2012 Nuevo Laredo Massacres
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The 2012 Nuevo Laredo massacres were a series of mass murder attacks between the allied
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
and
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
against
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
in the border city of
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
,
Tamaulipas Tamaulipas, officially the Free and Sovereign State of Tamaulipas, is a state in Mexico; one of the 31 states which, along with Mexico City, comprise the 32 federal entities of Mexico. It is divided into 43 municipalities. It is located in nor ...
, across the U.S.-Mexico border from
Laredo, Texas Laredo ( ; ) is a city in the U.S. state of Texas and the county seat of Webb County, Texas, Webb County, on the north bank of the Rio Grande in South Texas, across from Nuevo Laredo, Tamaulipas, Mexico. Founded in 1755, Laredo grew from a villag ...
. The drug-violence in Nuevo Laredo began back in 2003, when the city was controlled by the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
. Most media reports that write about the
Mexican Drug War The Mexican drug war is an List of ongoing armed conflicts, ongoing Asymmetric warfare, asymmetric armed conflict between the Federal government of Mexico, Mexican government and various Drug cartel#Mexico, drug trafficking syndicates. When the ...
, however, point to 2006 as the start of the drug war. That year is a convenient historical marker because that's when
Felipe Calderón Felipe de Jesús Calderón Hinojosa (; born 18 August 1962) is a Mexican politician and lawyer who served as the 63rd president of Mexico from 2006 to 2012 and Secretary of Energy during the presidency of Vicente Fox between 2003 and 2004. ...
took office and carried out an aggressive approach against the cartels. But authors like
Ioan Grillo ''El Narco: Inside Mexico's Criminal Insurgency'' is a non-fiction book of the Mexican drug war written by Ioan Grillo. In ''El Narco'', Grillo takes a close look at the Mexican drug trade, starting with the term "El Narco", which has come to rep ...
and Sylvia Longmire note that Mexico's drug war actually began at the end of
Vicente Fox Vicente Fox Quesada (; born 2 July 1942) is a Mexican businessman and politician who served as the 62nd president of Mexico from 2000 to 2006. After campaigning as a Right-wing populism, right-wing populist, Fox was elected president on the Nat ...
's administration in 2004, when the first major battle took place in Nuevo Laredo between the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
and
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
, who at that time worked as the armed wing of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
. When
Osiel Cárdenas Guillén Osiel Cárdenas Guillén (born 18 May 1967) is a former Mexican drug lord and the former top leader of the Gulf Cartel and Los Zetas. Originally a mechanic in Matamoros, Tamaulipas, he entered the cartel by killing Juan García Abrego's fri ...
, the former leader of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
, was arrested in 2003, the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
, sensing weakness, tried to move in on Nuevo Laredo, unleashing a bloody battle.
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
, however, were successful in expelling the Sinaloa organization out of Nuevo Laredo, and have ruled the city "with fear" ever since. Nevertheless, the Gulf cartel and Los Zetas broke relations in early 2010, worsening the violence across northeast Mexico. The cartels are fighting for control of the corridor in Nuevo Laredo that leads into
Interstate 35 Interstate 35 (I-35) is a major Interstate Highway in the central United States. As with most primary Interstates that end in a five, it is a major cross-country, north–south route. It stretches from Laredo, Texas, near the Mexican bo ...
, one of the most lucrative routes for drug traffickers. Nuevo Laredo is a lucrative drug corridor because of the large volume of trucks that pass through the area, and the multiple (exploitable) ports of entry. Over 40% of all cargo crossings from Mexico to the United States crosses through the border checkpoints in Nuevo Laredo. It is for the same reason that
Tijuana Tijuana is the most populous city of the Mexican state of Baja California, located on the northwestern Pacific Coast of Mexico. Tijuana is the municipal seat of the Tijuana Municipality, the hub of the Tijuana metropolitan area and the most popu ...
and
Ciudad Juárez Ciudad Juárez ( , ; "Juárez City"), commonly referred to as just Juárez (Lipan language, Lipan: ''Tsé Táhú'ayá''), is the most populous city in the Administrative divisions of Mexico, Mexican state of Chihuahua (state), Chihuahua. It was k ...
are so valuable for the drug trafficking organizations.


Past incidents in Nuevo Laredo


2003 shootout

At around 3 am on 1 August 2003, the
Federal Investigations Agency The Federal Ministerial Police (, PFM) is a Mexican federal agency tasked with fighting corruption and organized crime, through an executive order by President Felipe Calderón. The agency is directed by the Attorney General's Office (FGR) and ...
(AFI) confronted a group of armed men in the streets of
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
. Members of the AFI were staying at a hotel when Juan Manuel Muñoz Morales, the attorney general of the city, called for help. He was reportedly being chased by several individuals in a dark-colored truck. Consequently, the AFI officers followed the truck with seven of their vehicles, triggering a shootout between the police officers and alleged
drug traffickers The illegal drug trade, drug trafficking, or narcotrafficking is a global black market dedicated to the cultivation, manufacture, distribution and sale of prohibited drugs. Most jurisdictions prohibit trade, except under license, of many types ...
. The armed confrontation lasted for more than 40 minutes, provoking "panic" and turning Nuevo Laredo into a "battlefield." The gun detonations were heard throughout most of the city. Some witnesses, who preferred to remain anonymous, claimed that they saw over "18 armed men in black with ski-masks." During the chase, five armed men in another vehicle shot at the police
convoy A convoy is a group of vehicles, typically motor vehicles or ships, traveling together for mutual support and protection. Often, a convoy is organized with armed defensive support and can help maintain cohesion within a unit. It may also be used ...
. The triggermen in the two vehicles then engaged in a gunfight with the AFI for minutes, but one of the vehicles collided with a police truck. The vehicle the drug traffickers were in then caught on fire, and two of the gunmen were burned to death. The third one died on the sidewalk. According to PGR, the three gunmen that were killed were members of
Los Negros Los Negros ('The Black Ones') was a criminal organization that was once the armed wing of the Sinaloa Cartel and after a switch of alliances, became the armed wing of the Sinaloa splinter gang, the Beltrán-Leyva Cartel. In 2010 it went indepe ...
, a group of hitmen under the tutelage of
Joaquín Guzmán Loera Joaquín or Joaquin is a male given name, the Spanish version of Joachim. Given name * Joaquín (footballer, born 1956) (Joaquín Alonso González), Spanish football midfielder * Joaquín (footballer, born 1981) (Joaquín Sánchez Rodrígue ...
(a.k.a. ''El Chapo'') and of the
Juárez Cartel The Juárez Cartel (, ), also known as the Vicente Carrillo Fuentes Organization, is a Mexican drug cartel based in Ciudad Juárez, Chihuahua, across the Mexico—U.S. border from El Paso, Texas. The cartel is one of several drug trafficking ...
. Rocket-launchers, along with an "inexact number of assault rifles," were reportedly used in the attack. In addition, the government agency stated that 198 municipal police officers were to be investigated for possible connections with the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
; Manuel Muñoz, the attorney general who was being chased, was detained by the Mexican authorities. It is believed that he had liberated five members of
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
who had been detained during the armed confrontation. According to Esmas.com, this shooting was the first major gunfire in Nuevo Laredo between the Mexican authorities and cartel members in over thirty years. Between 1 January and 1 August 2003, 45 homicides were reported in Nuevo Laredo, along with 40 kidnappings.


''El Chapo'' enters Nuevo Laredo

After the apprehension of
Osiel Cárdenas Guillén Osiel Cárdenas Guillén (born 18 May 1967) is a former Mexican drug lord and the former top leader of the Gulf Cartel and Los Zetas. Originally a mechanic in Matamoros, Tamaulipas, he entered the cartel by killing Juan García Abrego's fri ...
in 2003, the former leader of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
, his criminal organization went through a leadership crisis, since there was no visible leader to take the lead of the cartel. Nonetheless,
Joaquín Guzmán Loera Joaquín or Joaquin is a male given name, the Spanish version of Joachim. Given name * Joaquín (footballer, born 1956) (Joaquín Alonso González), Spanish football midfielder * Joaquín (footballer, born 1981) (Joaquín Sánchez Rodrígue ...
, the drug boss of the Sinaloa cartel who is best known as ''El Chapo'', "broke the rules" and penetrated into
Tamaulipas Tamaulipas, officially the Free and Sovereign State of Tamaulipas, is a state in Mexico; one of the 31 states which, along with Mexico City, comprise the 32 federal entities of Mexico. It is divided into 43 municipalities. It is located in nor ...
. His organization began to kill police officers—forcing many to take a side with or against him—and assassinating rival cartel members. The
Mexican Armed Forces The Mexican Armed Forces () are the military forces of the United Mexican States. The Spanish crown established a standing military in colonial Mexico in the eighteenth century. After Mexican independence in 1821, the military played an import ...
and the program ''México Seguro'' were unable to put down the violence. For the first time in many years, the Mexican State was limited in its actions—and even surpassed—by the criminal organizations. The
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
stood to its firm intention to become the "hegemonic drug trafficking organization in Mexico." And to do so, it had to control the cities along the U.S.-Mexico border. Back in the early 2000s, if a different drug trafficking organization wanted to traffic narcotics through a different corridor, they had to pay a fee to the cartel that controlled it. Hence, it often resulted in a high prize, since
Osiel Cárdenas Guillén Osiel Cárdenas Guillén (born 18 May 1967) is a former Mexican drug lord and the former top leader of the Gulf Cartel and Los Zetas. Originally a mechanic in Matamoros, Tamaulipas, he entered the cartel by killing Juan García Abrego's fri ...
"knew how much every millimeter in his turf cost." No drug trafficking organization before the Sinaloa cartel had dared to take on the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
. But
Juan José Esparragoza Moreno Juan José Esparragoza Moreno (born February 3, 1949, possibly died June 2014), commonly referred to by his alias El Azul ( English: "The Blue One"), was a Mexican drug lord and co-founder of the Sinaloa Cartel, a drug trafficking organization ...
and ''El Chapo Guzmán'' were persuasive in moving on into Nuevo Laredo and the rest of Tamaulipas. One of the first steps in the war between the Gulf and Sinaloa cartels began when
Arturo Beltrán Leyva Marcos Arturo Beltrán Leyva (September 27, 1961 – December 16, 2009) was a Mexican drug lord who, alongside his brothers, founded and led the Beltrán-Leyva Cartel. Prior to founding his own organization, Beltran-Leyva was a longtime high-ra ...
, alias ''El Barbas'', hired Dionisio Román García (''El Chacho''), the leader of a gang who operated in
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
under the permission of Osiel in 2002. Nevertheless, ''El Chacho'' turned against the Osiel and the Gulf organization by deciding to work for the Sinaloa cartel and killing a Zeta member. This triggered a series of attacks and executions in
Tamaulipas Tamaulipas, officially the Free and Sovereign State of Tamaulipas, is a state in Mexico; one of the 31 states which, along with Mexico City, comprise the 32 federal entities of Mexico. It is divided into 43 municipalities. It is located in nor ...
. And, in order to put down the violence, ''El Barbas'' sought
Arturo Guzmán Decena Arturo Guzmán Decena (13 January 1976 – 21 November 2002), also known by his code name Z-1, was a Mexican Army Special Forces officer and high-ranking member of Los Zetas, a criminal group based in Tamaulipas. He defected from the military i ...
, one of the founders of Los Zetas, and told him that he "did not want any problems" with the Zetas, and that he would do his best to turn in ''El Chacho''. Guzmán Decena accepted his apology, but told him that if anyone from the Sinaloa cartel wanted to traffic drugs inside the Gulf Cartel's territory, they had to be unarmed and under supervision. In May 2002, ''El Chacho'' was kidnapped in the city of
Monterrey Monterrey (, , abbreviated as MtY) is the capital and largest city of the northeastern Mexican state of Nuevo León. It is the ninth-largest city and the second largest metropolitan area, after Greater Mexico City. Located at the foothills of th ...
by members of Los Zetas, and eventually found dead in Tamaulipas, bearing signs of torture. ''El Barbas'' then asked Osiel if
Edgar Valdez Villarreal Edgar Valdez Villarreal (born August 11, 1973), also known as La Barbie ("The Barbie"), is a Mexican-American former drug lord and high-ranking lieutenant of the Beltrán Leyva Cartel. Valdez is serving a 49-year prison sentence at USP Coleman ...
(''La Barbie'') could replace ''El Chacho'', and he accepted.
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
, however, were not convinced nor happy with Osiel's decision, because for them, "a betrayal is a betrayal." Fifteen days after the capture of Osiel, Valdez Villarreal called
Heriberto Lazcano Lazcano Heriberto Lazcano Lazcano (25 December 1974 – 7 October 2012), commonly referred to by his aliases Z-3 and El Lazca, was a Mexican drug lord and the leader of Los Zetas drug cartel. He was one of the most-wanted Mexican drug lords. Lazcano j ...
(who had taken the lead of Los Zetas after the death of Guzmán Decena in 2002) and said: "You have a week to leave the territories from
Reynosa Reynosa () is a border city in the northern part of the state of Tamaulipas, in Mexico which also holds the municipal seat of Reynosa Municipality. The city is located on the southern bank of the Rio Grande in the international Reynosa–McAlle ...
to
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
." With this, the war had started.


2012 incursions


17 April 2012 massacre

Dismembered remains of 14 men were found in several plastic bags inside a
Chrysler Voyager The Chrysler Voyager (and the long-wheelbase Chrysler Grand Voyager) is a minivan produced by the Chrysler division of Stellantis. In the current lineup, it is positioned as the lower-end Chrysler minivan, having replaced the Dodge Grand Carava ...
in the border city of
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
,
Tamaulipas Tamaulipas, officially the Free and Sovereign State of Tamaulipas, is a state in Mexico; one of the 31 states which, along with Mexico City, comprise the 32 federal entities of Mexico. It is divided into 43 municipalities. It is located in nor ...
on 17 April 2012. All of those killed were between the ages of 30 and 35. Mexican officials stated that they found a "messaged signed by a criminal group," but they did not release the content of the note, nor if those killed were members of Los Zetas or of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
. '' CNNMéxico'' stated that the message left behind by the criminal group said that they were going to "clean up Nuevo Laredo" by killing Zeta members. '' The Monitor'' newspaper, however, said that a source outside law enforcement but with direct knowledge of the attacks stated the 14 bodies belonged to members of
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
who had been killed by the
Jalisco New Generation Cartel The Jalisco New Generation Cartel (, ), or CJNG, is a Mexican Organized crime, criminal syndicate, based in Jalisco and headed by Nemesio Oseguera Cervantes ("El Mencho"). The drug cartel, cartel has been characterized by extreme violence and pu ...
, now a branch of the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
. Following the attacks, the Sinaloa cartel's kingpin,
Joaquín Guzmán Loera Joaquín or Joaquin is a male given name, the Spanish version of Joachim. Given name * Joaquín (footballer, born 1956) (Joaquín Alonso González), Spanish football midfielder * Joaquín (footballer, born 1981) (Joaquín Sánchez Rodrígue ...
—better known as ''El Chapo Guzmán''—sent a message to
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
that they will fight for the control of the Nuevo Laredo plaza. The message read the following:
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
is considered a stronghold of Los Zetas, although there were incursions by the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
in March 2012. Consequently, Los Zetas responded two days later with incursions to
Sinaloa Sinaloa (), officially the (), is one of the 31 states which, along with Mexico City, compose the Federal Entities of Mexico. It is divided into 18 municipalities, and its capital city is Culiacán Rosales. It is located in northwest Mexic ...
, the home state of the Sinaloa Cartel. The Sinaloa Cartel's first attempt to take over Nuevo Laredo happened in 2005, when
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
was working as the armed wing of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
. ;InSight Crime analysis The "40" in the message is a reference to
Miguel Treviño Morales Miguel Ángel Treviño Morales (born 18 November 1970), commonly referred to by his alias ''Z-40'', is a Mexican former drug lord and leader of the criminal organization known as Los Zetas. Considered a violent, resentful and dangerous criminal ...
, a top leader of Los Zetas based in Nuevo Laredo, and longtime adversary of ''El Chapo'' Guzmán. The "H" is presumably
Héctor Beltrán Leyva Héctor Manuel Beltrán Leyva (15 February 1962 – 18 November 2018) was a Mexicans, Mexican drug lord and leader of the Beltrán Leyva Cartel, a drug-trafficking organization. He was the brother of Arturo Beltrán Leyva (deceased), former le ...
, the last remaining brother of the
Beltrán Leyva Cartel Beltrán is a Spanish-Italian surname (or given male name) of initially Italian origin with the first record of the surname found at the University of Bologna. Centuries later, the surname primarily came to be found in the Catalan-speaking region of ...
. The Beltrán Leyva organization, unlike the Zetas, has presence in Sinaloa state, and would probably have an easier time attacking the Sinaloa Cartel on its own turf. The message does not mention the fact that the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
is probably supporting the Sinaloa Cartel in carrying out the executions. In addition, the banner suggests that the alliance between Los Zetas and the Beltrán Leyva Cartel remains intact as of 2012 despite its losses it lived in 2008. The message also suggests the differences in the modus operandi of
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
and the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
, because as authors of InSight Crime allege, the Zetas have a reputation of operating through extortions, kidnappings, robberies, and other illicit activities; in contrast, the Sinaloa Cartel is known simply for drug trafficking. (Both assertions are not wholly true, but often reflect a popular sentiment). Guzmán attempted to take over Nuevo Laredo after the capture of the Gulf Cartel leader,
Osiel Cárdenas Guillén Osiel Cárdenas Guillén (born 18 May 1967) is a former Mexican drug lord and the former top leader of the Gulf Cartel and Los Zetas. Originally a mechanic in Matamoros, Tamaulipas, he entered the cartel by killing Juan García Abrego's fri ...
, in 2003. Nevertheless, Guzmán retreated after a few years of bloody turf wars. The Sinaloa Cartel's return to Nuevo Laredo, however, was seen again in March 2012 after Guzmán reportedly left several corpses and a message heralding his return. According to the
Bureau of Transportation Statistics The Bureau of Transportation Statistics (BTS), part of the United States Department of Transportation, is a government office that compiles, analyzes, and publishes information on the nation's transportation systems across various modes; and str ...
, Nuevo Laredo is the busiest border crossing in terms of truck crossings with over 1.7 million trucks a year, more than double than any other crossing in the Mexico–United States border. Nuevo Laredo is the fourth-busiest border crossing in terms of passenger vehicles. Patrick Corcoran of InSight Crime believes that the turf war in Nuevo Laredo will bring a huge wave of violence, but also mentioned that the circumstances have changed since the split of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
and
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
in early 2010. The current alliance between Guzmán's Sinaloa Cartel and the Gulf Cartel may successfully extract Los Zetas and give ''El Chapo'' the upper hand. And once the Sinaloa Cartel gets established in Nuevo Laredo, it may possibly make moves to control
Reynosa Reynosa () is a border city in the northern part of the state of Tamaulipas, in Mexico which also holds the municipal seat of Reynosa Municipality. The city is located on the southern bank of the Rio Grande in the international Reynosa–McAlle ...
and
Matamoros, Tamaulipas Matamoros, officially known as Heroica Matamoros, is a city in the northeastern Mexican state of Tamaulipas, and the municipal seat of the homonymous municipality. It is on the southern bank of the Rio Grande, directly across the border from Bro ...
. ;Investigations On 24 April 2012, the attorney general of the state of
Tamaulipas Tamaulipas, officially the Free and Sovereign State of Tamaulipas, is a state in Mexico; one of the 31 states which, along with Mexico City, comprise the 32 federal entities of Mexico. It is divided into 43 municipalities. It is located in nor ...
identified 10 of the 14 people killed. In addition, the Mexican authorities stated that those killed had "no relationship with the criminal group
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
," and that they were in fact innocent civilians. The
U.S. Customs and Border Protection United States Customs and Border Protection (CBP) is the largest federal law enforcement agency of the United States Department of Homeland Security. It is the country's primary border control organization, charged with regulating and facilita ...
indicated that 7 out of the 14 who were killed were reportedly deported immigrants who were working illegally in the United States. The authorities said that the massacre was carried out to generate "psychosis," because there is no concrete evidence of a "war between drug cartels" nor elements that indicate the presence of a group representing the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
in the border city of Nuevo Laredo. Some of the bodies have been returned to their families. The rest of the corpses have not been identified and remain in the Forensic Medical Services (SEMEFO).


4 May 2012 massacre

23 bodies—14 of them decapitated and 9 of them hanged from a bridge—were discovered in
Nuevo Laredo, Tamaulipas Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, United States. The 2010 census population of the city was 373,725. Nuevo La ...
, in an escalation of brutal violence involving rival drug gangs on the U.S. border. In the first incident, at around 1:00 am on 4 May 2012, nine people were hanged from a bridge on the
Mexican Federal Highway 85D Carretera Federal 85D is the designation for toll highways ('' autopistas'') paralleling Federal Highway 85. Two roads are designated Highway 85D, one from Nuevo Laredo, Tamaulipas, to Monterrey, Nuevo León, known as Autopista Monterrey–N ...
with a message left behind by the killers. Horrified motorists encountered the blood-stained bodies of four women and five men hanging off a bridge. The banner left behind reportedly stated that those killed were the perpetrators of the car bomb in the city on 24 April 2012. In addition, the 9 people who were hanged on the bridge were reportedly members of the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
who were killed by
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
for "heating up" their turf. The message read the following: In the second incident, which occurred hours later, 14 decapitated bodies were abandoned inside a vehicle in front of the Customs Agency; the severed heads were left inside several ice coolers in front of the municipal palace. The Mexican police said the second massacre could have been an act of revenge by the
Gulf Cartel The Gulf Cartel ( , or ''Golfos'') is a criminal syndicate, Drug cartel, drug trafficking organization, and U.S.-designated Foreign Terrorist Organization, which is perhaps one of the oldest organized crime groups in Mexico. It is currently bas ...
to Los Zetas for the earlier killings. Along with the decapitated bodies was a message allegedly signed by
Joaquín Guzmán Loera Joaquín or Joaquin is a male given name, the Spanish version of Joachim. Given name * Joaquín (footballer, born 1956) (Joaquín Alonso González), Spanish football midfielder * Joaquín (footballer, born 1981) (Joaquín Sánchez Rodrígue ...
, where he demanded the municipality mayor of
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
, Benjamín Galván, along with other municipal and state leaders and public safety officials to recognize the Sinaloa cartel's presence in the area and stop insisting he is not in the city. The message read the following:


Car bomb attacks

At around 8:00 a.m. on 24 April 2012 in
Nuevo Laredo, Tamaulipas Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, United States. The 2010 census population of the city was 373,725. Nuevo La ...
, a car bomb exploded outside the city's police department. When the Mexican military arrived at the area of the explosion, they engaged in a confrontation with cartel members who shot them upon their arrival. There was one civilian who was injured as a result of the car bomb. The ''
Blog del Narco ''Blog del Narco'' (''Narco's Blog'') is a citizen journalism blog that attempts to document the events of the Mexican drug war, primarily those not reported by the government of Mexico or the Mexican news media. History An anonymous person cr ...
'' credited the attacks to
Joaquín Guzmán Loera Joaquín or Joaquin is a male given name, the Spanish version of Joachim. Given name * Joaquín (footballer, born 1956) (Joaquín Alonso González), Spanish football midfielder * Joaquín (footballer, born 1981) (Joaquín Sánchez Rodrígue ...
(a.k.a. ''El Chapo''), who reportedly left another message for
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
about the Sinaloa cartel's incursion in Nuevo Laredo. In the second incident, suspected members of a drug trafficking organization opened fire at a hotel that the
Federal police A law enforcement agency (LEA) is any government agency responsible for law enforcement within a specific jurisdiction through the employment and deployment of law enforcement officers and their resources. The most common type of law enforcement ...
was using as barracks on 23 May 2012, and then set off a car bomb in front of the police dormitories. A Chevrolet pickup truck exploded at around 5:30 a.m. inside the parking lot of Hotel Santa Cecilia in southern Nuevo Laredo, injuring 2 civilians and 8 police officers. The blast was strong enough to partially damage several rooms in the hotel and a couple of vehicles. Three of the ten police officers were wounded with third degree burns in half of their bodies, while the rest were treated for non-life-threatening wounds. Many residents living in Nuevo Laredo and across the international border in
Laredo, Texas Laredo ( ; ) is a city in the U.S. state of Texas and the county seat of Webb County, Texas, Webb County, on the north bank of the Rio Grande in South Texas, across from Nuevo Laredo, Tamaulipas, Mexico. Founded in 1755, Laredo grew from a villag ...
were reportedly awaken by the car explosion. Some Laredo residents also began calling
9-1-1 911, sometimes written , is an emergency telephone number for Argentina, Canada, the Dominican Republic, Fiji, Jordan, Mexico, Pakistan, Maldives, Palau, Panama, Iraq, the Philippines, Sint Maarten, the United States, and Uruguay, as well as ...
early in the morning as the cartel battles in Nuevo Laredo reached their peak. One resident even said that the explosions in Nuevo Laredo made his house shake across the border. Soon after the attacks, the
Mexican Army The Mexican Army () is the combined Army, land and Air Force, air branch and is the largest part of the Mexican Armed Forces; it is also known as the National Defense Army. The Army is under the authority of the Secretariat of National Defense o ...
put up a military checkpoint in the avenue where the hotel is situated. In addition, this attack was the first attack directed to Tamaulipas' new state police force, which took over the duties of the municipal police forces that were considered ineffective and corrupt. The authorities in the Mexican state of Tamaulipas believe that
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
, one of Mexico's most powerful criminal groups, carried out the attack. Los Zetas are known for carrying out a number of attacks, but this one was described as "one of the most elaborate." A third car bomb was abandoned on 29 June 2012 in front of the municipal palace at around 11:00 a.m., and exploded just below the office of Benjamín Galván Gómez, the mayor of Nuevo Laredo. Explosives were planted inside a gray
Ford Ranger The Ford Ranger is a compact or mid-size pickup marketed globally by Ford over a series of generations, varying between both in-house or outside development and manufacturing — and with a hiatus in North America from 2011–2018. Debutin ...
pickup truck, damaging more than ten vehicles that were parked near the car bomb and destroying dozens of windows in its surroundings. The detonation was heard on both sides of the U.S.-Mexico border. Laredo police said they received calls from several residents reporting an explosion, and dispatched officiers to the
international bridges International is an adjective (also used as a noun) meaning "between nations". International may also refer to: Music Albums * ''International'' (Kevin Michael album), 2011 * ''International'' (New Order album), 2002 * ''International'' (The T ...
in the Texan city. A plume of smoke was seen from the U.S. side too. In addition, seven people who were near the explosion were injured. The Federal police and the Mexican Army cordoned the crime scene, as paramedics stabilized the bystanders and transported them to the nearest hospital. The Mexican authorities believe this car bomb attack was a form of "expression" by the criminal syndicates who operate in Nuevo Laredo and want to make their presence known. The state of Tamaulipas pledged to intensify the security measures in Nuevo Laredo.


Attacks against the media

On 19 March 2004, journalist
Roberto Javier Mora García Roberto Javier Mora García (c. 1962 – 16 March 2004) was a Mexican journalist and editorial director of '' El Mañana'', a newspaper based in Nuevo Laredo, Tamaulipas, Mexico. He worked for a number of media outlets in Mexico, including the '' ...
was stabbed 26 times outside his home in Nuevo Laredo. On 6 February 2006, two armed men broke into the offices of ''El Mañana'' and detonated a grenade. They also shot the outside walls of the installation with
AK-47 The AK-47, officially known as the Avtomat Kalashnikova (; also known as the Kalashnikov or just AK), is an assault rifle that is chambered for the 7.62×39mm cartridge. Developed in the Soviet Union by Russian small-arms designer Mikhail Kala ...
s and AR-15s before fleeing the scene. According to ''
La Jornada ''La Jornada'' (''The Working Day'') is one of Mexico City's leading daily newspapers. It was established in 1984 by Carlos Payán Velver. The current editor (''directora general'') is Carmen Lira Saade. As of 2006 it had approximately 287,000 ...
'', the armed men shot the installation more than 100 times, injuring Jaime Orozco Tey, a journalist. On 30 July 2010, a group of armed men in a vehicle threw a grenade at the offices of
Televisa Grupo Televisa, S.A.B., simply known as Televisa, is a Mexican telecommunications and broadcasting company. A major Latin American mass media corporation, it often presents itself as the largest producer of Spanish-language content. In April ...
in Nuevo Laredo, damaging two vehicles. On 26 September 2011, María Elizabeth Macías Castro, an editor of la ''Primera Hora'' newspaper, was decapitated; a note was left behind by Los Zetas, claiming responsibility for the killing. The message read the following: "For those who don't want to believe, this happened to aría Elizabeth Macías Castrobecause of eractions, for believing in the army and the navy. Thank you for your attention, respectfully,
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
.


Attacks against bloggers and social media users

On 13 September 2011, a man and a woman in their early twenties were hanged from a pedestrian bridge in Nuevo Laredo. Their fingers and ears were mutilated, and both bore signs of torture. The signs left behind declared that the pair were killed for posting denouncements of the drug cartel activities on the Internet. The message read: "This is going to happen to all of those posting funny things on the Internet," one sign said. "You better (expletive) pay attention. I'm about to get you." The killing was carried out by
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
. On 9 November 2011, a blogger was tortured and decapitated for allegedly denouncing against the organized crime groups online. The man killed reportedly used the username "Rascatripa" in the site known as ''Nuevo Laredo en Vivo'', where civilians post on the activities of
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
. The killers left another message on top of the corpse stating the following: "Hello! I'm Rascatripas and this happened to me for failing to understand that I should not report things on social media websites. With this last report I bid farewell to Nuevo Laredo en Vivo." This man was the fourth killed by the cartels for posting against them on the Internet in less than two months. The brutal killings sent "shock waves" to the online community, and Twitter users from
Nuevo Laredo Nuevo Laredo () is a city in the Municipality of Nuevo Laredo in the Mexican List of states of Mexico, state of Tamaulipas. The city lies on the banks of the Rio Grande, across from Laredo, Texas, Laredo, United States. The 2010 census popula ...
,
Reynosa Reynosa () is a border city in the northern part of the state of Tamaulipas, in Mexico which also holds the municipal seat of Reynosa Municipality. The city is located on the southern bank of the Rio Grande in the international Reynosa–McAlle ...
, and the
Rio Grande Valley Lower Rio Grande Valley (), often referred to as the Rio Grande Valley (RGV) of South Texas, is a region located in the southernmost part of Texas, along the northern bank of the Rio Grande. It is also known locally as the Valley or the 956 (the ...
, along with other border communities, issued a joint statement asking for protection in November 2011. The bloggers asked the Mexican government to solve the murders and protect freedom of speech. Even the "hacker group" known as
Anonymous Anonymous may refer to: * Anonymity, the state of an individual's identity, or personally identifiable information, being publicly unknown ** Anonymous work, a work of art or literature that has an unnamed or unknown creator or author * Anonym ...
stepped in and gave recommendations to the community in Nuevo Laredo to "be careful" when denouncing Los Zetas.


Cartels silence the media

In another incident, a group of armed men attacked the offices of '' El Mañana'' newspaper at around 23:00 hours on 11 May 2012. The Mexican authorities stated that no one was injured in the 5-minute shootout, but the offices and some vehicles were damaged when bullets impacted from the outside. When the employees of ''El Mañana'' heard the detonations, they threw themselves on the floor, while others suffered nervous breakdowns. Some witnesses mentioned that they heard grenade explosions during the attack. In addition, a message was reportedly left behind by the perpetrators. The damage was minimal, but the message was understood. ''El Mañana'' took the attack as a warning from the
Sinaloa Cartel The Sinaloa Cartel (, , after the native Sinaloa region), also known as the ''CDS'', the ''Guzmán-Loera Organization'', the ''Federation'', the ''Sinaloa Cartel'', or the Pacific Cartel, is a large, drug trafficking transnational organized cri ...
that it wants coverage claiming that they are taking over Nuevo Laredo and beating Los Zetas, therefore making the Sinaloa cartel look "tough" and Los Zetas "look weak." The problem is that if the journalists decide to favor the Sinaloa cartel or Los Zetas, they will find themselves threatened by one of the cartels. In other words, one cartel threatens if there isn't coverage (Sinaloa cartel) and the other cartel threatens if there is coverage (Los Zetas). Following the attacks, '' El Mañana'' declared that it will no longer report on news relating to drug-violence. They may in fact be the first newspaper to publicly step down and stop covering all crime incidents involving stories of mafia groups fighting for control. The day that the editorial stepped down, 49 decapitated bodies were found along a highway near Monterrey, Mexico's third largest city, and just 120 miles south of Nuevo Laredo. Most newspapers covered this incident, but ''El Mañana'' did not. Again, on 10 June 2012, ''El Mañana'' suffered another grenade attack but only material damages were reported. In response to the attacks, the newspaper issued the following message to the public: Many Mexicans have been relying on social media chatrooms and sites like Facebook and Twitter as traditional media "self-censor in the face of cartel violence." Moreover, due to the violent attacks the press has received in Nuevo Laredo, news media have practiced "self-censorship," where local journalist prefer to silence the press and refuse to report on important incidents for fears of reprisals by the cartels. Events that would go on the front-page of any newspaper—mass murders with over six dead, shooting incidents wounding three soldiers—often go unreported in Nuevo Laredo. The cartels want the cities they control to appear calm in order to prevent the government from sending federal troops. Consequently, the press, tired of extortions and death threats, prefers to go silent because there is no guarantee for their safety.


Attacks against casinos

On 21 May 2012, the Mexican authorities were alerted that a casino was on fire in Nuevo Laredo. At around six in the morning, an anonymous call alerted the police that smoke was coming from a building. By 8:00 a.m. the fire had been put down, but a portion of the casino was consumed by the flames. Nonetheless, only material damages were reported. Inside the casino were several containers holding large amounts of gasoline, which helped the authorities conclude that the arson was intentional. The 'Amazonas' casino, as it was known, opened in February 2010; however, it was closed in March 2012 for operating illegally. According to the ''
Blog del Narco ''Blog del Narco'' (''Narco's Blog'') is a citizen journalism blog that attempts to document the events of the Mexican drug war, primarily those not reported by the government of Mexico or the Mexican news media. History An anonymous person cr ...
'', several people from Nuevo Laredo knew that the casino was owned by
Los Zetas Los Zetas (, Spanish for "The Zs") is a Mexican criminal syndicate and designated terrorist organization, known as one of the most dangerous of Mexico's drug cartels. They are known for engaging in brutally violent " shock and awe" tactics suc ...
. The article was also mentioned that the Zetas ordered the closure of another casino known as 'El Juega Juega' to benefit 'Amazonas.' Three days later on 24 May 2012, the 'Maranho'
nightclub A nightclub or dance club is a club that is open at night, usually for drinking, dancing and other entertainment. Nightclubs often have a Bar (establishment), bar and discotheque (usually simply known as disco) with a dance floor, laser lighti ...
, considered among the most popular in Nuevo Laredo, was set on fire between 2:00 and 3:00 a.m. And according to unofficial accounts, a group of gunmen were the perpetrators, while some accounts mention that they used grenades and bombs. The nightclub was "completely destroyed," but no victims were reported. Other grenade explosions were heard across the border in
Laredo, Texas Laredo ( ; ) is a city in the U.S. state of Texas and the county seat of Webb County, Texas, Webb County, on the north bank of the Rio Grande in South Texas, across from Nuevo Laredo, Tamaulipas, Mexico. Founded in 1755, Laredo grew from a villag ...
, while the residents turned to #LaredoFollow hashtag on
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
to report on the violence. Unconfirmed reports from
KGNS-TV KGNS-TV (channel 8) is a television station in Laredo, Texas, United States, affiliated with NBC and ABC. It is owned by Gray Media alongside low-power, dual CBS/ CW+ affiliate KYLX-LD (channel 13) and Telemundo affiliate KXNU-LD (chan ...
state that several places in Nuevo Laredo, including educational institutions, are under bomb threats. However, the main targets in the bomb attacks have been entertainment businesses with supposed ties with the mafias that operate in the city.


Images


See also

* Cadereyta Jiménez massacre * 2011–2012 in the Mexican Drug War


References

{{DEFAULTSORT:Nuevo Laredo massacres Massacres of the Mexican drug war Massacres in 2012 Organized crime events in Mexico History of Nuevo Laredo April 2012 in Mexico May 2012 in Mexico 2012 murders in Mexico Gulf Cartel Sinaloa Cartel Los Zetas April 2012 crimes in North America May 2012 crimes in North America