Aly Dia
(born 20 August 1965), commonly known as Ali Dia, is a Senegalese former professional
footballer
A football player or footballer is a sportsperson who plays one of the different types of football. The main types of football are association football, American football, Canadian football, Australian rules football, Gaelic football, rugby lea ...
who played as a
striker. In November 1996, Dia convinced
Graeme Souness
Graeme James Souness (; born 6 May 1953) is a Scottish former professional football player, manager and television pundit.
A midfielder, Souness achieved his greatest period of success as an integral part of the Liverpool team of the late 19 ...
, then
Southampton
Southampton is a port City status in the United Kingdom, city and unitary authority in Hampshire, England. It is located approximately southwest of London, west of Portsmouth, and southeast of Salisbury. Southampton had a population of 253, ...
manager, that he was the cousin of
FIFA World Player of the Year
The FIFA World Player of the Year was an association football award presented annually by the sport's governing body, FIFA, between 1991 and 2015 at the FIFA World Player Gala. Coaches and captains of international teams and media representative ...
and
Ballon d'Or
The Ballon d'Or (; ) is an annual association football, football award presented by French magazine ''France Football'' since 1956 Ballon d'Or, 1956 to honour the player deemed to have performed the best over the previous season.
Conceived ...
winner
George Weah
George Manneh Oppong Weah (born 1 October 1966) is a Liberian politician and former professional Association football, footballer who served as the 25th president of Liberia from 2018 to 2024. Before his election for the presidency, Weah served ...
, which led to him signing a one-month contract with Southampton days later. Dia played only one match in his short spell at the club. He came on as a substitute in a league game, but was then himself substituted. He was subsequently released, 14 days into his contract.
Career
After a playing career at the lower levels in France and Germany, and having already failed trials at
Gillingham,
Bournemouth
Bournemouth ( ) is a coastal resort town in the Bournemouth, Christchurch and Poole unitary authority area, in the ceremonial county of Dorset, England. At the 2021 census, the built-up area had a population of 196,455, making it the largest ...
and
Rotherham United
Rotherham United Football Club, nicknamed The Millers, is a professional association football club based in Rotherham, South Yorkshire, England. The team plays in EFL League One, the third tier of English football, after suffering relegation fr ...
, playing once in a reserve game for the last,
Dia joined non-league club
Blyth Spartans
Blyth Spartans Association Football Club is an association football club based in Blyth, Northumberland. They are currently members of and play at Croft Park.
They were founded in September 1899 by Fred Stoker, who was the club's first secre ...
, where he made only one substitute appearance – on 9 November 1996 in a
Northern Premier League
The Northern Premier League is an English Association football, football league that was founded in 1968. Together with the Isthmian League and the Southern Football League, Southern League it forms levels seven and eight of the English footba ...
game against
Boston United
Boston United Football Club is a semi-professional association football club based in Boston, Lincolnshire, England. The club participates in the National League, the fifth level of the English football league system.
The club is known as 'the ...
.
Days later, Dia was signed by Southampton manager
Graeme Souness
Graeme James Souness (; born 6 May 1953) is a Scottish former professional football player, manager and television pundit.
A midfielder, Souness achieved his greatest period of success as an integral part of the Liverpool team of the late 19 ...
, after Souness received a phone call purporting to be from
Liberian international and then-
FIFA World Player of the Year
The FIFA World Player of the Year was an association football award presented annually by the sport's governing body, FIFA, between 1991 and 2015 at the FIFA World Player Gala. Coaches and captains of international teams and media representative ...
George Weah
George Manneh Oppong Weah (born 1 October 1966) is a Liberian politician and former professional Association football, footballer who served as the 25th president of Liberia from 2018 to 2024. Before his election for the presidency, Weah served ...
. "Weah" told Souness that Dia was his cousin and had played for
Paris Saint-Germain
Paris Saint-Germain Football Club, commonly referred to as Paris Saint-Germain () or simply PSG, is a French professional Association football, football club based in Paris. They compete in Ligue 1, the French football league system, top d ...
as well as 13 times for his country and should give him a chance at Southampton. None of this was true and the phone call to Souness was a hoax.
Souness was convinced and, without any due diligence, Dia was signed on a one-month contract. However, it is disputed who made the initial call to Souness. Some sources state it was Dia's friend from university,
while some say it was Dia's agent, and it has also been suggested that it was Dia himself who made the call. It was later reported that the same stunt had been pulled on
Gillingham, who offered Dia a trial, but was let go by manager
Tony Pulis
Anthony Richard Pulis (; born 16 January 1958) is a Welsh former professional football manager and former footballer who last managed Sheffield Wednesday.
Pulis obtained his FA coaching badge at age 19, followed by his UEFA 'A' licence aged 2 ...
who said that Dia was "rubbish".
Harry Redknapp
Henry James Redknapp (born 2 March 1947) is an English former association football, football manager (association football), manager and player. He has previously managed AFC Bournemouth, West Ham United F.C., West Ham United, Portsmouth F.C., ...
, then manager of
West Ham United
West Ham United Football Club is a professional Association football, football club based in Stratford, London, Stratford, East London, England. The club competes in the Premier League, the top tier of English football league system, English f ...
, also received the same call but dismissed it as "a wind-up".
Dia played just one game for Southampton, wearing the number 33 shirt, against
Leeds United
Leeds United Football Club is a professional football club based in Leeds, West Yorkshire, England. The team compete in the Premier League, the top tier of the English football league system.
Leeds United have won the League Championship th ...
on 23 November 1996; he had originally been scheduled to play in a
reserve team
In sports, a reserve team is a team composed of players who are under contract to a club but who do not regularly play in matches for the club's primary team. Reserve teams usually include players who are part of the larger first-team squad but ...
friendly against
Arsenal
An arsenal is a place where arms and ammunition are made, maintained and repaired, stored, or issued, in any combination, whether privately or publicly owned. Arsenal and armoury (British English) or armory (American English) are mostly ...
, but the match was cancelled due to a waterlogged pitch. In the match against Leeds, he came on as a substitute for the injured
Matt Le Tissier
Matthew Paul Le Tissier (; born 14 October 1968) is a former professional association football, footballer who played as a midfielder. Le Tissier spent his entire professional club career with Southampton F.C., Southampton, before turning to non- ...
after 32 minutes, but was later substituted himself (for
Ken Monkou
Kenneth John Monkou (born 29 November 1964) is a Dutch former professional footballer and pundit.
As a player, he was as a centre-back who notably played in the Premier League for both Chelsea and Southampton, where he played just under 300 le ...
) in the 85th minute; Leeds won the match 2–0. Le Tissier said: "He ran around the pitch like
Bambi
''Bambi'' is a 1942 American Animated film, animated Coming of age, coming-of-age drama film produced by Walt Disney Productions and released by RKO Radio Pictures. Loosely based on Felix Salten's 1923 novel ''Bambi, a Life in the Woods'', the ...
on ice; it was very embarrassing to watch."
Dia was released by Southampton two weeks into his contract.
Following his release, he went on trial with
Port Vale
Port Vale Football Club are a professional football club based in Burslem, Stoke-on-Trent, England, which compete in , the third tier of the English football league system. Vale are named after the valley of ports on the Trent and Mersey Canal ...
scoring twice in a reserve game against
Sunderland
Sunderland () is a port City status in the United Kingdom, city and metropolitan borough in Tyne and Wear, England. It is a port at the mouth of the River Wear on the North Sea, approximately south-east of Newcastle upon Tyne. It is the most p ...
.
After no offer from Vale followed, he briefly played for
Conference National
The National League, officially known as Vanarama National League for sponsorship reasons, is a professional association football league in England. The National League is the first division of the National League (English football), National Le ...
side
Gateshead
Gateshead () is a town in the Gateshead Metropolitan Borough of Tyne and Wear, England. It is on the River Tyne's southern bank. The town's attractions include the twenty metre tall Angel of the North sculpture on the town's southern outskirts, ...
, before leaving in February 1997.
Dia played eight games for the North East outfit, including scoring on his debut in a 5–0 win over
Bath City
Bath City Football Club is a semi-professional football club based in Bath, Somerset, England. The club is affiliated to the Somerset FA and currently competes in the National League South, the sixth tier of English football. Nicknamed the "R ...
. A day after his Gateshead debut, his George Weah hoax was revealed in the national media. A 2015 article from ''
Bleacher Report
''Bleacher Report'' (often abbreviated as B/R) is a website that focuses on sports and sports culture. Its headquarters are in San Francisco, with offices in New York City and London. ''Bleacher Report'' was acquired by Time Warner's Turner B ...
'' stated that Dia had also successfully pulled the same ruse on
FinnPa
Finnairin Palloilijat, or FinnPa as the club is more commonly known as, was a Finnish association football club established in 1965. The club was based in Helsinki and it operated from 1965 to 1998.
FinnPa was founded by staff of the Finnish natio ...
and
VfB Lübeck
VfB Lübeck is a German association football club playing in Lübeck, Schleswig-Holstein, in the country's north. It is most known for reaching the semifinals of the German Cup in the 2003/2004 season. They played in the 2. Bundesliga from 199 ...
. He left both clubs following poor playing performances.
Speaking to the ''Gateshead Post'' after the story broke, Dia laughed off the allegations and stated he had recently scored for
Senegal
Senegal, officially the Republic of Senegal, is the westernmost country in West Africa, situated on the Atlantic Ocean coastline. It borders Mauritania to Mauritania–Senegal border, the north, Mali to Mali–Senegal border, the east, Guinea t ...
in a 3–1
1998 World Cup qualifying win over
Guinea
Guinea, officially the Republic of Guinea, is a coastal country in West Africa. It borders the Atlantic Ocean to the west, Guinea-Bissau to the northwest, Senegal to the north, Mali to the northeast, Côte d'Ivoire to the southeast, and Sier ...
. However, this claim was not true as Senegal had already been knocked out in the
first round of qualifiers. Dia said: "I have been portrayed as a con man and a poor player, but I am neither and intend to prove people wrong. Obviously I'm disappointed not to have made it in the Premiership, but I've got faith in my own ability and my only concern now is Gateshead. My contract is just until the end of the season. But if things go well, who knows, I could stay longer."
In the short spell between joining Saints and playing for Gateshead, he pocketed £3,500 in signing-on fees. Souness later admitted that Southampton paid Dia about £2,000 for his 14 days at the club, while Dia received a £1,500 signing-on fee at Gateshead. Dia was eventually transfer listed by Gateshead after a spell of poor form. After leaving Gateshead, he had a brief spell at
Spennymoor United
Spennymoor United Association Football Club was an association football club based in Spennymoor, County Durham, England.
History
Spennymoor United Association Football Club was formed in 1904 as an amalgamation of Spennymoor Town and Weardale ...
.
Personal life
Dia studied business at
Northumbria University
Northumbria University (legally the University of Northumbria at Newcastle) is a Public research university, public research university located in Newcastle upon Tyne, North East England, North East of England. It has been a university since 199 ...
in Newcastle, graduating in 2001. He received a Master of Business Administration from
San Francisco State University
San Francisco State University (San Francisco State, SF State and SFSU) is a Public university, public research university in San Francisco, California, United States. It was established in 1899 as the San Francisco State Normal School and is ...
in 2003.
[ After finishing his education, Dia worked in the business sector in Qatar.][ In 2016, '']Bleacher Report
''Bleacher Report'' (often abbreviated as B/R) is a website that focuses on sports and sports culture. Its headquarters are in San Francisco, with offices in New York City and London. ''Bleacher Report'' was acquired by Time Warner's Turner B ...
'' tracked down Dia and it was revealed that he was living in London
London is the Capital city, capital and List of urban areas in the United Kingdom, largest city of both England and the United Kingdom, with a population of in . London metropolitan area, Its wider metropolitan area is the largest in Wester ...
, but was looking to move back to Qatar. He told them that the Southampton story was "hurtful" to him and his family, but insisted that he was not a liar and that he trained with Southampton for a month and a half, where he impressed before making his debut, despite previous reports that he spent less than a week with Southampton before he made his infamous debut.[
His son, ]Simon Dia
Ousmane Simon Pierre Alexandre Dia (born 17 July 1992) is a French professional footballer who plays as a forward for Thai League 2 club Bangkok.
Career
Simon Dia was born in Saint-Quentin, France. He began his career at Valenciennes. In Oct ...
, is a French football player, born and raised in France.[
]
Legacy
Dia has regularly featured in lists of bad players or bad transfers. He was named at Number 1 in a list of "The 50 worst footballers" in ''The Times
''The Times'' is a British Newspaper#Daily, daily Newspaper#National, national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its modern name on 1 January 1788. ''The Times'' and its si ...
'' and on ESPN
ESPN (an initialism of their original name, which was the Entertainment and Sports Programming Network) is an American international basic cable sports channel owned by the Walt Disney Company (80% and operational control) and Hearst Commu ...
's ranking of the 50 worst transfers in Premier League
The Premier League is a professional association football league in England and the highest level of the English football league system. Contested by 20 clubs, it operates on a system of promotion and relegation with the English Football Lea ...
history.
See also
*
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References
External links
Premier League Record
The Search for Ali Dia Legendary Football Hoaxster Turned Houdini (Menary, Steve: 15 October 2015)
{{DEFAULTSORT:Dia, Ali
1965 births
Living people
Footballers from Dakar
Senegalese men's footballers
Senegalese expatriate men's footballers
Men's association football forwards
AS Beauvais Oise players
Dijon FCO players
Ligue 2 players
Blyth Spartans A.F.C. players
Southampton F.C. players
Gateshead F.C. players
VfB Lübeck players
Olympique Saint-Quentin players
Premier League players
Veikkausliiga players
2. Bundesliga players
Expatriate men's footballers in England
Expatriate men's footballers in Finland
Expatriate men's footballers in France
Expatriate men's footballers in Germany
Impostors
Confidence tricksters
Senegalese expatriate sportspeople in England
Senegalese expatriate sportspeople in France
Senegalese expatriate sportspeople in Germany
Alumni of Northumbria University
San Francisco State University alumni
20th-century Senegalese sportsmen