Alternative Addiction was an American daily
Internet
The Internet (or internet) is the global system of interconnected computer networks that uses the Internet protocol suite (TCP/IP) to communicate between networks and devices. It is a ''internetworking, network of networks'' that consists ...
publication devoted to
music criticism
'' The Oxford Companion to Music'' defines music criticism as "the intellectual activity of formulating judgments on the value and degree of excellence of individual works of music, or whole groups or genres". In this sense, it is a branch of m ...
and commentary, music news, and artist interviews. Its focus was on
Alternative rock
Alternative rock (also known as alternative music, alt-rock or simply alternative) is a category of rock music that evolved from the independent music underground of the 1970s. Alternative rock acts achieved mainstream success in the 1990s w ...
. It was in operation from 1999 to 2020.
History
The website was originally created in 1999 by editor-in-chief Chad Durkee.
The site concentrated on new music, but its journalists also reviewed reissued albums and box sets. It had also begun garnering a following for its extensive coverage of
underground music
Underground music is music with practices perceived as outside, or somehow opposed to, mainstream popular music culture. Underground music is intimately tied to popular music culture as a whole, so there are important tensions within underground ...
. In 2013, Alternative Addiction released unsigned band compilations, started its first online store, a digital downloads section, and had a message board and mailing list with over ten thousand subscribers.
''Alternative Addiction'' worked with
Columbia Records
Columbia Records is an American record label owned by Sony Music, Sony Music Entertainment, a subsidiary of Sony Corporation of America, the North American division of Japanese Conglomerate (company), conglomerate Sony. It was founded on Janua ...
,
604 Records,
Rock Ridge Music,
Lava Records
Lava Records (Lava Music, LLC) is an American record label owned by Jason Flom in partnership with Universal Music Group.
Company history
In 1995, Flom launched Lava Records in partnership with Atlantic Records. For the next decade, he continu ...
, and
Geffen Records
Geffen Records is an American record label established by David Geffen and owned by Universal Music Group through its Interscope Geffen A&M Records imprint.
Founded in 1980, Geffen Records has been a part of Interscope Geffen A&M since 1999 and ...
among others.
[ It featured the latest news, interviews, record reviews, as well competitions.]
The site has published "best-of" lists as annual features detailing the best albums and tracks of each year since 2002. The site also published a rock chart which was based on readers' votes. Charts were announced on Tuesday and featured twenty tracks and ten albums.
On December 15, 2020, Alternative Addiction seized publication. The website URL was taken over by a rehabilitation directory called "Alternative to Addiction".
References
External links
Last archived version of the website
Online music magazines published in the United States
Magazines established in 1999
1999 establishments in the United States
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