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Beryozka or Beriozka (
Russian Russian(s) may refer to: *Russians (), an ethnic group of the East Slavic peoples, primarily living in Russia and neighboring countries *A citizen of Russia *Russian language, the most widely spoken of the Slavic languages *''The Russians'', a b ...
: , lit. ''"little
birch A birch is a thin-leaved deciduous hardwood tree of the genus ''Betula'' (), in the family Betulaceae, which also includes alders, hazels, and hornbeams. It is closely related to the beech- oak family Fagaceae. The genus ''Betula'' contains 3 ...
"'') was the common name of two chains of state-run retail stores in the
Soviet Union The Union of Soviet Socialist Republics. (USSR), commonly known as the Soviet Union, was a List of former transcontinental countries#Since 1700, transcontinental country that spanned much of Eurasia from 1922 until Dissolution of the Soviet ...
that sold goods in exchange for
foreign currency A currency is a standardization of money in any form, in use or circulation as a medium of exchange, for example banknotes and coins. A more general definition is that a currency is a ''system of money'' in common use within a specific environm ...
. Beriozkas sold luxury goods such as chocolate and caviar that were often unavailable or unaffordable in traditional Soviet markets and shops. Beryozka stores existed between 1964 and 1990, up to the point of the Soviet Union dissolution.


Background

From 1921 until 1927 during the
New Economic Policy The New Economic Policy (NEP) () was an economic policy of the Soviet Union proposed by Vladimir Lenin in 1921 as a temporary expedient. Lenin characterized the NEP in 1922 as an economic system that would include "a free market and capitalism, ...
trading of foreign currency in Soviet Union was legal. In 1927 however it became illegal to possess and trade foreign currencies (unless specified by the law otherwise) with a punishment up to six month of imprisonment. Businessmen that were often referred as
NEPmen The New Economic Policy (NEP) () was an economic policy of the Soviet Union proposed by Vladimir Lenin in 1921 as a temporary expedient. Lenin characterized the NEP in 1922 as an economic system that would include "a free market and capitalism, ...
during this period of time were banned from using it in everyday commerce. As result of this policy it became necessary to have places where goods could be purchased for foreign currency. The money were usually spent by workers who earned abroad or by tourists and westerners who visited the Soviet Union.


Overview

The Soviet ruble was not internationally convertible and the government was desperate for foreign
hard currency In macroeconomics, hard currency, safe-haven currency, or strong currency is any globally traded currency that serves as a reliable and stable store of value. Factors contributing to a currency's ''hard'' status might include the stability and ...
to buy goods and services from abroad. The Beryozka shops were an efficient source of this currency. One chain belonged to the '' Vneshposyltorg'' (Foreign Mail Order Trade) and was intended for Soviet citizens who were paid some of their salary in foreign currency or received remittances from relatives or friends abroad. The foreign currency had to be exchanged for
ruble The ruble or rouble (; rus, рубль, p=rublʲ) is a currency unit. Currently, currencies named ''ruble'' in circulation include the Russian ruble (RUB, ₽) in Russia and the Belarusian ruble (BYN, Rbl) in Belarus. These currencies are s ...
-denominated ''Vneshposyltorg'' cheques, either by the recipient or by government intermediaries. The other chain sold goods directly for foreign currency and for '' Vneshtorgbank series D'' cheques. Only foreigners and Party apparatchiks were allowed access to these shops. Initially the shops only carried the Beriozka branding in the territory of the RSFSR and Kazakhstan. In other republics of the
Soviet Union The Union of Soviet Socialist Republics. (USSR), commonly known as the Soviet Union, was a List of former transcontinental countries#Since 1700, transcontinental country that spanned much of Eurasia from 1922 until Dissolution of the Soviet ...
different "national tree" names were used. For example, in the
Ukrainian SSR The Ukrainian Soviet Socialist Republic, abbreviated as the Ukrainian SSR, UkrSSR, and also known as Soviet Ukraine or just Ukraine, was one of the Republics of the Soviet Union, constituent republics of the Soviet Union from 1922 until 1991. ...
they were called ''Kashtan'' (
chestnut The chestnuts are the deciduous trees and shrubs in the genus ''Castanea'', in the beech family Fagaceae. The name also refers to the edible nuts they produce. They are native to temperate regions of the Northern Hemisphere. Description ...
), ''Ivushka'' (a tender diminutive for "iva",
willow Willows, also called sallows and osiers, of the genus ''Salix'', comprise around 350 species (plus numerous hybrids) of typically deciduous trees and shrubs, found primarily on moist soils in cold and temperate regions. Most species are known ...
) in the
Byelorussian SSR The Byelorussian Soviet Socialist Republic (BSSR, Byelorussian SSR or Byelorussia; ; ), also known as Soviet Belarus or simply Belarus, was a republic of the Soviet Union (USSR). It existed between 1920 and 1922 as an independent state, and ...
, ''Chinara'' ( Oriental plane) in the
Azerbaijan SSR The Azerbaijan Soviet Socialist Republic, also referred to as the Azerbaijani Soviet Socialist Republic, Azerbaijan SSR, Azerbaijani SSR, AzSSR, Soviet Azerbaijan or simply Azerbaijan, was one of the constituent republics of the Soviet Union be ...
, and ''Dzintars'' (
amber Amber is fossilized tree resin. Examples of it have been appreciated for its color and natural beauty since the Neolithic times, and worked as a gemstone since antiquity."Amber" (2004). In Maxine N. Lurie and Marc Mappen (eds.) ''Encyclopedia ...
) in the
Latvian SSR The Latvian Soviet Socialist Republic (Also known as the Latvian SSR, or Latvia) was a Republics of the Soviet Union, constituent republic of the Soviet Union from 1940 to 1941, and then from 1944 until 1990. The Soviet occupation of the Bal ...
. Eventually all of these shops rebranded under the Beriozka name. Beriozka stores were present only in the major cities, most prominently Moscow. There were also separate ''Albatross'' stores in Soviet port cities, such as
Vladivostok Vladivostok ( ; , ) is the largest city and the administrative center of Primorsky Krai and the capital of the Far Eastern Federal District of Russia. It is located around the Zolotoy Rog, Golden Horn Bay on the Sea of Japan, covering an area o ...
, that sold goods to Soviet sailors returning from abroad. The Albatross stores sold goods for Torgmortrans cheques issued to the sailors by the Merchant Maritime Transport department (Torgmortrans) of the Soviet
Ministry of the Maritime Fleet The Ministry of the Maritime Fleet (), usually abbreviated () and also MMF, was a government ministry in the Soviet Union. The Merchant Maritime Fleet of the USSR is abbreviated (). All Soviet merchant fleet organizations and establishments we ...
in exchange for foreign currency earned by the sailors. Beriozka stores were opened in 1964. Their predecessors were
Torgsin Torgsin (Russian: ) were state-run hard-currency shops that operated in the USSR between 1931 and 1936. Their name was an acronym of the phrase ''torgovlia s inostrantsami'' (Russian: ), "trade with foreigners." Unlike the later Beryozka stores, ...
stores of the 1930s and the highly ineffective Vneshposyltorg departments of the large Soviet department stores (e.g.
State Universal Store GUM () is a shopping center in Moscow, Russia. It was also the main department store in many cities of the former Soviet Union; similarly named stores operated in some Soviet republics and in post-Soviet states. The most famous GUM is the lar ...
) that allowed catalog mail order from abroad by customers paying in hard currency. Beriozka stores became obsolete in the early 1990s when the ruble became convertible with other currencies. The stores were privatized and in the mid-1990s most were closed as uncompetitive.


Similar chains

Many other socialist countries had similar retail chains, such as
Intershop Intershop was a chain of government-owned and operated retail stores in the German Democratic Republic (GDR, East Germany) in which only hard currencies (and later Forum checks) could be used to purchase high-quality goods, usually from or as ...
s in the
German Democratic Republic East Germany, officially known as the German Democratic Republic (GDR), was a country in Central Europe from Foundation of East Germany, its formation on 7 October 1949 until German reunification, its reunification with West Germany (FRG) on ...
,
Tuzex Tuzex was a series of state-run shops in Czechoslovakia from 1957 to 1992 which did not accept normal Czechoslovak koruna currency but only vouchers (bony) which could be purchased from banks using foreign currency. They supplied luxury items: ...
in the
Czechoslovak Socialist Republic The Czechoslovak Socialist Republic, (Czech language, Czech and Slovak language, Slovak: ''Československá socialistická republika'', ČSSR) known from 1948 to 1960 as the Czechoslovak Republic (''Československá republika)'', Fourth Czecho ...
,
Comturist Comturist was the name of the hard currency luxury shops that existed in Communist Romania, managed by the Ministry of Tourism. After the 1989 Romanian revolution, these stores became obsolete and were sold off in 1991 to private business owners; ...
in the
Socialist Republic of Romania The Socialist Republic of Romania (, RSR) was a Marxism–Leninism, Marxist–Leninist One-party state, one-party socialist state that existed officially in Romania from 1947 to 1989 (see Revolutions of 1989). From 1947 to 1965, the state was ...
,
Corecom Corecom () was a chain of hard-currency stores during the communist rule in Bulgaria. Goods were often priced cheaper than in the West; however, they were still inaccessible for most Bulgarians because the national currency, the lev, was not ...
in the
People's Republic of Bulgaria The People's Republic of Bulgaria (PRB; , NRB; ) was the official name of Bulgaria when it was a socialist republic from 1946 to 1990, ruled by the Bulgarian Communist Party (BCP; ) together with its coalition partner, the Bulgarian Agraria ...
,
Pewex Pewex () (short for ''Przedsiębiorstwo Eksportu Wewnętrznego'' – Internal Export Company) was a chain of hard-currency shops founded in 1972, during the Communist era in Poland that accepted payment only in United States dollars and other h ...
and
Baltona Baltona (full: ''Baltona Foreign Trade Company Spółka Akcyjna'', former ''Baltona - zaopatrywanie statków'') is a Polish company acting mainly on a duty-free market in Poland and abroad. History Baltona was established on 3 September 1946, ...
in the
Polish People's Republic The Polish People's Republic (1952–1989), formerly the Republic of Poland (1947–1952), and also often simply known as Poland, was a country in Central Europe that existed as the predecessor of the modern-day democratic Republic of Poland. ...
, Dollar stores in the
Republic of Cuba Cuba, officially the Republic of Cuba, is an island country, comprising the island of Cuba (largest island), Isla de la Juventud, and List of islands of Cuba, 4,195 islands, islets and cays surrounding the main island. It is located where the ...
and Friendship Stores in the
People's Republic of China China, officially the People's Republic of China (PRC), is a country in East Asia. With population of China, a population exceeding 1.4 billion, it is the list of countries by population (United Nations), second-most populous country after ...
, though some of these systems allowed anyone with foreign currency to shop there.


See also

*
Eastern Bloc economies Eastern or Easterns may refer to: Transportation Airlines *China Eastern Airlines, a current Chinese airline based in Shanghai * Eastern Air, former name of Zambia Skyways *Eastern Air Lines, a defunct American airline that operated from 192 ...
*
Torgsin Torgsin (Russian: ) were state-run hard-currency shops that operated in the USSR between 1931 and 1936. Their name was an acronym of the phrase ''torgovlia s inostrantsami'' (Russian: ), "trade with foreigners." Unlike the later Beryozka stores, ...
A predecessor which operated in the 1930's *
Fartsovka ''Fartsovka'' (Russian: фарцовка) is a slang term for the black market profiteering, illegal in the Soviet Union, that consisted in resale of goods manufactured abroad, which were hard to find and inaccessible to an average Soviet citize ...


References


External links


"Shopping in Beriozka:Consumer Society in the Soviet Union" (Zeithistorische Forschungen)"How Soviet citizens bought scarce goods with foreign currency"
{{Hard currency shops in socialist countries Hard currency shops in socialist countries Retail companies of the Soviet Union Retail companies established in 1964 1964 establishments in the Soviet Union