Ajay Vidyasagar (born 1969 in India) is an experienced executive in the TV and online video industry. He studied Economics in the

University of Madras The University of Madras (informally known as Madras University) is a public state university in Chennai, Tamil Nadu, India. Established in 1857, it is one of the oldest and among the most prestigious universities in India, incorporated by an a ...

and obtained two post-graduate certificates from the

Indian School of Business The Indian School of Business (ISB) is a private business school established in India in 2001. It has two parallel campuses in India, in Hyderabad (Telangana) and Mohali (Punjab). It offers certificates in various post-graduate management pro ...

Career

Ajay started as an account manager at Oglivy & Advertising. He progressed quickly to become the President of Star India Pte Ltd and was awarded STAR Employee of the year in 1997, and STAR Achiever of the year in 2002. He then became the

chief operating officer A chief operating officer or chief operations officer, also called a COO, is one of the highest-ranking executive positions in an organization, composing part of the " C-suite". The COO is usually the second-in-command at the firm, especially if t ...

Sun Network Sun TV Network is an Indian mass media company headquartered in Chennai, Tamil Nadu, India. It is a part of Sun Group and is one of Asia's largest TV networks. Established on 14 April 1992 by Kalanithi Maran, it owns a variety of television ...

in 2009, one of the most profitable broadcaster in Asia. Under his leadership, Sun TV launched successful shows such as Robot, starring Aishwarya Rai Bachchan opposite Rajinikanth. Sun Network also joined Network18 Group to form a new distribution company
Sun 18 Media Services
which today distributes 32 channels in India. After quitting Sun TV he joined Google as regional head based out of Singapore since 2011. He is now the Senior managing director of YouTube APAC and leads its New Product & Solutions function for YouTube and the Google Video Network in the Asia Pacific.

Awards

* Employee of the year at STAR India-1997 * STAR Achiever of the year – 2002 (including a citation from

Rupert Murdoch Keith Rupert Murdoch ( ; born 11 March 1931) is an Australian-born American business magnate. Through his company News Corp, he is the owner of hundreds of local, national, and international publishing outlets around the world, including ...

, the chairman of

Newscorp News Corporation (abbreviated News Corp.), also variously known as News Corporation Limited, was an American multinational mass media corporation controlled by media mogul Rupert Murdoch and headquartered at 1211 Avenue of the Americas in N ...

) * Winner of the " Entrepreneur of the year" for corporate innovation and creativity in the India brand summit in 2006 * Media Marketer of the Year in 2006 for the record breaking launch of India’s most successful TV show '' Kaun Banaega Crorepati'' 2, Indian version of" Who wants to be a Millionaire"

Presentations and interviews

*2007
Seven things that shaped the Indian Television Industry
at event by

Associated Chambers of Commerce and Industry of India Associated may refer to: *Associated, former name of Avon, Contra Costa County, California * Associated Hebrew Schools of Toronto, a school in Canada *Associated Newspapers, former name of DMG Media, a British publishing company See also *Associati ...

*2008: India Conference at Harvard Business School *2013
Move People to Choose your Brand with Youtube
keynote address at Think with Google in Seoul *2016
How video consumption in India changed; YouTube honcho explains
*2017
YouTube’s Ajay Vidyasagar on the change from an attention plentiful to an attention scarce era
*2017: FICCI Frames India: Google’s Ajay Vidyasagar decodes online video revolution in India *2018: Malayali head of YouTube stands out with fresh ideas Our Correspondent NOVEMBER 16, 2018 04:13 PM IS... *2018: Rural women powering internet revolution: YouTube's Ajay Vidyasagar... *2018: When YouTube made Jackie Chan and Mohanlal to tango ...

References

Living people Indian television executives 1969 births Indian chief operating officers {{india-business-bio-stub