Actifio
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Actifio was a privately held
information technology Information technology (IT) is a set of related fields within information and communications technology (ICT), that encompass computer systems, software, programming languages, data processing, data and information processing, and storage. Inf ...
firm headquartered in
Waltham, Massachusetts Waltham ( ) is a city in Middlesex County, Massachusetts, United States, and was an early center for the labor movement as well as a major contributor to the Technological and industrial history of the United States, American Industrial Revoluti ...
. The company specialised in copy data virtualization for making information technology infrastructure more efficient by reducing unnecessary duplication of data. On December 3, 2020, Google announced it intended to acquire Actifio for an undisclosed sum. The acquisition closed on Monday Dec 14, 2020.


Products

Purportedly, Actifio's products are able to reduce unnecessary duplication of application data and software requirements for its users. The technology is designed to maintain data integrity while ensuring rapid access to that data throughout its entire life cycle. The system virtualizes data management and storage to replace siloed data protection and availability applications with a single purpose-built system. The process involves creating a "golden master" of production data that allows for a rapid manipulation and recovery of data if needed. This storage system is said to reduce data storage costs and improve efficiency over other data management applications.


History

In July 2009, Ash Ashutosh founded Actifio in Waltham, Massachusetts. The company started with four employees. It launched its first product in the fall of 2011. In 2012
Gartner Gartner, Inc. is an American research and advisory firm focusing on business and technology topics. Gartner provides its products and services through research reports, conferences, and consulting. Its clients include large corporations, gover ...
recommended Actifio in their Cool Vendor report and said its products facilitated cloud-based and offsite start and computing without the need to build secondary data centers. That year sales increased about 700 percent over 2011. By the end of 2012, Actifio had achieved five consecutive quarters of 500% year-on-year growth. In the fourth quarter of 2012 alone, Actifio did 62 deals with new clients with an average value of $210,000. In 2012, it was described as the fastest growing storage
startup A startup or start-up is a company or project undertaken by an entrepreneur to seek, develop, and validate a scalable business model. While entrepreneurship includes all new businesses including self-employment and businesses that do not intend to ...
. Staffing increased from 50 in December 2011 to 120 in May 2012. As of May 2012, about a fourth of the company's revenue came from Europe.


Funding

On July 21, 2010, Actifio announced that it had secured $8 million in series A funding. This round was led by North Bridge Venture Partners and Greylock Partners. Jamie Goldstein, general partner at North Bridge said, “Actifio has all the ingredients for success including a hot market opportunity, technological superiority, and a stellar executive team that will allow Actifio to deliver on the promise of Data Management Virtualization.” On September 30, 2010, Actifio announced that it had closed on $16 million in series B funding. This round of funding was led by Advanced Technology Ventures (ATV) with participation by North Bridge Venture Partners and Greylock Partners. It brought Actifio's total venture capital funding to $24 million. In 2011, Actifio received $33 million in
Series C A venture round is a type of funding round used for venture capital financing, by which startup companies obtain investment, generally from venture capitalists and other institutional investors. The availability of venture funding is among the p ...
funding led by
Andreessen Horowitz AH Capital Management, LLC (commonly known as Andreessen Horowitz, or a16z) is an American privately held venture capital firm, founded in 2009 by Marc Andreessen and Ben Horowitz. The company is headquartered in Menlo Park, California. As of M ...
. This firm, headed by
Marc Andreessen Marc Lowell Andreessen ( ; born July 9, 1971) is an American businessman and former software engineer. He is the co-author of Mosaic, the first widely used web browser with a graphical user interface; co-founder of Netscape; and co-founder and ...
and
Ben Horowitz Benjamin Abraham Horowitz (born June 13, 1966) is an American businessman, investor, blogger, and author. He is a technology entrepreneur and co-founder of the venture capital firm Andreessen Horowitz along with Marc Andreessen. He previously co ...
, has also funded
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,
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, and
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. Actifio had just started looking for its next round of funding when Peter Levine, a partner at Andreesen Horowitz, called to merely ask about Actifio's location. Actifio closed on funding nine days later. Levine said he did the deal because he believes Actifio will “dominate a large segment of the backup and storage space.” North Bridge Venture Partners, Greylock Partners, and Advanced Technology Ventures also invested in this round of funding. After completing its Series C funding, Actifio had received a total of $57 million in venture capital. During Actifio's $50 million
Series D A venture round is a type of funding round used for venture capital financing, by which startup company, startup companies obtain investment, generally from venture capitalists and other institutional investors. The availability of venture fundi ...
round, media reported that investors valued the company at $500 million. After completing its Series D funding the firm had received $108 million in venture capital. On 23 March 2014, Actifio announced that it had raised another $100 million in series E funding from
Tiger Global Management Tiger Global Management, LLC (often referred to as Tiger Global and formerly known as Tiger Technology) is an American investment firm founded by Chase Coleman III, a former Tiger Management employee under Julian Robertson, in March 2001. It ma ...
, Andreessen Horowitz,
Greylock Partners Greylock Partners is one of the oldest venture capital firms, founded in 1965, with committed capital of over $3.5 billion under management. The firm focuses on early-stage companies in consumer and enterprise software. History Greylock wa ...
, North Bridge Venture Partners, Advanced Technology Ventures, and
Technology Crossover Ventures TCMI, Inc. better known by the name TCV (Technology Crossover Ventures) is an American investment firm based in Menlo Park, California. The firm mainly invests in public and private growth-stage companies in the technology industry. Background ...
that increased its implied valuation to $1.1 billion. This money came in the form of primary funding with no secondary liquidity for employees or earlier shareholders. Ashutosh said that $125 million could have been raised but that some money had been turned away. $75 million closed on 14 March and the rest on 7 April. After this round of funding, Actifio had raised $207.5 million in capital. In August 2018, Actifio took in $100 million.


Clients

Actifio clients included
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,
Boston University Boston University (BU) is a Private university, private research university in Boston, Massachusetts, United States. BU was founded in 1839 by a group of Boston Methodism, Methodists with its original campus in Newbury (town), Vermont, Newbur ...
Medical Campus, Navisite, the City of South Portland,
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,
IBM International Business Machines Corporation (using the trademark IBM), nicknamed Big Blue, is an American Multinational corporation, multinational technology company headquartered in Armonk, New York, and present in over 175 countries. It is ...
,
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, and many other organizations As of October 2012, Actifio had about 180 clients and its deals averaged a value of about $250,000. By March 2013, Actifio had over 300 clients in 31 countries paying an average of $349,000 per three-year contract. The data under Actifio management at this time was over 1 exabyte, with 14 petabytes of active application data, and 55 petabytes of physical storage capacity. As of July 2014, there were about 400 Actifio clients worldwide, including both large multinationals and cloud service providers.


IBM OEM

Actifio and IBM announced an OEM agreement on Feb 5, 2019. This allowed IBM to sell an IBM Branded version of Actifio software as IBM InfoSphere Virtual Data Pipeline (VDP).


Acquisition

On December 3, 2020, Google announced it intended to acquire Actifio for an undisclosed sum. The acquisition closed on Monday Dec 14, 2020. At that time Actifio informed State Authorities in Massachusetts that it was laying off 54 workers in that state. It is unclear how many were laid off in other regions where Actifio had employees.


Copy data

Copy data consists of multiple copies of the same file. This data could come in the form of multiple copies of volumes, backups, test/dev, online copies for disaster recover, etc. In a study IDC found that about 75% of storage is consumed by copy data. Actifio conducts joint research with IDC to understand the copy data problem in depth. IDC estimated that businesses would spend roughly $44 billion on coping with copy data in 2013. Actifio was one of the first firms to enter the copy data management (CDM) market. In July 2014, Actifio introduced Resiliency Director, an automated disaster recovery tool. Sungard Availability Services, a disaster recovery firm, was able to recover hundreds of virtual machines in less than 20 minutes during a test of Resiliency Director.


Ash Ashutosh

Actifio was founded by Ash Ashutosh, who had previously served as chief technologist at HP's StorageWorks division, a position he took after HP acquired another Ashutosh startup, AppIQ in 2005. Ashutosh holds an undergraduate degree in electrical engineering and a master's degree in computer science from
Penn State University The Pennsylvania State University (Penn State or PSU) is a Public university, public Commonwealth System of Higher Education, state-related Land-grant university, land-grant research university with campuses and facilities throughout Pennsyl ...
. After working for LSI and
Intergraph Intergraph Corporation was an American software development and services company, which now forms part of Hexagon AB. It provides enterprise engineering and geospatially powered software to businesses, governments, and organizations around the w ...
, he joined StorageNetworks. Later he founded Serano Systems, a fiber channel controller manufacturer that he sold to Vitesse Semiconductor. His next venture was AppIQ, which was acquired by HP in 2005. After leaving HP in 2008, Ashutosh became a venture capitalist at Greylock Partners, where he was an investor in information technology companies, and ultimately founded Actifio. He left Greylock in 2009 to focus full-time on Actifio, serving as its president and CEO. As of 2013, Ashutosh was an entrepreneur-in-residence at
Harvard Business School Harvard Business School (HBS) is the graduate school, graduate business school of Harvard University, a Private university, private Ivy League research university. Located in Allston, Massachusetts, HBS owns Harvard Business Publishing, which p ...
. He also lectures at the Massachusetts Institute of Technology. In 2013, Ashutosh was named "EY Entrepreneur of the Year" for New England by
Ernst & Young EY, previously known as Ernst & Young, is a multinational corporation, multinational professional services partnership, network based in London, United Kingdom. Along with Deloitte, KPMG and PwC, it is one of the Big Four accounting firms, Big F ...
. Ashutosh is originally from India.


References


External links

* {{Official, http://www.actifio.com/ Google acquisitions Defunct software companies of the United States Software companies established in 2009 Defunct computer companies based in Massachusetts 2009 establishments in Massachusetts 2020 mergers and acquisitions Software companies disestablished in 2020 2020 disestablishments in Massachusetts