Alastair John Campbell (born 25 May 1957) is a British journalist, author, strategist, broadcaster, and activist, who is known for his political roles during
Tony Blair
Sir Anthony Charles Lynton Blair (born 6 May 1953) is a British politician who served as Prime Minister of the United Kingdom from 1997 to 2007 and Leader of the Labour Party (UK), Leader of the Labour Party from 1994 to 2007. He was Leader ...
's leadership of the
Labour Party. Campbell worked as Blair's spokesman and campaign director in opposition (1994–1997), then as
Downing Street Press Secretary
The Downing Street Press Secretary is an adviser to the Prime Minister of the United Kingdom on news media and how to manage the image of the British government to the press. The position is part of the Prime Minister's Office and involves using ...
, and as the
Prime Minister's Official Spokesperson (1997–2000). He then became Downing Street's director of communications and spokesman for the Labour Party (2000–2003).
Campbell was Political Editor at the ''
Daily Mirror
The ''Daily Mirror'' is a British national daily Tabloid journalism, tabloid newspaper. Founded in 1903, it is part of Mirror Group Newspapers (MGN), which is owned by parent company Reach plc. From 1985 to 1987, and from 1997 to 2002, the tit ...
'' newspaper in the 1980s and of ''
Today'' in the 1990s. In 1994, shortly after Blair was elected as
Leader of the Labour Party in 1994, Campbell left the ''Today'' newspaper to become Blair's
press secretary. He was one of several key people responsible for the rebranding of the Labour Party as
New Labour before its victory in the
1997 general election. In addition to being the press spokesman, Campbell was Blair's speechwriter and chief strategist, earning a reputation for ruthless news management. Campbell played an important role in the run-up to the 1997 general election, working with
Peter Mandelson to co-ordinate Labour's successful election campaign.
When Labour won the general election in May 1997, Campbell served as Blair's chief press secretary. He put Downing Street briefings on record for the first time, and although he was only identified as the
Prime Minister's Official Spokesman
The prime minister's official spokesperson or alternatively prime minister's official spokesman/spokeswoman is a position in the Civil Service (United Kingdom), United Kingdom's Civil Service, located in the 10 Downing Street#Office of the Prim ...
, he became one of the most high-profile and written-about figures in British politics, earning the epithet "the real
deputy Prime Minister
A deputy prime minister or vice prime minister is, in some countries, a Minister (government), government minister who can take the position of acting prime minister when the prime minister is temporarily absent. The position is often likened to th ...
". Campbell oversaw Blair's successful
2001 general election campaign for re-election. In the run-up to the
Iraq War
The Iraq War (), also referred to as the Second Gulf War, was a prolonged conflict in Iraq lasting from 2003 to 2011. It began with 2003 invasion of Iraq, the invasion by a Multi-National Force – Iraq, United States-led coalition, which ...
, Campbell was involved in the preparation and release of the
September Dossier in 2002 and the
Iraq Dossier in 2003. Campbell was accused of influencing the reports against the wishes of the intelligence services, which led to Campbell battling with the BBC as well as the general media and later resigning. He returned to assist with the successful
2005 general election campaign.
Since his work for Blair, Campbell has continued to act as a freelance advisor to a number of governments and political parties, including
Edi Rama
Edi Rama (born Edvin Kristaq Rama; 4 July 1964) is an Albanian politician, artist and writer who has been serving as the 33rd and incumbent prime minister of Albania since 2013 and chairman of the Socialist Party of Albania since 2005. He was M ...
, the
Prime Minister of Albania. He was an adviser to the
People's Vote campaign, campaigning for a public vote on the final
Brexit
Brexit (, a portmanteau of "Britain" and "Exit") was the Withdrawal from the European Union, withdrawal of the United Kingdom (UK) from the European Union (EU).
Brexit officially took place at 23:00 GMT on 31 January 2020 (00:00 1 February ...
deal. He is the
editor-at-large of ''
The New European
''The New World'' is a British pan-European weekly political and cultural newspaper and website. Launched in July 2016 as a response to the United Kingdom's 2016 EU referendum, its readership is aimed at those who voted to remain within the ...
'' and chief interviewer for ''
GQ''. He acts as a consultant strategist and as an ambassador for
Time to Change and other mental health charities. Throughout his time in Downing Street, Campbell kept a
diary
A diary is a written or audiovisual memorable record, with discrete entries arranged by date reporting on what has happened over the course of a day or other period. Diaries have traditionally been handwritten but are now also often digita ...
which reportedly totalled some two million words. Selected extracts, titled ''
The Blair Years'', were published in 2007. He expressed an intention to publish the diaries in fuller form, which he did from 2010 to 2018. In 2019, Campbell was expelled from the Labour Party after voting for the
Liberal Democrats in that month's
European elections. In 2022, Campbell launched the podcast ''
The Rest Is Politics'' with
Rory Stewart, which has been the top politics podcast in the UK in the
Apple
An apple is a round, edible fruit produced by an apple tree (''Malus'' spp.). Fruit trees of the orchard or domestic apple (''Malus domestica''), the most widely grown in the genus, are agriculture, cultivated worldwide. The tree originated ...
rankings since its launch.
Education and early life
Campbell was born on 25 May 1957 in
Keighley
Keighley ( ) is a market town and a civil parishes in England, civil parish
in the City of Bradford Borough of West Yorkshire, England. It is the second-largest settlement in the borough, after Bradford.
Keighley is north-west of Bradford, n ...
,
West Riding of Yorkshire
The West Riding of Yorkshire was one of three historic subdivisions of Yorkshire, England. From 1889 to 1974 the riding was an administrative county named County of York, West Riding. The Lord Lieutenant of the West Riding of Yorkshire, lieu ...
, the son of Scottish veterinary surgeon Donald Campbell and his wife, Elizabeth ( Caldwell),
who had moved to Keighley when his father became a partner in a local veterinary practice. Donald was a
Gaelic-speaker from the island of
Tiree; his wife was from
Ayrshire
Ayrshire (, ) is a Counties of Scotland, historic county and registration county, in south-west Scotland, located on the shores of the Firth of Clyde. The lieutenancy areas of Scotland, lieutenancy area of Ayrshire and Arran covers the entirety ...
. Campbell grew up with two older brothers, Donald and Graeme, and a younger sister, Elizabeth.
Campbell attended
Bradford Grammar School for a short period of time, followed by
City of Leicester Boys' Grammar School,
[ and the ]University of Cambridge
The University of Cambridge is a Public university, public collegiate university, collegiate research university in Cambridge, England. Founded in 1209, the University of Cambridge is the List of oldest universities in continuous operation, wo ...
, where he was an undergraduate student of Gonville and Caius College, Cambridge
Gonville and Caius College, commonly known as Caius ( ), is a constituent college of the University of Cambridge in Cambridge, England. Founded in 1348 by Edmund Gonville, it is the fourth-oldest of the University of Cambridge's 31 colleges and ...
. He studied modern languages (French and German), gaining an upper second (2:1) degree.
Journalism
Following graduation from Cambridge, he joined the Mirror Group
Reach plc (known as Trinity Mirror between 1999 and 2018) is a British newspaper, magazine and internet journalism, digital publisher. It is one of the UK's biggest newspaper groups, publishing 240 regional papers in addition to the national ' ...
training scheme and spent a year at a local weekly paper. He became the sports editor at the '' Tavistock Times'', writing a column called 'Campbell's Corner'. He published ''Inter-City Ditties'', his winning entry to a readers' competition in '' Forum'', the journalistic counterpart to '' Penthouse'' magazine. This led to a lengthy stint writing pieces for the magazine. His first piece for mainstream news journalism was coverage of the Penlee lifeboat disaster in December 1981, while a trainee on the Plymouth-based '' Sunday Independent'', then owned by Mirror Group.
In 1982, Campbell moved to the London office of the ''Daily Mirror
The ''Daily Mirror'' is a British national daily Tabloid journalism, tabloid newspaper. Founded in 1903, it is part of Mirror Group Newspapers (MGN), which is owned by parent company Reach plc. From 1985 to 1987, and from 1997 to 2002, the tit ...
'', Fleet Street
Fleet Street is a street in Central London, England. It runs west to east from Temple Bar, London, Temple Bar at the boundary of the City of London, Cities of London and City of Westminster, Westminster to Ludgate Circus at the site of the Lo ...
's sole remaining big-circulation supporter of the Labour Party. He became a political correspondent, then in 1986 moved to '' Today'', a full-colour tabloid newspaper, where he worked as a news editor. His rapid rise and its accompanying stress led to alcohol abuse
Alcohol abuse encompasses a spectrum of alcohol-related substance abuse. This spectrum can range from being mild, moderate, or severe. This can look like consumption of more than 2 drinks per day on average for men, or more than 1 drink per ...
.["Cracking Up". BBC Two television documentary written and presented by Alastair Campbell. Broadcast Sunday, 12 October 2008.] In 1986, while accompanying MP Neil Kinnock on a tour of Scotland, Campbell had a nervous breakdown. Campbell stayed in Ross Hall Hospital, a private BMI hospital in Glasgow. Over the next five days as an in-patient, he was given medication to calm him. After seeing a psychiatrist, he realised that he had an alcohol problem. Campbell said that from that day onwards he counted each day that he did not drink alcohol, and did not stop counting until he had reached thousands. He experienced a period of depression and he was reluctant to seek further medical help. He eventually cooperated with treatment from his family doctor.[
Campbell returned to the ''Daily Mirror'', where he eventually became political editor.][ He was a close adviser to MP Neil Kinnock, and ''Daily Mirror'' publisher ]Robert Maxwell
Ian Robert Maxwell (born Ján Ludvík Hyman Binyamin Hoch; 10 June 1923 – 5 November 1991) was a Czechoslovakia, Czechoslovak-born British media proprietor, politician and fraudster.
After escaping the German occupation of Czechoslovakia, ...
. Shortly after Maxwell drowned in November 1991, Campbell punched ''The Guardian
''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
'' journalist Michael White after White joked about "Captain Bob, Bob, Bob...bobbing" in the Atlantic Ocean, referring to where the tycoon's body had been recovered. Campbell later put this down to stress over uncertainty as to whether he and his colleagues would lose their jobs. After leaving the ''Daily Mirror'' in 1993, Campbell became political editor of ''Today''.
Politics and government
In 1994, shortly after Tony Blair
Sir Anthony Charles Lynton Blair (born 6 May 1953) is a British politician who served as Prime Minister of the United Kingdom from 1997 to 2007 and Leader of the Labour Party (UK), Leader of the Labour Party from 1994 to 2007. He was Leader ...
was elected as Leader of the Labour Party in 1994, Campbell left the ''Today'' newspaper to become Blair's press secretary. In his autobiography, Blair would later state that Campbell had coined the name " New Labour" and described Campbell as a "genius". Campbell wrote the speech that led to the party's review of Clause IV and the birth of "New Labour". In addition to being the press spokesman, Campbell was Blair's speechwriter and chief strategist, earning a reputation for ruthless news management. The Conservatives
Conservatism is a cultural, social, and political philosophy and ideology that seeks to promote and preserve traditional institutions, customs, and values. The central tenets of conservatism may vary in relation to the culture and civilizati ...
conceded they were partly defeated by their inability to find someone to match him. Campbell played an important role in the run-up to the 1997 UK general election, working with Peter Mandelson to co-ordinate Labour's successful election campaign. He also worked hard to win support from the national media for the Labour Party, particularly from newspapers that for many years had been anti-Labour. By March 1997, many of the leading newspapers, including ''The Sun
The Sun is the star at the centre of the Solar System. It is a massive, nearly perfect sphere of hot Plasma (physics), plasma, heated to incandescence by nuclear fusion reactions in its core, radiating the energy from its surface mainly as ...
'', once a staunch supporter of Margaret Thatcher
Margaret Hilda Thatcher, Baroness Thatcher (; 13 October 19258 April 2013), was a British stateswoman who served as Prime Minister of the United Kingdom from 1979 to 1990 and Leader of the Conservative Party (UK), Leader of th ...
, declared their support for Labour.
When Labour won the general election in May 1997, Campbell served as the Prime Minister Blair's chief press secretary (1997–2000). He persuaded Cabinet Secretary
A cabinet secretary is usually a senior official (typically a civil servant) who provides services and advice to a cabinet of ministers as part of the Cabinet Office. In many countries, the position can have considerably wider functions and powe ...
Robin Butler that government communications had to be modernised, and the government set up the Mountfield Review. He created a Strategic Communications Unit which gave Downing Street the power to co-ordinate all government activity, using what became known as "the grid" as its main apparatus. He set up a rapid rebuttal unit similar to the one he had used in opposition. He put Downing Street briefings on record for the first time, and although he was only identified as "The Prime Minister's Official Spokesman", he became one of the most high-profile and written-about figures in British politics, earning the epithet "the real deputy Prime Minister". He opened briefings to the foreign media, which were among a raft of modernisation and efficiency strategies he introduced. In 2001 Campbell claimed that the days of the "bog standard" comprehensive school
A comprehensive school is a secondary school for pupils aged 11–16 or 11–18, that does not select its intake on the basis of academic achievement or aptitude, in contrast to a selective school system where admission is restricted on the basis ...
were over, due to educational policies of the Labour government.
BBC documentary maker Michael Cockerell produced a full-length documentary about Campbell's media operation, ''News From Number Ten''. Campbell attacked the news media for their obsession with him, and eventually began to pull back from frontline work and delegated direct briefing of the media to others. He then moved to the post of Prime Minister's Director of Communications.
Campbell was part of the core team that conducted the negotiations that led to the Good Friday Agreement in Northern Ireland
Northern Ireland ( ; ) is a Countries of the United Kingdom, part of the United Kingdom in the north-east of the island of Ireland. It has been #Descriptions, variously described as a country, province or region. Northern Ireland shares Repub ...
, and he has been honoured by several Irish universities for his role in the peace process. He became a close friend of Martin McGuinness
James Martin Pacelli McGuinness (; 23 May 1950 – 21 March 2017) was an Irish republican politician and statesman for Sinn Féin and a leader within the Provisional Irish Republican Army (IRA) during The Troubles. He was the deputy First Minist ...
, and attended his funeral in 2017. McGuinness helped Campbell with a novel which had an Irish Republican Army
The Irish Republican Army (IRA) is a name used by various Resistance movement, resistance organisations in Ireland throughout the 20th and 21st centuries. Organisations by this name have been dominantly Catholic and dedicated to anti-imperiali ...
(IRA) active service unit as part of the plot.
Campbell was seconded to overhaul the communications of NATO
The North Atlantic Treaty Organization (NATO ; , OTAN), also called the North Atlantic Alliance, is an intergovernmental organization, intergovernmental Transnationalism, transnational military alliance of 32 Member states of NATO, member s ...
during the Kosovo War
The Kosovo War (; sr-Cyrl-Latn, Косовски рат, Kosovski rat) was an armed conflict in Kosovo that lasted from 28 February 1998 until 11 June 1999. It ...
, when US President Bill Clinton
William Jefferson Clinton (né Blythe III; born August 19, 1946) is an American politician and lawyer who was the 42nd president of the United States from 1993 to 2001. A member of the Democratic Party (United States), Democratic Party, ...
feared NATO was losing the propaganda war against the Slobodan Milošević
Slobodan Milošević ( sr-Cyrl, Слободан Милошевић, ; 20 August 1941 – 11 March 2006) was a Yugoslav and Serbian politician who was the President of Serbia between 1989 and 1997 and President of the Federal Republic of Yugos ...
regime. The general in charge of the military operation, Wesley Clark
Wesley Kanne Clark (born Wesley J. Kanne, 23 December 1944) is a retired United States Army officer. He graduated as valedictorian of the class of 1966 at United States Military Academy, West Point and was awarded a Rhodes Scholarship to the U ...
, credited Campbell with bringing order and discipline to NATO communications, and freeing the military to do its job.
Campbell became a central figure in the handling of the aftermath of Diana, Princess of Wales
Diana, Princess of Wales (born Diana Frances Spencer; 1 July 1961 – 31 August 1997), was a member of the British royal family. She was the first wife of Charles III (then Prince of Wales) and mother of Princes William, ...
's death after the head of the royal household, the Earl of Airlie, asked Tony Blair to second Campbell to help prepare the funeral, saying they knew it would have to be different. Campbell is widely reported to have coined the phrase "the people's princess" and to have persuaded the queen to make her broadcast to the nation more personal, not least by using the phrase "speaking as a grandmother".
Campbell oversaw Blair's successful 2001 UK general election campaign for re-election and also returned to assist with the successful 2005 UK general election campaign.
Iraq War
In the run-up to the Iraq War
The Iraq War (), also referred to as the Second Gulf War, was a prolonged conflict in Iraq lasting from 2003 to 2011. It began with 2003 invasion of Iraq, the invasion by a Multi-National Force – Iraq, United States-led coalition, which ...
, Campbell was involved in the preparation and release of the " September Dossier" in 2002 and the " Iraq Dossier" in February 2003. These documents argued the case for concern over weapons of mass destruction
A weapon of mass destruction (WMD) is a Biological agent, biological, chemical weapon, chemical, Radiological weapon, radiological, nuclear weapon, nuclear, or any other weapon that can kill or significantly harm many people or cause great dam ...
in Iraq. Both have been criticised as overstating or distorting the actual intelligence findings. Subsequent investigations revealed that the "September Dossier" had been altered at Campbell's suggestion to be consistent with a 12 September 2002 speech given by President George W. Bush and statements by other United States officials. On 9 September 2002, Campbell sent a memo to Sir John Scarlett, the chairman of the Joint Intelligence Committee, in which Campbell directed that the British dossier be "one that complements rather than conflicts with" the US claims.
On 29 May 2003, Andrew Gilligan of the BBC
The British Broadcasting Corporation (BBC) is a British public service broadcaster headquartered at Broadcasting House in London, England. Originally established in 1922 as the British Broadcasting Company, it evolved into its current sta ...
first alleged Campbell to have influenced the reports against the wishes of the intelligence services, misrepresenting his source, Dr David Kelly, in the process. This led to Campbell battling with the BBC as well as the general media.
A Channel 4 interview ''The Guardian'' called 'infamous' even 20 years later, and forcefully written diary entries made public in the Hutton Inquiry into the death of David Kelly saw the resignation of Campbell during the inquiry, then, upon publication of its findings, the resignation of both the Chair of the BBC Gavyn Davies as well as its Director-General Greg Dyke and, eventually, the resignation of Andrew Gilligan himself. The BBC's online history of itself describes it as "one of the most damaging episodes in the BBC's history". After his resignation, a complete overhaul of the Prime Minister's press office was suggested in internal government documents, as the press office was seen as to have "lost all credibility as a reliable, truthful, objective operation".
Neither a parliamentary investigation (2003) led by Lord Hutton, nor a private review (2004) of the intelligence services by Lord Butler found cases of wrongdoing on Campbell's behalf. (Though the opposite case continued to be made in the media. Also, with conviction, by Dyke and Gilligan.) Neither did the Chilcot Inquiry of 2016, which was much more critical of the government than previous investigations.
Another view has been offered by Biljiana Scott, as early as 2004. She suggested that an accessible explanation for the incident can be found by examining the parties' differing professional cultures. Kelly sought to communicate scientific truth, Gilligan sought to communicate the government's lacking argument, and Campbell sought to communicate the case for war in the most convincing way available. Later in 2003, commenting on weapons of mass destruction in Iraq, Campbell said, "Come on, you don't seriously think we won't find anything?". Even years later he was genuinely convinced of there being a case for war.
In 2013, in a speech Campbell gave in Australia, he argued that there had always been "spin" and propaganda, but that there was more pressure to tell the truth 'today' than there was during the Second World War. He went on to claim that Tony Blair had "greater commitment to wartime truth than Winston Churchill
Sir Winston Leonard Spencer Churchill (30 November 1874 – 24 January 1965) was a British statesman, military officer, and writer who was Prime Minister of the United Kingdom from 1940 to 1945 (Winston Churchill in the Second World War, ...
".
Later career
Campbell worked again for the Labour Party as Campaign Director in the run-up to their third consecutive victory at the 2005 general election. Campbell also acted as an adviser to Gordon Brown
James Gordon Brown (born 20 February 1951) is a British politician who served as Prime Minister of the United Kingdom and Leader of the Labour Party (UK), Leader of the Labour Party from 2007 to 2010. Previously, he was Chancellor of the Ex ...
and Ed Miliband at the 2010
The year saw a multitude of natural and environmental disasters such as the 2010 Haiti earthquake, the Deepwater Horizon oil spill, and the 2010 Chile earthquake. The 2009 swine flu pandemic, swine flu pandemic which began the previous year ...
and the 2015
2015 was designated by the United Nations as:
* International Year of Light
* International Year of Soil __TOC__
Events
January
* January 1 – Lithuania officially adopts the euro as its currency, replacing the litas, and becomes ...
general elections. Sir Clive Woodward recruited Campbell to manage relations with the press for the British & Irish Lions tour to New Zealand in 2005. Campbell wrote a column for ''The Times
''The Times'' is a British Newspaper#Daily, daily Newspaper#National, national newspaper based in London. It began in 1785 under the title ''The Daily Universal Register'', adopting its modern name on 1 January 1788. ''The Times'' and its si ...
'' during the tour.
Throughout his time in Downing Street, Campbell kept a diary
A diary is a written or audiovisual memorable record, with discrete entries arranged by date reporting on what has happened over the course of a day or other period. Diaries have traditionally been handwritten but are now also often digita ...
which reportedly totaled some 2 million words. Selected extracts, titled '' The Blair Years'', were published on 9 July 2007. Subsequent press coverage of the book's release included coverage of what Campbell had chosen to leave out, particularly in respect of the relationship between Blair and his chancellor
Chancellor () is a title of various official positions in the governments of many countries. The original chancellors were the of Roman courts of justice—ushers, who sat at the (lattice work screens) of a basilica (court hall), which separa ...
and successor Gordon Brown. Campbell expressed an intention to one day publish the diaries in fuller form, and indicated in the introduction to the book that he did not wish to make matters harder for Brown in his new role as Prime Minister, or to damage the Labour Party. Campbell released the diaries in fuller form from 2010 to 2018.
In 2003 and 2004, Campbell wrote a series for ''The Times'' newspapers, analysing greatness in sports to answer the question "Who is the greatest sports star of all time?" Although his conclusion was Muhammad Ali
Muhammad Ali (; born Cassius Marcellus Clay Jr.; January 17, 1942 – June 3, 2016) was an American professional boxer and social activist. A global cultural icon, widely known by the nickname "The Greatest", he is often regarded as the gr ...
, as part of the process, he interviewed and profiled sports stars from around the world, including Ian Botham, Nick Faldo, Ben Ainslie
Sir Charles Benedict Ainslie (born 5 February 1977) is a British sailing (sport), competitive sailor. Ainslie is the most successful sailor in Olympic history. He won medals at five consecutive Olympics from 1996 onwards, including gold at four ...
, Michael Phelps
Michael Fred Phelps II (born June 30, 1985) is an American former competitive swimmer. He is the most successful and most decorated Olympian of all time with a total of 28 medals. Phelps also holds the all-time records for Olympic gold me ...
, Martina Navratilova
Martina Navratilova (, ; ; born October18, 1956) is a Czech-American former professional tennis player. She was ranked as the world No. 1 in women's List of WTA number 1 ranked singles tennis players, singles for 332 weeks (List of WTA number ...
, Shane Warne
Shane Keith Warne (13 September 1969 – 4 March 2022) was an Australian international cricketer whose career ran from 1992 to 2007. Warne played as a right-arm leg spin bowler and a lower-order right-handed batter for Victoria, Hampshire ...
, Alex Ferguson
Sir Alexander Chapman Ferguson (born 31 December 1941) is a Scottish former professional football manager and player, best known for managing Manchester United from 1986 to 2013. He is widely regarded as the greatest manager of all time and ...
, Bobby Charlton and Lance Armstrong. Campbell later said that he "fell hook, line and sinker" for the Armstrong legend. He subsequently worked with Armstrong, campaigning for cancer charities, but drew criticism from Armstrong's nemesis David Walsh for being so supportive and defending him so passionately. Campbell later acknowledged Walsh had been right.
Campbell has his own website and blog, as well as several pages on other social media websites. He uses these platforms to discuss British politics and other topics close to his heart. So far, Campbell's commentaries and views have garnered media attention and generated interest among various online communities. In October 2008, he broadcast the personal story of his mental illness in a television documentary partly to reduce the stigma of that illness. He has written a novel on the subject entitled ''All in the Mind''.
Campbell made his first appearance on the BBC One political discussion programme '' Question Time'' on 27 May 2010. At the opening of the edition, presenter David Dimbleby said that the new Conservative-Liberal Democrat coalition would not allow a frontbench member of the government to appear on the show unless Campbell was dropped. The BBC refused to do this. The government later accused the BBC of behaving improperly for allowing Campbell to appear as a more in-depth version of his diaries was due to be published the following week, and a Downing Street spokesman told ''The Guardian'', "Campbell seemed to be on because he's flogging a book next week, so the BBC haven't behaved entirely properly here." Campbell said that he had waited until Labour were in opposition before appearing on the show and that the date was a coincidence as it was the only time he was free. He suggested the discord was part of a Conservative anti-BBC agenda. The minister who had been scheduled to appear was the then Chief Secretary to the Treasury
The Chief Secretary to the Treasury is a senior ministerial office in the government of the United Kingdom and is the second most senior ministerial office in HM Treasury, after the Chancellor of the Exchequer. The office holder is always a full ...
David Laws, who Campbell produced a picture of during the programme. Three days later, Laws resigned from his post following revelations about possible irregularities in his expenses claims in ''The Telegraph
''The Telegraph'', ''Daily Telegraph'', ''Sunday Telegraph'' and other variant names are often names for newspapers. Newspapers with these titles include:
Australia
* The Telegraph (Adelaide), ''The Telegraph'' (Adelaide), a newspaper in Adelaid ...
'' the day before.
In 2011, Campbell contacted the Metropolitan Police with suspicions that his phone was hacked by the ''News of the World
The ''News of the World'' was a weekly national "Tabloid journalism#Red tops, red top" Tabloid (newspaper format), tabloid newspaper published every Sunday in the United Kingdom from 1843 to 2011. It was at one time the world's highest-selling ...
'' in 2003. He received damages, part of which he used to sponsor the Burnley
Burnley () is a town and the administrative centre of the wider Borough of Burnley in Lancashire, England, with a 2021 population of 78,266. It is north of Manchester and east of Preston, at the confluence of the River Calder and River B ...
women's football team.
In May 2012, Campbell took a role at PR agency Portland Communications, at the invitation of Tim Allan, a former adviser to Tony Blair. Along with Blair, Campbell has also provided consultancy services to the government of Kazakhstan
The Government of the Republic of Kazakhstan (, ''Qazaqstan Respublikasynyñ Ükımetı'') is the collegial body that exercises Executive branch, executive power in the Kazakhstan, Republic of Kazakhstan; The government heads the system of execu ...
on "questions of social economic modernisation."
Return to journalism
In January 2014, Campbell announced that he was joining ''British GQ'', with a brief to conduct interviews with figures from "politics... sport, business, culture, (and) other aspects of life that I find interesting", succeeding Piers Morgan
Piers Stefan Pughe-Morgan (; O'Meara, born 30 March 1965) is an English journalist and media personality. He began his career in 1988 at the tabloid ''The Sun (United Kingdom), The Sun''. In 1994, at the age of 29, he was appointed editor of ...
. In his role at ''GQ'' Campbell has interviewed a wide range of public figures, including José Mourinho
José Mário dos Santos Mourinho Félix (; born 26 January 1963) is a Portuguese professional Association football, football Manager (association football), manager and former player, who is currently the head coach of Süper Lig club Fenerba ...
, Raheem Sterling, Trent Alexander-Arnold, Mario Balotelli
Mario Balotelli Barwuah (; ''Birth name, né'' Barwuah; born 12 August 1990) is an Italian professional Association football, footballer who plays as a Striker (association football), striker for club Genoa CFC, Genoa.
Balotelli started his ...
, Mo Farah
Sir Mohamed Muktar Jama Farah (born Hussein Abdi Kahin; 23 March 1983) is a Somali-British former long-distance runner. Considered one of the greatest runners of all time, his ten global championship gold medals (four Olympic and six World tit ...
and Usain Bolt
Usain St. Leo Bolt (; born 21 August 1986) is a Jamaican retired sprinter who is widely regarded as the greatest sprinter of all time. He is an eight-time Olympic gold medalist and the world record holder in the 100 metres, 200 metres, ...
from the world of sport and Tony Blair, Sadiq Khan
Sir Sadiq Aman Khan (, ; born 8 October 1970) is a British politician serving as Mayor of London since 2016. He was previously Member of Parliament (United Kingdom), Member of Parliament (MP) for Tooting (UK Parliament constituency), Tooting ...
, Nicola Sturgeon
Nicola Ferguson Sturgeon (born 19 July 1970) is a Scottish politician who served as First Minister of Scotland and Leader of the Scottish National Party (SNP) from 2014 to 2023. She has served as a member of the Scottish Parliament (MSP) sin ...
, George Osborne, John McDonnell
John Martin McDonnell (born 8 September 1951) is a British politician who served as Shadow Chancellor of the Exchequer from 2015 to 2020. He has been the Member of Parliament (United Kingdom), Member of Parliament (MP) for Hayes and Harlington ...
, John Bercow, and Chuka Umunna from the world of politics. Campbell has also conducted in-depth interviews with many other figures from public life, including Archbishop
In Christian denominations, an archbishop is a bishop of higher rank or office. In most cases, such as the Catholic Church, there are many archbishops who either have jurisdiction over an ecclesiastical province in addition to their own archdi ...
Justin Welby
Justin Portal Welby (born 6 January 1956) is an Anglican bishop who served as the 105th archbishop of Canterbury in the Church of England from 2013 to 2025.
After an 11-year career in the oil industry, Welby trained for ordination at St John ...
, Garry Kasparov
Garry Kimovich Kasparov (born Garik Kimovich Weinstein on 13 April 1963) is a Russian Grandmaster (chess), chess grandmaster, former World Chess Champion (1985–2000), political activist and writer. His peak FIDE chess Elo rating system, ra ...
and Rachel Riley. In 2017, Campbell conducted an interview with Prince William. In March 2017, ''GQ'' began to film the interviews to use as part of their digital platform, beginning with an interview with Owen Jones, and then Tony Blair. When Jeremy Corbyn
Jeremy Bernard Corbyn (; born 26 May 1949) is a British politician who has been Member of Parliament (United Kingdom), Member of Parliament (MP) for Islington North (UK Parliament constituency), Islington North since 1983. Now an Independent ...
was interviewed for the magazine in late 2017, he did so on the condition that Campbell would not be the interviewer.
In May 2016, the ''International Business Times
The ''International Business Times'' is an American online newspaper that publishes five national editions in four languages. The publication, sometimes called ''IBTimes'' or ''IBT'', offers news, opinion and editorial commentary on business and ...
'' announced that Campbell had joined it as a columnist.
In March 2017, the newspaper ''The New European
''The New World'' is a British pan-European weekly political and cultural newspaper and website. Launched in July 2016 as a response to the United Kingdom's 2016 EU referendum, its readership is aimed at those who voted to remain within the ...
'' announced that it had appointed Campbell as editor-at-large.
In May 2019, Campbell announced that he and his daughter Grace, a comedian and feminist, had launched a joint podcast, ''Football, Feminism and Everything In Between'': a series of interviews with figures from politics, sport and other walks of life. Their first interview was with Ed Miliband, followed by Rachel Riley, Jamie Carragher, Kelly Holmes
Dame Kelly Holmes (born 19 April 1970) is a retired British Middle-distance running, middle distance Track and field, athlete and television personality.
Holmes specialised in the 800 metres, 800 and 1500 metres events and won gold medals for ...
and Maro Itoje
Oghenemaro Miles Itoje (born 28 October 1994) is an English professional rugby union player who plays as a lock for Premiership Rugby club Saracens and captains the England national team and the British & Irish Lions
Itoje signed his first p ...
.
When Government Adviser Dominic Cummings broke government guidelines to visit Durham, England
Durham ( , locally ) is a cathedral city and civil parish in the county of County Durham, Durham, England. It is the county town and contains the headquarters of Durham County Council, the unitary authority which governs the district of Count ...
, Campbell urged his social media followers to write to all Conservative MPs asking for their view and published a 50,000-word analysis of what he called 'Organised Hypocrisy' on his website, based on the responses he collated.
Campbell was a guest presenter of '' Good Morning Britain'' from 10 to 12 May 2021, co-hosting with Susanna Reid.
In January 2022, Campbell began a series of interviews for ''Men's Health
''Men's Health'' (''MH''), published by Hearst Communications, Hearst, is the world's largest men's magazine brand, with 35 editions in 59 countries; it is the bestselling men's magazine on American newsstands.
Started as a men's health magazin ...
'' called ''Talking Heads'', with a focus on mindset and well-being. This began with England rugby player Maro Itoje
Oghenemaro Miles Itoje (born 28 October 1994) is an English professional rugby union player who plays as a lock for Premiership Rugby club Saracens and captains the England national team and the British & Irish Lions
Itoje signed his first p ...
and former athlete turned sports politician Sebastian Coe
Sebastian Newbold Coe, Baron Coe, (born 29 September 1956), often referred to as Seb Coe, is a British sports administrator, former politician and retired track and field athlete. As a middle-distance runner, Coe won four Olympic medals, incl ...
.
In March 2022, Campbell launched '' The Rest Is Politics'' podcast with Rory Stewart, a former Conservative Member of Parliament and a candidate in the 2019 Conservative Party leadership election. The pair discuss current news stories and reminisce about their old jobs.
In May 2023, Campbell published his eighteenth book, ''But What Can I Do?'', a call to arms to people to get more engaged in politics. He provides an analysis of what he refers to as "populism, polarisation and post-truth politics". The book went to No 1 in the '' Sunday Times'' bestseller list in the first week of publication, meaning Campbell had both the most popular podcast
A podcast is a Radio program, program made available in digital format for download over the Internet. Typically, a podcast is an Episode, episodic series of digital audio Computer file, files that users can download to a personal device or str ...
(''The Rest Is Politics'') and the best-selling non-fiction hardback book in the UK at the same time.
Campbell launched a regular series of 'Instagram live' broadcasts, in which he vented his criticisms of Boris Johnson
Alexander Boris de Pfeffel Johnson (born 19 June 1964) is a British politician and writer who served as Prime Minister of the United Kingdom and Leader of the Conservative Party (UK), Leader of the Conservative Party from 2019 to 2022. He wa ...
. Campbell was a critic of Russia's invasion of Ukraine, and the British government's tolerance of oligarchs close to Vladimir Putin
Vladimir Vladimirovich Putin (born 7 October 1952) is a Russian politician and former intelligence officer who has served as President of Russia since 2012, having previously served from 2000 to 2008. Putin also served as Prime Minister of Ru ...
, contrasting it with their 'cruel and shabby' treatment of Ukrainian refugees, who faced large amounts of red tape
Red tape is a concept employed to denounce excessive or redundant regulation and adherence to formal rules for creating unnecessary constraints on action and decision-making. The occurrence of red tape is usually associated with governments but a ...
before being considered for exile. He wrote extensively on his meetings with the Russian president alongside Tony Blair.
People's Vote campaign
Immediately after the UK's referendum on membership of the European Union
The European Union (EU) is a supranational union, supranational political union, political and economic union of Member state of the European Union, member states that are Geography of the European Union, located primarily in Europe. The u ...
in June 2016, Campbell stated that he thought it was "the worst decision Britain had made in his lifetime" and would do what he could to change people's minds. In addition to establishing ''The New European
''The New World'' is a British pan-European weekly political and cultural newspaper and website. Launched in July 2016 as a response to the United Kingdom's 2016 EU referendum, its readership is aimed at those who voted to remain within the ...
'', he was one of the early movers in the People's Vote campaign for a referendum on the outcome of the Brexit negotiations.
In 2018 Campbell became part of the top table team at the People's Vote campaign fighting for a referendum on the Brexit deal. This included overseeing the production of campaign films, including one written by and starring his daughter Grace, called The Brexit Special, for which Campbell persuaded actor Richard Wilson to revive his most famous character, Victor Meldrew.
In 2018 Campbell worked for the People's Vote campaign's planning and organisation of a march on Parliament on 20 October, which drew an estimated 250,000 people onto the streets. The march was described by the media as the second biggest ever, after the protest against the Iraq war in 2003.
Campbell helped organize and spoke at a second march and rally attended by an estimated million people in October 2019, on the day that Boris Johnson called a rare Saturday sitting in Parliament to back his Brexit deal.
In July 2017, Campbell was invited to speak at the French National Assembly
The National Assembly (, ) is the lower house of the Bicameralism, bicameral French Parliament under the French Fifth Republic, Fifth Republic, the upper house being the Senate (France), Senate (). The National Assembly's legislators are known ...
to the newly elected MPs of President Emmanuel Macron
Emmanuel Jean-Michel Frédéric Macron (; born 21 December 1977) is a French politician who has served as President of France and Co-Prince of Andorra since 2017. He was Ministry of Economy and Finance (France), Minister of Economics, Industr ...
's victorious En Marche party. This was after Campbell had met and advised Macron during the campaign. He urged the French to be patient with the United Kingdom and to give them a chance to change course and reverse Brexit. He said Macron had been bolder than Tony Blair in setting up a new party and leading it to power within little over a year.
Campbell wrote a piece criticising the chairman of Open Britain, Roland Rudd
Roland Dacre Rudd (born April 1961) is the founder and chairman of FGS Global (formerly Finsbury), a public relations firm, and holds a variety of other charitable and non-executive posts. Rudd was educated at Oxford University, becoming Pres ...
, after Rudd unilaterally decided to sack two key campaign officials ahead of the 2019 UK general election.
Mental health activism
Campbell's experience with depression was recalled in a BBC documentary titled ''Cracking Up''. He has since then been a prominent supporter and advocate for the mental health anti-stigma campaign Time to Change. In November 2017, he was made an honorary fellow of the Royal College of Psychiatrists in recognition of his work in breaking down the stigma surrounding mental illness and promoting the importance of psychiatry.
Campbell took part in the Mental Health Foundation's takeover of Channel 4
Channel 4 is a British free-to-air public broadcast television channel owned and operated by Channel Four Television Corporation. It is state-owned enterprise, publicly owned but, unlike the BBC, it receives no public funding and is funded en ...
for Mental Health Awareness Week 2017, acting as a celebrity continuity announcer. For the Mental Health Awareness Week two years later he broadcast the documentary ''Alastair Campbell: Depression and Me'', exploring different ways of dealing and coping with depression. It was part of a BBC series drawing attention to different mental health conditions.
In 2019, Campbell was appointed global ambassador to Australians for Mental Health, a new umbrella organisation fighting for better services. He made numerous media appearances and caused controversy by saying on the Australian version of ''Question Time'', that Donald Trump
Donald John Trump (born June 14, 1946) is an American politician, media personality, and businessman who is the 47th president of the United States. A member of the Republican Party (United States), Republican Party, he served as the 45 ...
and fellow populists were "sowing the seeds of fascism".
Expulsion from Labour Party
On 28 May 2019, Campbell announced that he had been expelled from the Labour Party after voting for the Liberal Democrats in that month's European elections, and that he would appeal against the decision. He also questioned the speed of his expulsion compared to the treatment of Labour colleagues accused of anti-semitism. In response, shadow minister Dawn Butler stated that it was common knowledge that voting for another party would result in automatic exclusion.
Campbell was a long-standing critic of Labour's Brexit strategy and in the May 2019 European elections, he voted for the Liberal Democrats as a protest vote. He announced this after the polls had closed in interviews on TV and radio covering the results as they came in. He said he did so, in common with many others, to persuade Labour unequivocally to back a People's Vote. Two days later, by email, he was expelled from the Party, a move which provoked a major media storm in which many other Labour members outed themselves as having voted for parties other than Labour, including Cherie Blair, Charles Clarke, Bob Ainsworth and Betty Boothroyd
Betty Boothroyd, Baroness Boothroyd (8 October 1929 – 26 February 2023), was a British politician who served as a Member of Parliament (United Kingdom), member of Parliament (MP) for West Bromwich (UK Parliament constituency), West Bromwich an ...
. A hashtag #ExpelMeToo trended on Twitter as ordinary members expressed their support for Campbell. He immediately appealed the decision, saying tactical voting was not a breach of the rule under which he had been expelled, and arguing that unless all others who had acted as he did were expelled he also had a case for discrimination. Labour deputy leader Tom Watson condemned the expulsion as "spiteful" and a number of senior MPs immediately called for the decision to be reversed, and an amnesty of all who voted against Labour in the European elections.
In July 2019, in the week Boris Johnson became prime minister, Campbell penned a 3,500-word open letter to Jeremy Corbyn saying he no longer wished to be re-admitted to the party despite legal advice saying he would win a court case against his expulsion. He called on Corbyn to step down and cited his "failure" on Brexit, antisemitism, broader policy and "above all the failure to develop and execute a strategy". The story was broken in ''The Guardian'' and the full letter published in ''The New European''. Corbyn said he was "disappointed", prompting Campbell to ask why he had been expelled.
Campbell voted Labour in the 2019 general election, having been part of a failed tactical voting campaign aimed at preventing Johnson from winning a majority. Labour were returned to government in the 2024 general election, under the leadership of Keir Starmer
Sir Keir Rodney Starmer (born 2 September 1962) is a British politician and lawyer who has served as Prime Minister of the United Kingdom since 2024 and as Leader of the Labour Party (UK), Leader of the Labour Party since 2020. He previously ...
. Campbell and Stewart did the election night coverage on Channel 4.
Personal life
Campbell entered into a civil partnership
A civil union (also known as a civil partnership) is a legally recognized arrangement similar to marriage, primarily created to provide legal recognition for same-sex couples. Civil unions grant some or all of the rights of marriage, with ch ...
with British journalist Fiona Millar, on 30 March 2021, after being together for 42 years. The couple have two sons and a daughter, the comedian Grace Campbell (comedian), Grace Campbell.
In early 2025, news outlets reported that Alastair Campbell’s son, Rory Campbell, was facing legal action over a failed football betting syndicate. Allegedly involving around 50 investors—including Alastair Campbell and his wife, Fiona—the syndicate was said to have incurred losses of up to £5 million.
Campbell's nephew James Naish has been the Labour Party (UK), Labour Member of Parliament for Rushcliffe (UK Parliament constituency), Rushcliffe since 2024.
Campbell's older brother Donald suffered from schizophrenia and died in 2016, aged 62, from complications resulting from his illness. Campbell has talked extensively about how Donald had inspired him to fight for better mental health services and understanding, and to become the ambassador for several mental health charities.
Campbell is a lifelong Burnley F.C., Burnley supporter. He is regularly involved in events with the club, and was involved in rescuing the club from potential bankruptcy. He was one of the founders of the University College of Football Business, based at Burnley's stadium. Campbell is also a fan of the rugby league club Keighley Cougars, as it had been a childhood dream of his to play for the team.
In his spare time, Campbell plays the bagpipes to relieve stress. During the COVID-19 pandemic, he performed on the bagpipes in a charity song written by Martin Gillespie of Scottish band Skerryvore (band), Skerryvore, "Everyday Heroes", which topped the ITunes Store, iTunes download charts. Campbell also has an interest in the music of the Belgian singer Jacques Brel.
Campbell is a keen runner, cyclist, swimmer and Triathlon, triathlete, having raised over half a million pounds for charity running the London Marathon in 2003. In his 60s, he developed an interest in cold water swimming. Campbell has described himself as a pro-faith Atheism, atheist.
Stage and screen portrayals
''Bremner, Bird and Fortune'' often satirised Campbell during the Blair years. In 2005, Campbell was played by Jonathan Cake in the Channel 4
Channel 4 is a British free-to-air public broadcast television channel owned and operated by Channel Four Television Corporation. It is state-owned enterprise, publicly owned but, unlike the BBC, it receives no public funding and is funded en ...
television film ''The Government Inspector (film), The Government Inspector'', based on the David Kelly (weapons expert), David Kelly Case. The following year, he was portrayed by Mark Bazeley in the Stephen Frears film ''The Queen (2006 film), The Queen'' – a role reprised by Bazeley in 2010 follow-up ''The Special Relationship (film), The Special Relationship''. Alex Jennings portrayed Campbell in the television drama ''A Very Social Secretary''. He featured in ''Dead Ringers (series), Dead Ringers'' and was portrayed by Adam Damerell in The Crown season 6, season 6 of ''The Crown (TV series), The Crown''. Campbell has been cited as the inspiration for the character of Malcolm Tucker in the BBC political satire comedy ''The Thick of It''.
Television appearances
In 2006 and 2007, Campbell took part in Soccer Aid as part of the Rest of the world in sports and games, Rest of the World team. He appeared with Diego Maradona and Paul Gascoigne to raise money for UNICEF. Also in 2007, he appeared on ''Comic Relief Does The Apprentice''.
Campbell appeared as a mentor in the BBC Two series ''The Speaker (TV series), The Speaker'' in April 2009, offering his advice on persuasive speaking.
Campbell appeared on BBC's ''Top Gear (2002 TV series), Top Gear'' in July 2010, where he was booed by some members of the audience but set a time of 1:47 around the Top Gear test track, ''Top Gear'' test track in the Star in a Reasonably-Priced Car segment.
Campbell also took part in the 2011 Channel 4 television series ''Jamie's Dream School''.
In June 2012, he was guest presenter of ''Have I Got News for You.''
Campbell presented and narrated the 20 February 2012 edition of the BBC current affairs programme ''Panorama (British TV programme), Panorama'', which was entitled "Britain's Hidden Alcoholics".
In 2012, Campbell made his first appearance in an acting role with a small part in an episode of the BBC drama ''Accused (2010 TV series), Accused''.
In November 2021 Campbell was featured in the BBC series ''Winter Walks'', walking in the Yorkshire Dales along Ribblesdale, from a waterfall above the market town of Settle, North Yorkshire, Settle, to List of waterfalls of the United Kingdom#England, Catrigg Force near Stainforth, North Yorkshire, Stainforth, to the North.
In May 2022 it was announced that Campbell would appear in the Channel 4 political entertainment series ''Make Me Prime Minister'', due to broadcast at the end of September 2022.
In May 2023, Campbell was involved in a heated debate with Alex Phillips (TV presenter), Alex Phillips, a member of Reform UK, on BBC Newsnight. Phillips later accused Campbell of "bullying, intimidation and thinly veiled misogyny". He later apologised to the presenter, Victoria Derbyshire, for his behaviour.
Honours
* Fellow, Honorary Fellowship of the Royal College of Psychiatrists (6 November 2017)
* Gold Medal of Honorary Patronage by the University Philosophical Society, Philosophical Society, Trinity College Dublin (16 October 2019)
Published books
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References
Cited works
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Further reading
*Jones, Nicholas (2000). ''Sultans of Spin: The Media and the New Labour Government''. Orion Books. .
*Peter Oborne, Oborne, Peter and Simon Walters (2004). ''Alastair Campbell''. Aurum.
*Andrew Rawnsley, Rawnsley, Andrew (2001). ''Servants of the People: The Inside Story of New Labour''. Penguin Books. .
*Anthony Seldon, Seldon, Anthony (2005). ''Blair''. The Free Press. .
External links
* – official site
Alastair Campbell
article archive at ''The Guardian
''The Guardian'' is a British daily newspaper. It was founded in Manchester in 1821 as ''The Manchester Guardian'' and changed its name in 1959, followed by a move to London. Along with its sister paper, ''The Guardian Weekly'', ''The Guardi ...
''
Alastair Campbell
article archive at Journalisted
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Alastair Campbell
profile at ''BBC News'', 29 August 2003
{{DEFAULTSORT:Campbell, Alastair
1957 births
Living people
20th-century atheists
21st-century atheists
21st-century bagpipe players
21st-century British autobiographers
20th-century British diarists
21st-century British diarists
20th-century British journalists
21st-century British journalists
21st-century British male writers
21st-century British novelists
Alumni of Gonville and Caius College, Cambridge
British atheists
British bagpipe players
British campaign managers
British male non-fiction writers
British male novelists
British newspaper editors
British people of the Iraq War
British people of Scottish descent
British public relations people
British republicans
British special advisers
Daily Mirror people
Fellows of the Royal College of Psychiatrists
Labour Party (UK) officials
New Labour
People associated with the 1997 United Kingdom general election
People educated at Bradford Grammar School
People educated at City of Leicester Boys' Grammar School
People from Keighley
Press secretaries
Tony Blair
Writers from Bradford