasting, internet, telecommunications and mail, postal industries of the United Kingdom. Ofcom has wide-rang ...
, as director of economic analysis and
Charles River Associates CRA International, Inc. (doing business as Charles River Associates) is a global consulting firm headquartered in Boston. The firm provides expert testimony and litigation support, strategic advice, and analysis to law firms, corporations, accoun ...
, as vice president (partner) in the firm's competition practice in London.


Competition and Markets Authority

Coscelli joined the CMA in November 2013 as executive director, markets and mergers (the executive board member leading the directorate responsible for UK merger control, the markets regime and the CMA's work in regulated sectors). Coscelli was the chief executive of the CMA between July 2016 and July 2022. In July 2021, the CMA stepped up its enforcement action against powerful tech firms under Coscelli's leadership, with the ''
Wall Street Journal ''The Wall Street Journal'' (''WSJ''), also referred to simply as the ''Journal,'' is an American newspaper based in New York City. The newspaper provides extensive coverage of news, especially business and finance. It operates on a subscriptio ...
'' reporting on the cases launched against
Apple An apple is a round, edible fruit produced by an apple tree (''Malus'' spp.). Fruit trees of the orchard or domestic apple (''Malus domestica''), the most widely grown in the genus, are agriculture, cultivated worldwide. The tree originated ...
,
Facebook Facebook is a social media and social networking service owned by the American technology conglomerate Meta Platforms, Meta. Created in 2004 by Mark Zuckerberg with four other Harvard College students and roommates, Eduardo Saverin, Andre ...
and
Google Google LLC (, ) is an American multinational corporation and technology company focusing on online advertising, search engine technology, cloud computing, computer software, quantum computing, e-commerce, consumer electronics, and artificial ...
and a rise in the CMA's casework following the UK's exit from the European Union. In November 2022, it was announced that Coscelli would join Keystone Strategy LLC as co-head of its European operations.


Honours and recognition

Coscelli was appointed
Commander of the Order of the British Empire The Most Excellent Order of the British Empire is a British order of chivalry, rewarding valuable service in a wide range of useful activities. It comprises five classes of awards across both civil and military divisions, the most senior two o ...
(CBE) in the
2020 New Year Honours The 2020 New Year Honours are appointments by some of the 16 Commonwealth realms to various orders and honours to recognise and reward good works by citizens of those countries. The New Year Honours are awarded as part of the New Year celebratio ...
for services to competitive markets. In 2019, ''
Business Insider ''Business Insider'' (stylized in all caps: BUSINESS INSIDER; known from 2021 to 2023 as INSIDER) is a New York City–based multinational financial and business news website founded in 2007. Since 2015, a majority stake in ''Business Inside ...
'' named Coscelli 81st in their list of the 100 most influential people shaping British technology in 2019 after the CMA announced it was investigating Amazon's anticipated acquisition of
Deliveroo Deliveroo is a British multinational online food delivery company headquartered in London, United Kingdom. It operates in the United Kingdom, France, Belgium, Ireland, Italy, Singapore, the United Arab Emirates, Kuwait, and Qatar. It formerly ...
. In 2019, Coscelli was ranked 33rd in Influence Weekly's list of '100 Most Influential People in Influencer Marketing' following the CMA's consumer enforcement work to secure formal commitments from 16 celebrity influencers to stop undisclosed advertising in their social media posts.


References

{{DEFAULTSORT:Coscelli, Andrea Living people Commanders of the Order of the British Empire British economists Stanford University alumni Bocconi University alumni 21st-century British businesspeople 1969 births British people of Italian descent People from Parma People from Emilia-Romagna