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Alice E. Marwick is a communication scholar, academic, and author, who currently works as an Associate Professor in the Communication department and Principal Researcher at the Center for Information, Technology and Public Life at the
University of North Carolina The University of North Carolina is the multi-campus public university system for the state of North Carolina. Overseeing the state's 16 public universities and the NC School of Science and Mathematics, it is commonly referred to as the UNC Sys ...
at Chapel Hill, and an affiliated researcher with the Data and Society Research Institute. Marwick has written for publications such as the ''
New York Times ''The New York Times'' (''the Times'', ''NYT'', or the Gray Lady) is a daily newspaper based in New York City with a worldwide readership reported in 2020 to comprise a declining 840,000 paid print subscribers, and a growing 6 million paid ...
'', and the ''Guardian''''.'' Her works include the examination of politics, race, social media and gender. She has been a keynote speaker for various universities throughout the United States.


Education

Marwick graduated with her political science and women's studies bachelor's degree from
Wellesley College Wellesley College is a private women's liberal arts college in Wellesley, Massachusetts, United States. Founded in 1870 by Henry and Pauline Durant as a female seminary, it is a member of the original Seven Sisters Colleges, an unofficia ...
in Massachusetts in 1998. She received her Master of Arts degree in communication from the
University of Washington The University of Washington (UW, simply Washington, or informally U-Dub) is a public research university in Seattle, Washington. Founded in 1861, Washington is one of the oldest universities on the West Coast; it was established in Seat ...
in 2005. She received her PhD in the Department of Media, Culture and Communication from
New York University New York University (NYU) is a private research university in New York City. Chartered in 1831 by the New York State Legislature, NYU was founded by a group of New Yorkers led by then- Secretary of the Treasury Albert Gallatin. In 1832, ...
in 2010.


Written works

She has written for the New York Review of Books. Marwick has authored two books: ''The Sage Handbook of Social Media'' (2016) with co-authors, Jean Burgess and Thomas Poell and solo authored ''Status Update: Celebrity, Publicity and Branding in the Social Media Age'' (2013). In the ''Sage Handbook of Social Media,'' the authors emphasize the importance of social media within contemporary societies and examines its history to scholars and students, while examining the use of social media within multiple fields from marketing, to protesting, to political campaigns. In ''Status Update'', Marwick draws on ethnographic data from people within the San Francisco tech scene and examines how people use social media to obtain attention and popularity to reach a higher social standing. A review from the American Library Association says that her book is important because it takes a needed female perspective on a world that is misogynistic with its technological feats. ''Status Update'' includes an extensive examination of the phenomenon of
Internet celebrity An Internet celebrity (also known as a social media influencer, social media personality, internet personality, or simply influencer) is a celebrity who has acquired or developed their fame and notability through the Internet. The rise of socia ...
.


Other works

Marwick was a postdoctoral researcher at Microsoft Research New England. She was the former director of the McGannon Communication Research Center at
Fordham University Fordham University () is a Private university, private Jesuit universities, Jesuit research university in New York City. Established in 1841 and named after the Fordham, Bronx, Fordham neighborhood of the The Bronx, Bronx in which its origina ...
. She has participated in podcasts examining
far-right extremism Far-right politics, also referred to as the extreme right or right-wing extremism, are political beliefs and actions further to the right of the left–right political spectrum than the standard political right, particularly in terms of being ...
, misinformation online, and the analyzation of the liberal left and the conservative right's social media habits. She has also written for publications such as ''Public Culture'' and ''New Media and Society.''


Awards and honors

She is a 2020 Andrew Carnegie Fellowship Award Recipient which is an award that provides support to top researchers in humanities. She was honored in 2017, as a 2017 Global Thinker from Foreign Policy Magazine for her work on examining the social aspects of fake news.


See also

*
Context collapse Context collapse or "the flattening of multiple audiences into a single context (language use), context" is a term arising out of the study of human interaction on the internet, especially within social media. Context collapse "generally occurs whe ...


References

{{DEFAULTSORT:Marwick, Alice Living people Wellesley College alumni University of Washington alumni New York University alumni University of North Carolina at Chapel Hill faculty Communication scholars Science and technology studies scholars Year of birth missing (living people)