video game publishing
A video game publisher is a company that publishes video games that have been developed either internally by the publisher or externally by a video game developer.
They often finance the development, sometimes by paying a video game developer ...
Imagineering
''Imagineering'' (from "imagination" and "engineering") is the implementation of creative ideas in practical form. The word was registered as a trademark of Disney Enterprises, Inc. in 1990, and forms part of the title of Disney's research and deve ...
, Absolute Entertainment produced titles for the
Amiga
Amiga is a family of personal computers introduced by Commodore International, Commodore in 1985. The original model is one of a number of mid-1980s computers with 16- or 32-bit processors, 256 KB or more of RAM, mouse-based GUIs, and sign ...
,
Atari 2600
The Atari 2600, initially branded as the Atari Video Computer System (Atari VCS) from its release until November 1982, is a home video game console developed and produced by Atari, Inc. Released in September 1977, it popularized microprocess ...
,
Atari 7800
The Atari 7800 ProSystem, or simply the Atari 7800, is a home video game console officially released by Atari Corporation in 1986 as the successor to both the Atari 2600 and Atari 5200. It can run almost all Atari 2600 cartridges, making it one ...
,
Sega Game Gear
The is an 8-bit fourth generation handheld game console released by Sega on October 6, 1990, in Japan, in April 1991 throughout North America and Europe, and during 1992 in Australia. The Game Gear primarily competed with Nintendo's Game Bo ...
,
Sega Genesis/Mega Drive
The Sega Genesis, known as the outside North America, is a 16-bit Fourth generation of video game consoles, fourth generation home video game console developed and sold by Sega. It was Sega's third console and the successor to the Master Syst ...
,
Sega CD
The Sega CD, released as the in most regions outside North America and Brazil, is a CD-ROM accessory for the Sega Genesis produced by Sega as part of the fourth generation of video game consoles. It was released on December 12, 1991, in Japa ...
,
Game Boy
The is an 8-bit fourth generation handheld game console developed and manufactured by Nintendo. It was first released in Japan on April 21, 1989, in North America later the same year, and in Europe in late 1990. It was designed by the same te ...
,
Nintendo Entertainment System
The Nintendo Entertainment System (NES) is an 8-bit third-generation home video game console produced by Nintendo. It was first released in Japan in 1983 as the commonly known as the The NES, a redesigned version, was released in American ...
, and
Super Nintendo Entertainment System
The Super Nintendo Entertainment System (SNES), commonly shortened to Super NES or Super Nintendo, is a Fourth generation of video game consoles, 16-bit home video game console developed by Nintendo that was released in 1990 in Japan and South ...
video game consoles, as well as for the PC.
After leaving his position as a
video game developer
A video game developer is a broad term for a software developer specializing in video game development – the process and related disciplines of creating video games. A game developer can range from one person who undertakes all tasks to a larg ...
and
designer
A designer is a person who plans the form or structure of something before it is made, by preparing drawings or plans.
In practice, anyone who creates tangible or intangible objects, products, processes, laws, games, graphics, services, or exp ...
at
Activision
Activision Publishing, Inc. is an American video game publisher based in Santa Monica, California. It serves as the publishing business for its parent company, Activision Blizzard, and consists of several subsidiary studios. Activision is one ...
,
Garry Kitchen
Garry Kitchen (born August 18, 1955, in Washington, D.C., United States) is a video game designer, programmer, and executive best known for developing games for the Atari 2600, Commodore 64, Nintendo Entertainment System, and Super Nintendo Ent ...
founded the company in 1986 with his brother Dan Kitchen, along with Alex DeMeo, John Van Ryzin. The company's headquarters was in
Glen Rock, New Jersey
Glen Rock is a borough in Bergen County, New Jersey, United States. As of the 2020 United States census, the borough's population was 12,133, reflecting an increase of 532 (+4.6%) from the 11,601 counted in the 2010 census,New Jersey
New Jersey is a U.S. state, state in the Mid-Atlantic States, Mid-Atlantic and Northeastern United States, Northeastern regions of the United States. It is bordered on the north and east by the state of New York (state), New York; on the ea ...
borough
A borough is an administrative division in various English-speaking countries. In principle, the term ''borough'' designates a self-governing walled town, although in practice, official use of the term varies widely.
History
In the Middle ...
,
Upper Saddle River
Upper Saddle River is a borough in Bergen County, New Jersey. As of the 2010 United States Census, the borough's population was 8,208,West Coast. The company's name was chosen because it was alphabetically above Activision, implying that Absolute Entertainment was superior to Activision. It was the same strategy that Activision chose when the programmers left Atari.
At Absolute Entertainment, Kitchen continued developing games for the
Atari 2600
The Atari 2600, initially branded as the Atari Video Computer System (Atari VCS) from its release until November 1982, is a home video game console developed and produced by Atari, Inc. Released in September 1977, it popularized microprocess ...
and
Atari 7800
The Atari 7800 ProSystem, or simply the Atari 7800, is a home video game console officially released by Atari Corporation in 1986 as the successor to both the Atari 2600 and Atari 5200. It can run almost all Atari 2600 cartridges, making it one ...
, as he had done at Activision. However, the
Nintendo Entertainment System
The Nintendo Entertainment System (NES) is an 8-bit third-generation home video game console produced by Nintendo. It was first released in Japan in 1983 as the commonly known as the The NES, a redesigned version, was released in American ...
(NES) had already displaced Atari's dominance of the
video game console
A video game console is an electronic device that outputs a video signal or image to display a video game that can be played with a game controller. These may be home consoles, which are generally placed in a permanent location connected to ...
market. Kitchen swiftly shifted his focus to the NES, and produced several games for the platform, beginning with '' A Boy and His Blob: Trouble on Blobolonia'' in 1989, and ''
Battle Tank
A main battle tank (MBT), also known as a battle tank or universal tank, is a tank that fills the role of armor-protected direct fire and maneuver in many modern armies. Cold War-era development of more powerful engines, better suspension sys ...
'' in 1990.
Absolute Entertainment absorbed its studio
Imagineering
''Imagineering'' (from "imagination" and "engineering") is the implementation of creative ideas in practical form. The word was registered as a trademark of Disney Enterprises, Inc. in 1990, and forms part of the title of Disney's research and deve ...
in 1992 to become itself a
video game developer
A video game developer is a broad term for a software developer specializing in video game development – the process and related disciplines of creating video games. A game developer can range from one person who undertakes all tasks to a larg ...
for the first time.
In the third quarter of 1995, Absolute Entertainment went bankrupt and suspended operations and laid off most of its staff. Since Kitchen had already formed a new company with David Crane called Skyworks Technologies, some of the employees transitioned to the new company.