''AMV'' (''All Music Video'') was a

music video A music video is a video of variable duration, that integrates a music song or a music album with imagery that is produced for promotional or musical artistic purposes. Modern music videos are primarily made and used as a music marketing devi ...

show broadcast by the

Seven Network The Seven Network (commonly known as Channel Seven or simply Seven) is a major Australian commercial free-to-air television network. It is owned by Seven West Media Limited, and is one of five main free-to-air television networks in Australi ...

between 2000 and 2002. It aired between 7.30am and 9am every weekday, following the 90 minute-long ''

Sunrise Sunrise (or sunup) is the moment when the upper rim of the Sun appears on the horizon in the morning. The term can also refer to the entire process of the solar disk crossing the horizon and its accompanying atmospheric effects. Terminology ...

news bulletin Breaking news, interchangeably termed late-breaking news and also known as a special report or special coverage or news flash, is a current issue that broadcasters feel warrants the interruption of scheduled programming or current news in orde ...

. It was cancelled in February 2002 when ''Sunrise'' expanded into a three-hour-long (later three-and-a-half-hour) format. ''AMV'' was similar to the long-running

ABC1 ABC TV, formerly known as ABC1, is an Australian national public television network. It is owned and operated by the Australian Broadcasting Corporation, and is the flagship ABC Television network. The headquarters of the ABC TV channel a ...

music show ''

rage Rage may refer to: * Rage (emotion), an intense form of anger Games * Rage (collectible card game), a collectible card game * Rage (trick-taking card game), a commercial variant of the card game Oh Hell * ''Rage'' (video game), a 2011 first-per ...

'' in that it featured no host, and

Network Ten Network 10 (commonly known as Ten Network, Channel 10 or simply 10) is an Australian commercial television network owned by Ten Network Holdings, a division of the Paramount Networks UK & Australia subsidiary of Paramount Global. One of five ...

's '' Video Hits'' in that it aired a combination of new and popular clips. However, due to the early morning timeslot (which competed against children's programming such as '' Cheez TV''), content was often censored; for example upon broadcasting the controversial video for

Robbie Williams Robert Peter Williams (born 13 February 1974) is an English singer and songwriter. He found fame as a member of the pop group Take That from 1990 to 1995, and achieved commercial success after launching a solo career in 1996. His debut stu ...

' "

Rock DJ "Rock DJ" is a song by English singer and songwriter Robbie Williams, featured on his third studio album, '' Sing When You're Winning'' (2000). The song was released on 31 July 2000 as the lead single from the album. It samples Barry White's ...

", the infamous gory ending was not shown.

See also