2007 Telstra Premiership

The 2007 NRL season was the one hundredth season of professional rugby league football club competition in Australia, and the tenth run by the National Rugby League. Sixteen teams contested the NRL's 2007 Telstra Premiership, and with the inclusion of a new team, the Gold Coast Titans, the competition was the largest run since the 1999 NRL season.

The Melbourne Storm were the minor premiers in 2007, six points clear of second-placed Manly Warringah Sea Eagles. The Storm eventually ran out 34–8 winners in the 2007 NRL Grand Final to claim the premiership. However, they were subsequently stripped of both their minor premiership and premiership titles on 22 April 2010, after they were found to be guilty of breaching the league's salary cap.

Season summary

Pre-season, 2006 premiers the Brisbane Broncos travelled to England to play the Super League champions in the 2007 World Club Challenge.

The 2007 NRL Season kicked off on Friday 16 March 2007 with eight games to be played in each round. The 2007 season saw the return of Monday Night Football, which helped the NRL to set new first round aggregate attendance record of 174,475. The opening round also saw two matches at Brisbane's Suncorp Stadium, one featured reigning champions Brisbane playing fellow Queensland side the Cowboys, while the second match introduced the newest club to be admitted to the competition, the Gold Coast Titans.

The North Queensland Cowboys' Jason Smith was the NRL's oldest player in 2007 at 35 years and 186 days.

Teams had fewer byes in 2007 than in the 2006 competition. With an odd number of teams contesting between 2002 and 2006, the draw meant that at least one team would have to have a bye each weekend. With the inclusion of the 16th team for the 2007 season, the National Rugby League had the option of reverting to the system used between 2000 and 2001 in which every team played in each round. However, this option was not chosen. In 2007, teams had just a single bye during the year, grouped in periods that will assist clubs around representative fixtures.

The top eight was not settled until the final round as the Brisbane Broncos and Wests Tigers were both on 24 points in 8th and 9th position respectively, with the Broncos ahead on points differential. Both teams lost their final regular season match and as a result of this, the South Sydney Rabbitohs made the top eight for the first time since 1989. The New Zealand Warriors secured a home final: the second match in the history of the National Rugby League Finals played outside of Australia. The first was the Warriors' victory over the Canberra Raiders at Mt Smart Stadium while on their way to the 2002 Grand Final.

On the other end of the ladder, the Newcastle Knights and Penrith Panthers were both in contention for the ''Wooden Spoon'' – the traditional label for last place. The Knights performed well in their last match and denied the Wests Tigers a spot in the top eight, winning by two points, whereas the Panthers were defeated by the New Zealand Warriors, seeing them finish last.

2007 saw a total of over 3 million spectators attend regular season matches for only the second time in history.

Records set

*The Brisbane Broncos recorded their biggest win in the club's history (65 points) with a 71–6 win over the Newcastle Knights at Suncorp Stadium in round 11. It's also the Newcastle Knights biggest ever loss.
*New Zealand Warriors prop forward Steve Price ran 4,515 metres with the ball in 2007, more than any other forward in history.

Advertising

The National Rugby League kept use of the Hoodoo Gurus' "That's My Team" for a fifth consecutive season, with their advertising agency MJW Hakuhodo reworking the track "What's My Scene" and the "That's My Dream" slogan. With a design change for the Telstra Premiership logo (after months of off-season deliberation on whether Telstra would sponsor the code again), the commercial was a fast-paced action clip, with key players from all teams superimposed to appear as if they are playing in front the famous landmarks of their team's area. They are as follows:
* Brisbane Broncos – Darren Lockyer in front of the Story Bridge.
* Bulldogs

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