Founded in 2005 by

Chris Sloan Chris Sloan (born 1968) is an executive producer for television and Chief Creative Officer of 2C Media (2C), a Miami-based production company and agency he founded with wife Carla Kaufman Sloan in 2005. He is also a journalist and the founder of ...

and Carla Kaufman Sloan, 2C Media (2C) is a content production company and creative agency based in

Miami Miami is a East Coast of the United States, coastal city in the U.S. state of Florida and the county seat of Miami-Dade County, Florida, Miami-Dade County in South Florida. It is the core of the Miami metropolitan area, which, with a populat ...

, Florida. The company produces both original cable television programming (2C Originals) and broadcast promotion and design campaigns. The 2C production facility houses 13 edit suites, audio and in-house graphics.

Original content

The company's original programming division, 2C Originals, has developed and produced the following series and specials: *"Dr. Miami" for WE tv premiered on March 31, 2017. *"Growing Up Gator" for

Great American Country Great American Family is an American cable television network owned by Great American Media. The channel broadcasts family-oriented general entertainment programming such as television series and Television film, made-for-TV movies—some of whi ...

premiered on October 24, 2014. *"Florida Untamed" for

Nat Geo WILD National Geographic Wild (shortened as Nat Geo Wild and abbreviated NGW) is a global pay television network owned by National Geographic Partners, a joint venture between The Walt Disney Company (73%) and the National Geographic Society (27% ...

's Destination Wild series premiered on April 27, 2014. *" Airport 24/7: Miami" for

Travel Channel Travel Channel (stylized as Trvl Channel since 2018) is an American pay television television channel, channel owned by Warner Bros. Discovery, who previously owned the channel from 1997 to 2007. The channel is headquartered in Manhattan, with ...

premiered on October 2, 2012. *"Swamp Wars" for

Animal Planet Animal Planet (stylized in all lowercase since 2018) is an American multinational pay television channel focusing on the animal kingdom owned by the Warner Bros. Discovery Networks unit of Warner Bros. Discovery. First established on June 1 ...

. *"A Stand Up Mother" for ( WE tv).

Broadcast promotion and design

A major segment of 2C's business is broadcast promotion and design, work that has included television series launch campaigns, streaming platform launch videos, brand integrations, sizzles, upfront presentations and other promotional elements. In 2019, the company was recognized for its contributions to this industry with its third Agency of the Year nomination from entertainment marketing association Promax. 2C ultimately earned a company-best 14

Promax Awards The Global Entertainment Marketing Academy Awards (GEMA Awards; formerly known as the PromaxBDA Awards and the Promax Awards) are for entertainment marketing, promotion, and design by a company or individual that is broadcast, published, or release ...

in 2019, with one of its winning projects, a brand integration for

Discovery Channel Discovery Channel, known as The Discovery Channel from 1985 to 1995, and often referred to as simply Discovery, is an American cable channel that is best known for its ongoing reality television shows and promotion of pseudoscience. It init ...

Shark Week Shark Week is an annual week-long programming block on the Discovery Channel focusing on shark-themed programming. It originally premiered on July 17, 1988. The block is featured annually in the summer, and was originally devoted to conservati ...

and Crest, earning 6

, in addition to a previous Golden Trailer Award.

Flip2C

In 2016, 2C announced its digital joint venture with Flipeleven Creative to launch Flip2C, expanding its services beyond the traditional television and over-the-top (OTT) space to take on projects for technology companies. Flip2C capabilities include websites, apps, micro-sites, display ads, takeovers and mobile-first products and activations, as well as the scaled video capabilities and best practices to serve diverse platforms like Vine, Snapchat, Facebook and Instagram. Among the joint venture's initial projects was a multi-platform promotional campaign for

The Weather Channel The Weather Channel (TWC) is an American pay television television channel, channel owned by Weather Group, LLC, a subsidiary of Allen Media Group. The channel's headquarters are located in Atlanta, Georgia. Launched on May 2, 1982, the channel ...

mobile application. Most recently, Flip2C produced and delivered three branded videos for

National Geographic ''National Geographic'' (formerly ''The National Geographic Magazine'', sometimes branded as ''Nat Geo'') is an American monthly magazine published by National Geographic Partners. The magazine was founded in 1888 as a scholarly journal, nine ...

’s Planet Or Plastic initiative and Brita's The Filtered Life initiative that were used across Facebook, Instagram and Snapchat, as well as on a special dedicated microsite.

References

External links

* {{official website, http://www.2c.tv
2C Original Programming

National Geographic Pro-Planet
Companies based in Miami Film production companies of the United States