America First Policies is an organization created following the
inauguration of Donald Trump
The inauguration of Donald Trump as the 45th president of the United States marked the commencement of Donald Trump's term as president and Mike Pence as vice president. An estimated 300,000 to 600,000 people attended the public ceremony held ...
in 2017 to promote the
America First policy agenda of his administration. It was founded by Trump campaign people including
Nick Ayers
James Nicholas Ayers (born August 16, 1982) is an American political strategist and consultant who served as Chief of Staff to Vice President Mike Pence between July 2017 and January 2019. He had previously served as national chairman for Pence's ...
,
Rick Gates, and
Brad Parscale.
History
America First Policies was founded by several people, including
Nick Ayers
James Nicholas Ayers (born August 16, 1982) is an American political strategist and consultant who served as Chief of Staff to Vice President Mike Pence between July 2017 and January 2019. He had previously served as national chairman for Pence's ...
, a Republican consultant who is regarded as
Mike Pence
Michael Richard Pence (born June 7, 1959) is an American politician who served as the 48th vice president of the United States from 2017 to 2021 under President Donald Trump. A member of the Republican Party (United States), Republican Party, ...
's top political adviser;
Rick Gates; and
Brad Parscale.
In 2017, Brian O. Walsh was hired to oversee the group's day-to-day operations after the group experienced high staff turnover.
Trump presidential campaign donor
Rebekah Mercer
Rebekah Mercer is an American heiress and Republican political donor who is the director of the Mercer Family Foundation. She began overseeing day-to-day operations of political projects for the Mercer family when the Mercers became involved ...
disagreed with Parscale about the direction of America First Policies. According to investigative journalist
Vicky Ward, Mercer wanted America First Policies' data engine to be
Cambridge Analytica, which would have effectively given her organizational control and potentially influence over the
Republican Party
Republican Party is a name used by many political parties around the world, though the term most commonly refers to the United States' Republican Party.
Republican Party may also refer to:
Africa
*Republican Party (Liberia)
* Republican Part ...
. According to Ward, if Mercer had control over the organization's database and the money, Mercer could have theoretically led the organization to sway the president's supporters against the president. Parscale aggressively sought to establish himself as leader of the group and commented in an early meeting that although he meant "no disrespect" to the Mercer family, the focus of America First Policies ought to be on Donald Trump and his political movement, rather than on the Mercers.
In June 2017,
Republican Senator
A senate is a deliberative assembly, often the upper house or chamber of a bicameral legislature. The name comes from the ancient Roman Senate (Latin: ''Senatus''), so-called as an assembly of the senior (Latin: ''senex'' meaning "the e ...
Dean Heller
Dean Arthur Heller (born May 10, 1960) is an American businessman and politician who served as a United States senator for Nevada from 2011 to 2019. A member of the Republican Party, he served as the 15th secretary of state of Nevada from 1995 t ...
was targeted by the America First Policy Institute with an advertising campaign over his opposition to the
Obamacare repeal bill. Heller was considered to be vulnerable in the
2018 election
The following elections are scheduled to occur in 2018. The National Democratic Institute also maintains a calendar of elections around the world.
Africa
*2018 Djiboutian parliamentary election 23 February 2018
*2018 Sierra Leonean general elect ...
, which he ultimately lost to Democratic challenger
Jacky Rosen
Jacklyn Sheryl Rosen (née Spektor; born August 2, 1957) is an American politician serving as the junior United States senator from Nevada since 2019. A member of the Democratic Party, she was the U.S. representative for Nevada's 3rd congr ...
.
In May 2018, a
CNN review of his
Twitter
Twitter is an online social media and social networking service owned and operated by American company Twitter, Inc., on which users post and interact with 280-character-long messages known as "tweets". Registered users can post, like, and ...
account found that
John Loudon, a former Missouri State Senator who briefly served as a policy advisor for America First Policies, had used inflammatory and derogatory language against women, Muslims, and Democrats.
In June 2018, Juan Pablo Andrade, a policy advisor for America First Policies and America First Action PAC, was fired from both groups after a video surfaced of him praising Nazis.
After its founding, America First Policies sought but failed to receive seed funding from American heiress and Republican donor
Rebekah Mercer
Rebekah Mercer is an American heiress and Republican political donor who is the director of the Mercer Family Foundation. She began overseeing day-to-day operations of political projects for the Mercer family when the Mercers became involved ...
.
In May 2018,
MapLight
MapLight is a nonpartisan, nonprofit research organization that reveals and tracks the influence of money in politics in the United States. The organization publishes a free public database linking money and politics data sources, including campa ...
reported that
CVS Health
CVS Health Corporation (previously CVS Corporation and CVS Caremark Corporation) is an American healthcare company that owns CVS Pharmacy, a retail pharmacy chain; CVS Caremark, a pharmacy benefits manager; and Aetna, a health insurance p ...
,
Dow Chemical
The Dow Chemical Company, officially Dow Inc., is an American multinational corporation, multinational chemical corporation headquartered in Midland, Michigan, United States. The company is among the three List of largest chemical producers, larges ...
, and the
Southern Company had donated a combined $1.6million to America First Policies.
After MapLight's report was published, CVS Health and Dow Chemical announced that they would not contribute more money to America First Policies, citing racist comments by the organization's staff.
In March 2018,
Carl Higbie
Carlton Milo Higbie IV (born April 23, 1983) is an American conservative political activist, author, and former U.S. Navy SEAL. He was director of advocacy for America First Policies, a group that promotes Donald Trump's policy agenda. In Au ...
had become the director of advocacy for America First Policies. He resigned from his position in June 2018 after CVS Health and Dow Chemical announced they would no longer contribute to the group in part due to Higbie's past comments.
America First Action Super PAC
In the 2016 and 2018 elections, four Trump-related
Super PACs received donations from 38 people who gave over $500,000 each. To consolidate these efforts, America First Action was created for 2020. It is the only Trump-related group permitted to collect unlimited donations in 2020. However, as of August 2020, only six of the previous 38 top donors contributed to America First.
The legally separate America First Action (as opposed to "Policies") Super PAC serves a similar function of promoting Trump's policies under the
"America First" theme, but due to its legal status may expressly advocate for the election or defeat of particular candidates (rather than only advocating for policies), and must disclose its donors. Some staff members work for both organizations, such as the chair, president, and communications director, and the two organizations share space and equipment.
[
In the 2018 midterm election cycle, the Super PAC spent $29million. As of the end of March 2020, it had reported spending $9million during the 2020 election cycle.
In 2019, $910,000 of America First Action's spending went to a company owned by Parscale and his wife.]
References
External links
*
{{Portal bar, Politics, United States
Donald Trump 2020 presidential campaign
501(c)(4) nonprofit organizations
Trumpism
Political organizations established in 2017
2017 establishments in the United States