Aavin is a state government cooperative under the

ownership Ownership is the state or fact of legal possession and control over property, which may be any asset, tangible or intangible. Ownership can involve multiple rights, collectively referred to as '' title'', which may be separated and held by dif ...

of Tamil Nadu Cooperative Milk Producers Federation Limited (TCMPFL), Ministry of Milk and Dairy Development,

Government of Tamil Nadu The Government of Tamil Nadu () is the administrative body responsible for the governance of the Indian state of Tamil Nadu. Chennai is the capital of the state and houses the state executive, legislature and head of judiciary. Under the Const ...

and the trademark of TNCMPFL. Aavin procures milk from the Indigenous Farmers, processes it and sells milk and milk products to consumers in Tamil Nadu and other states. The company produces a wide range of products, including

milk Milk is a white liquid food produced by the mammary glands of lactating mammals. It is the primary source of nutrition for young mammals (including breastfeeding, breastfed human infants) before they are able to digestion, digest solid food. ...

butter Butter is a dairy product made from the fat and protein components of Churning (butter), churned cream. It is a semi-solid emulsion at room temperature, consisting of approximately 81% butterfat. It is used at room temperature as a spread (food ...

yogurt Yogurt (; , from , ; also spelled yoghurt, yogourt or yoghourt) is a food produced by bacterial Fermentation (food), fermentation of milk. Fermentation of sugars in the milk by these bacteria produces lactic acid, which acts on milk protein to ...

ice cream Ice cream is a frozen dessert typically made from milk or cream that has been flavoured with a sweetener, either sugar or an alternative, and a spice, such as Chocolate, cocoa or vanilla, or with fruit, such as strawberries or peaches. Food ...

ghee Ghee is a type of clarified butter, originating from South Asia. It is commonly used for cooking, as a Traditional medicine of India, traditional medicine, and for Hinduism, Hindu religious rituals. Description Ghee is typically prepared by ...

milk shake A milkshake (sometimes simply called a shake) is a sweet beverage made by blending milk, ice cream, and flavorings or sweeteners such as butterscotch, caramel sauce, chocolate syrup, or fruit syrup into a thick, sweet, cold mixture. It may also ...

, khoa, Badam Milk,

tea Tea is an aromatic beverage prepared by pouring hot or boiling water over cured or fresh leaves of '' Camellia sinensis'', an evergreen shrub native to East Asia which probably originated in the borderlands of south-western China and nor ...

coffee Coffee is a beverage brewed from roasted, ground coffee beans. Darkly colored, bitter, and slightly acidic, coffee has a stimulating effect on humans, primarily due to its caffeine content, but decaffeinated coffee is also commercially a ...

, and

chocolate Chocolate is a food made from roasted and ground cocoa beans that can be a liquid, solid, or paste, either by itself or to flavoring, flavor other foods. Cocoa beans are the processed seeds of the cacao tree (''Theobroma cacao''); unprocesse ...

History

The Dairy Development Department was established in Tamil Nadu in 1958 to oversee and regulate milk production and commercial distribution in the state. The Dairy Development Department took over control of the milk cooperatives. It was replaced by the Tamil Nadu Cooperative Milk Producers Federation Limited in 1981. On 1 February 1981, the commercial activities of the cooperative were handed over to TNCMPFL which sold milk and milk products under the trademark "aavin". Tamil Nadu is one of the leading states in India in milk production with about 14.5 million liters per day and currently has 1 crore daily consumers. 'Aa' or 'ஆ' in

Tamil Tamil may refer to: People, culture and language * Tamils, an ethno-linguistic group native to India, Sri Lanka, and some other parts of Asia **Sri Lankan Tamils, Tamil people native to Sri Lanka ** Myanmar or Burmese Tamils, Tamil people of Ind ...

means 'பசு' ('cow)' and 'பால்' means 'milk'. 'Aavin paal' ('ஆவின் பால்') translates to 'cow's milk' ('பசுவின் பால்'). In April 2020, Swiggy partnered with TNCMPFL, popularly known as 'AAVIN', to retail and sell its dairy and dairy products. As per this understanding Swiggy would make doorstep delivery of Aavin products across eight categories from 21 outlets across Chennai city. In July 2020, AAVIN, in a new initiative, invited drivers of autos and call taxis to work as its 'mobile agents' across Tamil Nadu, which it hoped would increase the sales of its milk products besides supporting the drivers in earning their livelihood, as they had struggled to make ends meet during the COVID-19 lockdown. As per company reports for 2020, Aavin procured about 40 lakh litres of milk a day, of which 25 lakh litres were sold as milk while the remaining was converted into various milk products such as skimmed milk powder, ice creams, buttermilk, curd, ghee and butter. The company reported the annual turnover of ₹5800 crore for 2019-20 and monthly sales of milk increased from ₹34.78 crore to ₹41.15 crore.

Activities

The Tamil Nadu Co-operative Milk Producers' Federation Limited is an apex body of 17 District Cooperative Milk Producers' Unions and through procurement of milk from villagers helps in economic development of farming community and also facilitates the processing and manufacturing of various milk products. It is headquartered at Aavin Illam,

Kumbakonam Kumbakonam (formerly spelt as Coombaconum or Combaconum), or Kudanthai, is a city municipal corporation in the Thanjavur district in the States of India, Indian state of Tamil Nadu. It is located from Thanjavur and from Chennai and is the hea ...

Thanjavur District Thanjavur District is one of the Districts of Tamil Nadu, 38 districts of the States and territories of India, state of Tamil Nadu, in southeastern India. Its headquarters is Thanjavur (Tanjore) . The district is located in the delta of the Cauv ...

and has three dairy plants at the following locations in Thanjavur. * Thiruvidaimarudur - capacity of 4 LLPD *

Thanjavur Thanjavur (), also known as Thanjai, previously known as Tanjore, Pletcher 2010, p. 195 is a city in the Indian state of Tamil Nadu. It is the 12th biggest city in Tamil Nadu. Thanjavur is an important center of southern Indian religion, art ...

- capacity of 3 LLPD *

- capacity of 4 LLPD These dairies collect milk from district unions, process and pack in sachets and send for sale to the consumers. Currently the organisation is purchasing 38 lakhs to 40 lakhs litre of milk per day and it has installed cloud based technology to monitor quality, quantity, pricing, and temperature control of the milk. The Ambattur product Dairy is engaged in the manufacture of milk products. The first Hi-Tech Aavin parlour in Coimbatore will open in March 2021. In February 2021, Tamil Nadu chief minister Edappadi K Palaniswami laid the foundation stone for two major Aavin plants to be constructed at

Virudhunagar Virudhunagar is a city and the administrative headquarter of the Virudhunagar district in the Indian state of Tamil Nadu. It is located southwest of the state capital Chennai and south of Madurai. Virudhunagar emerged as an important trade c ...

. The Enjar village unit is being constructed at ₹70.15 crore and will fill high-temperature milk automatically in tetra packets. The daily average output at this unit will be around 25,000 tetra packs. The second plant in Srivalliputhur will produce milk products like yoghurt, curd, lassi, buttermilk and other probiotics. Both the plants are being financed by

National Bank for Agriculture and Rural Development The National Bank for Agriculture and Rural Development (NABARD) is an All India Development Financial Institution (DFI) and an apex Supervisory Body for overall supervision of Regional Rural Banks, State Cooperative Banks and District Central ...

(NABARD). In February 2021, Aavin floated a tender to construct an ice cream plant with a capacity of 6,000 litres per day at the company's Kottapattu complex on the Trichy-Pudukkottai national highway. It was proposed to be constructed at a cost of ₹43 crore under the Dairy Processing and Infrastructure Development Fund (DIDF). It will also house a fermented dairy production unit with a capacity of 10,000 litres/day and allied infrastructure. In September 2017, Aavin announced that it would be launching seven varieties of milk-based sweets for Deepavali. Tamil Nadu Co-operative Milk Producers' Federation Limited entered into agreements with six vendors for sale of milk and milk products produced by it within India and export to United Arab Emirates, Ajman, Oman, Qatar, Canada and US and earn around ₹6 crores per year.

Controversies

In 2012, there were widespread rumors about the milk being adulterated when it was being transported from cooperative societies to dairies. In 2014, a major adulteration racket was busted by the police in Villupuram district. The modus operandi of the gang was to transfer cans of milk from transport that carried pure milk from Chennai to Tiruvannamalai and replace it with an equal quantity of water. Aavin said that it lost an estimated due to the racket.

Current operations

Aavin Company represents a significant milestone in the overall milk production of the country. About 3.85 lakh milk producers are supplying milk per day through 9,189 primary milk producer cooperative societies operating across Tamil Nadu.

References

External links