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J. Bradbury Thompson (March 25, 1911 – November 1, 1995) was an American graphic designer and art director known for his work designing magazines and postage stamps.


Early life and education

J. Bradbury Thompson was born on March 25, 1911, in
Topeka, Kansas Topeka ( ) is the capital city of the U.S. state of Kansas and the county seat of Shawnee County. It is along the Kansas River in the central part of Shawnee County, in northeastern Kansas, in the Central United States. As of the 2020 cen ...
, and attended
Topeka High School Topeka High School (THS) is a public secondary school in Topeka, Kansas, United States. It serves students in grades 9 to 12, and is one of five high schools operated by the Topeka USD 501 school district. In the 2010–2011 school year, there w ...
. He attended Washburn College, where he was a member of Alpha Delta Fraternity, the yearbook editor and designer. He graduated in 1934 with a degree in economics and a minor in art. A facility called the Bradbury Thompson Alumni Center now stands at Washburn. In 1938, Thompson designed the college's mascot, The Ichabod.


Career

In 1938, he moved to New York City and designed the catalog for the 1939 World's Fair. During World War II, he worked in the publication's division of the
Office of War Information The United States Office of War Information (OWI) was a United States government agency created during World War II. The OWI operated from June 1942 until September 1945. Through radio broadcasts, newspapers, posters, photographs, films and other ...
(OWI) designing magazines including ''U.S.A.'', a magazine aimed at Americans and allies. Later in 1938, Thompson began working with the arts journal of West Virginia Pulp and Paper Company, ''Westvaco Inspirations for Printers.'' The booklet was meant to showcase the company's papers and Thompson began experimenting with typography, photographic reproduction and color, drawing inspiration from printing elements and borrowing plates and separations from museums, magazines, and advertising agencies. These borrowed elements blended modern and traditional elements to become a leading
avant-garde In the arts and literature, the term ''avant-garde'' ( meaning or ) identifies an experimental genre or work of art, and the artist who created it, which usually is aesthetically innovative, whilst initially being ideologically unacceptable ...
publication with a distribution of 35,000. By 1962, he had designed 61 issues. Thompson was art director of '' Mademoiselle'' magazine for fifteen years beginning in 1945. In c. 1948, Thompson designed the book ''Painting toward architecture'' for the
Miller Company Collection of Abstract Art The Miller Company Collection of Abstract Art (1945) was formed in Meriden, Connecticut, as part of the Miller Company. The collection was formed by then CEO Burton Tremaine Sr. and his wife, Miller Co. art director Emily Hall Tremaine in 1945. Wo ...
, which accompanied their multi-year art and architecture exhibition, also by this name, in over 25 venues across the United States. In total, Thompson designed 35 magazines, including ''
Business Week ''Bloomberg Businessweek'', previously known as ''BusinessWeek'' (and before that ''Business Week'' and ''The Business Week''), is an American monthly business magazine published 12 times a year. The magazine debuted in New York City in Septembe ...
'', the ''
Harvard Business Review ''Harvard Business Review'' (''HBR'') is a general management magazine published by Harvard Business Publishing, a not-for-profit, independent corporation that is an affiliate of Harvard Business School. ''HBR'' is published six times a year ...
'', and ''Smithsonian'' magazine. In 1969, he worked for the Citizens Stamp Advisory Committee as the design coordinator and designed more than 120 United States postage stamps in a wide range of subjects himself. He worked in this role until 1978, influencing the design of stamps. A signature design from Thompson was his redesign of the
King James Bible The King James Version (KJV), also the King James Bible (KJB) and the Authorized Version (AV), is an Early Modern English translation of the Christian Bible for the Church of England, which was commissioned in 1604 and published in 1611, by ...
into the ''Washburn College Bible'' in 1979. The 1800-page three-volume Bible was a limited-edition with only 398 copies, taking 10 years to make. Thompson wanted the text to be more accessible and used the typeface
Sabon Sabon is an old-style serif typeface designed by the German-born typographer and designer Jan Tschichold (1902–1974) in the period 1964–1967. It was released jointly by the Linotype, Monotype, and Stempel type foundries in 1967. The design o ...
set at 14-point in flush-left, ragged-right columns which allowed Thompson to break the text like a spoken cadence. This book was one of the first to use the typeface, designed by
Jan Tschichold Jan Tschichold (; born Johannes Tzschichhold; 2 April 1902 – 11 August 1974), also known as Iwan Tschichold or Ivan Tschichold, was a German calligrapher, typographer and book designer. He played a significant role in the development o ...
and released in 1967. His
typographic alignment In typesetting and page layout, alignment or range is the setting of typography, text flow or image placement relative to a page (paper), page, column (typography), column (measure), table cell, or tabulation, tab (and often to an image above it o ...
of the text broke the standard of flushed columns that the Gutenberg Bible set. Thompson served on the faculty of
Yale University Yale University is a Private university, private Ivy League research university in New Haven, Connecticut, United States. Founded in 1701, Yale is the List of Colonial Colleges, third-oldest institution of higher education in the United Stat ...
from 1956 to 1995. He received the
AIGA The American Institute of Graphic Arts (AIGA) is a professional organization for design. Its members practice all forms of communication design, including graphic design, typography, interaction design, user experience, branding and identity. The ...
Gold Medal in 1975. He was inducted into the Art Directors Club Hall of Fame in 1977 and received the Type Director's Club Medal in 1986. In 1988, his autobiography, "The Art of Graphic Design," was published by
Yale University Press Yale University Press is the university press of Yale University. It was founded in 1908 by George Parmly Day and Clarence Day, grandsons of Benjamin Day, and became a department of Yale University in 1961, but it remains financially and ope ...
. It won the North America's George Wittenborn Memorial Award as best art book of the year from the Art Libraries Society.


Alphabet 26

In 1950, Thompson developed a
typeface A typeface (or font family) is a design of Letter (alphabet), letters, Numerical digit, numbers and other symbols, to be used in printing or for electronic display. Most typefaces include variations in size (e.g., 24 point), weight (e.g., light, ...
called Alphabet 26 or a "monoalphabet," an alphabet whose uppercase and lowercase forms of each letter were identical, and case was expressed through letter size only. His monoalphabet was a transitional serif, modelled after
Baskerville Baskerville is a serif typeface designed in 1757 by John Baskerville in Birmingham, England, and cut into metal by punchcutter John Handy. Baskerville is classified as a transitional typeface, intended as a refinement of what are now called ...
, with lowercase a, e, m, and n mixed with uppercase B, D, F, G, H, I, J, K, L, P, Q, R, T, U, and Y. (The forms of C/c, O/o, S/s, V/v, W/w, X/x and Z/z are essentially the same in uppercase and lowercase letters to begin with, as well as the forms of U/u with various sans-serif typefaces.) The simplification was intended to make the letters of the alphabet more logical and intuitive, making the alphabet easier to learn and use. Thompson first published the alphabet in a ''Westvaco Inspirations for Printers''. at ''
Communication Arts ''Communication Arts'' (acronym: CA) is the largest international trade journal of visual communication. Founded in 1959 by Richard Coyne and Robert Blanchard, the magazine's coverage includes graphic design, advertising, photography, illustra ...
'', originally published March/April 1999
The set of letters for Alphabet 26 (normal and bold weights) is:
: a b c d e f g h i j k l m n o p q r s t u v w x y z : a b c d e f g h i j k l m n o p q r s t u v w x y z
The following example uses the CSS rule font-variant-caps: unicase (for all lowercase letters only), which was not supported by many browsers as of July 2017:
: BRaDBURY THomPson DesIGneD aLPHaBeT 26.
The following closer approximation, using the CSS rule font-variant-caps: small-caps (on specific lowercase letters), should work in most current browsers (but may suffer from slight variations in weight and height):
: Bradbury Thompson designed alphabet 26.


Death and legacy

Thompson died on November 1, 1995, in
Greenwich Greenwich ( , , ) is an List of areas of London, area in south-east London, England, within the Ceremonial counties of England, ceremonial county of Greater London, east-south-east of Charing Cross. Greenwich is notable for its maritime hi ...
,
Connecticut Connecticut ( ) is a U.S. state, state in the New England region of the Northeastern United States. It borders Rhode Island to the east, Massachusetts to the north, New York (state), New York to the west, and Long Island Sound to the south. ...
. His papers are housed at the
University of Illinois at Chicago The University of Illinois Chicago (UIC) is a public research university in Chicago, Illinois, United States. Its campus is in the Near West Side community area, adjacent to the Chicago Loop. The second campus established under the Universi ...
and at the
Yale University Library The Yale University Library is the library system of Yale University in New Haven, Connecticut. Originating in 1701 with the gift of several dozen books to a new “Collegiate School," the library's collection now contains approximately 14.9 m ...
. Books from his personal collection were donated to the National Gallery of Art Library in 2000.''"''Resources for Scholarly Research", ''2000 Annual Report''. Washington: National Gallery of Art, 2001,
33


Bibliography

* ''The Art of Graphic Design'', Yale University Press, 1988. ()


See also

*
List of AIGA medalists Following is a list of AIGA medalists who have been awarded the American Institute of Graphic Arts medal. On its website, AIGA says "The medal of the AIGA, the most distinguished in the field, is awarded to individuals in recognition of their ex ...
*
Rusher's Patent Types Rusher's Patent Types were the characters of an experimental serif typeface invented, patented and promoted by Philip Rusher in Banbury, England, from 1802 onwards. The typeface removed the descenders from the lower-case letters and shortened the ...


External links


Timeline of Thompson's life

Alphabet 26 on ''2 a future me'' website



Art Directors Club biography, portrait and images of work

Bradbury Thompson Papers (MS 1794).
Manuscripts and Archives, Yale University Library.


References

{{DEFAULTSORT:Thompson, Bradbury 1911 births 1995 deaths AIGA medalists American graphic designers People of the United States Office of War Information Typography American stamp designers Topeka High School alumni