The 1904 Wisconsin gubernatorial election was held on November 8, 1904.
Incumbent
Republican Governor
A governor is an politician, administrative leader and head of a polity or Region#Political regions, political region, in some cases, such as governor-general, governors-general, as the head of a state's official representative. Depending on the ...
Robert M. La Follette
Robert Marion La Follette Sr. (June 14, 1855June 18, 1925), nicknamed "Fighting Bob," was an American lawyer and politician. He represented Wisconsin in both chambers of Congress and served as the 20th governor of Wisconsin from 1901 to 1906. ...
defeated
Democratic nominee
George Wilbur Peck and
Social-Democratic
Social democracy is a social, economic, and political philosophy within socialism that supports political and economic democracy and a gradualist, reformist, and democratic approach toward achieving social equality. In modern practice, socia ...
nominee William A. Arnold with 50.55% of the vote.
Conventions
In the aftermath of the
1902 election, the state legislature enacted the direct primary (subject to a statewide referendum) and La Follette's tax reform bill. The new tax law, which required railroads to pay taxes based on property owned rather than profits, resulted in railroads paying nearly double the amount of taxes they had paid before the enactment of the law. Having accomplished his first two major goals, La Follette next focused on regulating railroad rates, but the railroads prevented passage of his bill in 1903. During this period, La Follette became increasingly convinced of the need for a direct
income tax
An income tax is a tax imposed on individuals or entities (taxpayers) in respect of the income or profits earned by them (commonly called taxable income). Income tax generally is computed as the product of a tax rate times the taxable income. Tax ...
in order to minimize
tax avoidance
Tax avoidance is the legal usage of the tax regime in a single territory to one's own advantage to reduce the amount of tax that is payable. A tax shelter is one type of tax avoidance, and tax havens are jurisdictions that facilitate reduced taxe ...
by the wealthy. During his governorship, La Follette appointed African-American William Miller for a position in his office.
The Wisconsin Republican party split in the run up to the election due to the incumbent governor
Robert La Follette's embrace of progressive ideas such as a state income tax and greater regulation of the railroads. There were two Republican conventions for the Republican nomination, one for La Follette's and one backed by more conservative elements of the Republican party.
After the legislature adjourned in mid-1903, La Follette began lecturing on the
Chautauqua
Chautauqua ( ) is an adult education and social movement in the United States that peaked in popularity in the late 19th and early 20th centuries. Chautauqua assemblies expanded and spread throughout rural America until the mid-1920s. The Cha ...
circuit, delivering 57 speeches across the Midwest. He also earned the attention of
muckraker
The muckrakers were reform-minded journalists, writers, and photographers in the Progressive Era in the United States (1890s–1920s) who claimed to expose corruption and wrongdoing in established institutions, often through sensationalist publ ...
journalists like
Ray Stannard Baker
Ray Stannard Baker (April 17, 1870 – July 12, 1946) (also known by his pen name David Grayson) was an American journalist, historian, biographer, and writer.
Biography
Baker was born in Lansing, Michigan. After graduating from the Michigan ...
and
Lincoln Steffens
Joseph Lincoln Steffens (April 6, 1866 – August 9, 1936) was an American investigative journalist and one of the leading muckrakers of the Progressive Era in the early 20th century. He launched a series of articles in '' McClure's'', called " ...
, many of whom supported La Follette's progressive agenda. La Follette's continued movement towards progressivism alienated many Republican Party leaders, and La Follette's followers and conservative party leaders held separate conventions in 1904; ultimately, the
state Supreme Court
In the United States, a state supreme court (known by other names in some states) is the highest court in the state judiciary of a U.S. state. On matters of state law, the judgment of a state supreme court is considered final and binding in ...
declared that La Follette was the Republican Party's 1904 gubernatorial nominee.
General election
Candidates
Major party candidates
*
George Wilbur Peck, Democratic, former
Governor
A governor is an politician, administrative leader and head of a polity or Region#Political regions, political region, in some cases, such as governor-general, governors-general, as the head of a state's official representative. Depending on the ...
*
Robert M. La Follette
Robert Marion La Follette Sr. (June 14, 1855June 18, 1925), nicknamed "Fighting Bob," was an American lawyer and politician. He represented Wisconsin in both chambers of Congress and served as the 20th governor of Wisconsin from 1901 to 1906. ...
, Republican, incumbent
Governor
A governor is an politician, administrative leader and head of a polity or Region#Political regions, political region, in some cases, such as governor-general, governors-general, as the head of a state's official representative. Depending on the ...
Other candidates
*
Edward Scofield, National Republican, former
Governor
A governor is an politician, administrative leader and head of a polity or Region#Political regions, political region, in some cases, such as governor-general, governors-general, as the head of a state's official representative. Depending on the ...
(replacing
Samuel A. Cook)
*William H. Clark, Prohibition, Prohibition nominee for
Wisconsin's 6th congressional district
Wisconsin's 6th congressional district is a congressional district of the United States House of Representatives in eastern Wisconsin. It is based in the rural, suburban and exurban communities between Madison, Milwaukee, and Green Bay. It also ...
in
1898
Events
January
* January 1 – New York City annexes land from surrounding counties, creating the City of Greater New York as the world's second largest. The city is geographically divided into five boroughs: Manhattan, Brooklyn, Queen ...
*William A. Arnold, Socialist (
Social-Democratic Party of Wisconsin), printer
*Charles M. Minkley, Socialist Labor, Socialist Labor nominee for
Wisconsin's 5th congressional district
Wisconsin's 5th congressional district is a congressional district of the United States House of Representatives in Wisconsin, covering most of Milwaukee's northern and western suburbs. It presently covers all of Washington County, Wisconsin, W ...
in
1902
Results
In the general election in Wisconsin that year, La Follette won 51 percent of the vote, but he ran far behind Republican President
Theodore Roosevelt
Theodore Roosevelt Jr. (October 27, 1858 – January 6, 1919), also known as Teddy or T.R., was the 26th president of the United States, serving from 1901 to 1909. Roosevelt previously was involved in New York (state), New York politics, incl ...
, who took 63 percent of the Wisconsin's vote in the national election by comparison. In that same election, Wisconsin voters approved the implementation of the direct primary.
Results by county
This is one of only four gubernatorial elections in which
Door County has voted for the Democratic candidate and the only one in the 20th century; Door County had last voted Democratic in
1859 and would not do so again until
2006
2006 was designated as the International Year of Deserts and Desertification.
Events
January
* January 1– 4 – Russia temporarily cuts shipment of natural gas to Ukraine during a price dispute.
* January 12 – A stampede during t ...
.
Florence County voted Democratic for the first time ever and would not do so again until
1954
Events
January
* January 3 – The Italian broadcaster RAI officially begins transmitting.
* January 7 – Georgetown–IBM experiment: The first public demonstration of a machine translation system is held in New York, at the head ...
.
Counties that flipped from Democratic to Republican
*
Langlade
*
Taylor
Taylor, Taylors or Taylor's may refer to:
People
* Taylor (surname)
** List of people with surname Taylor
* Taylor (given name), including Tayla and Taylah
* Taylor sept, a branch of Scottish clan Cameron
* Justice Taylor (disambiguation)
...
Counties that flipped from Republican to Democratic
*
Crawford
*
Door
A door is a hinged or otherwise movable barrier that allows ingress (entry) into and egress (exit) from an enclosure. The created opening in the wall is a ''doorway'' or ''portal''. A door's essential and primary purpose is to provide securit ...
*
Florence
Florence ( ; ) is the capital city of the Italy, Italian region of Tuscany. It is also the most populated city in Tuscany, with 362,353 inhabitants, and 989,460 in Metropolitan City of Florence, its metropolitan province as of 2025.
Florence ...
*
Manitowoc
*
Taylor
Taylor, Taylors or Taylor's may refer to:
People
* Taylor (surname)
** List of people with surname Taylor
* Taylor (given name), including Tayla and Taylah
* Taylor sept, a branch of Scottish clan Cameron
* Justice Taylor (disambiguation)
...
*
Winnebago
Aftermath
During the 1904 campaign, La Follette pledged that he would not resign as governor during his term, but after winning re-election he directed state representative Irvine Lenroot, a close political ally, to secure his election to the
United States Senate
The United States Senate is a chamber of the Bicameralism, bicameral United States Congress; it is the upper house, with the United States House of Representatives, U.S. House of Representatives being the lower house. Together, the Senate and ...
. Shortly after La Follette delivered the inaugural message of his third term as governor, Lenroot began meeting with other legislators to assure that La Follette would be able to win election to the Senate; at that time, the state legislature elected senators. La Follette was formally nominated by the Republican caucus on January 23, 1905, and the state legislature chose him the following day. La Follette delayed accepting the nomination and continued to serve as governor until December 1905, when he announced his resignation.
[''Encyclopædia Britannica'' (1922)] Throughout 1905, La Follette continued to push his progressive policies, including the state regulation of railroad rates. The state legislature passed a relatively weak regulation bill that La Follette considered vetoing, but he ultimately signed the law. Lieutenant Governor
James O. Davidson
James Ole Davidson (February 10, 1854December 16, 1922) was a Norwegian Americans, Norwegian American immigrant, tailor, merchant, and Progressive Era, progressive Republican Party (United States), Republican politician from Crawford County, Wisc ...
succeeded La Follette as governor and went on to win re-election in
1906
Events
January–February
* January 12 – Persian Constitutional Revolution: A nationalistic coalition of merchants, religious leaders and intellectuals in Persia forces the shah Mozaffar ad-Din Shah Qajar to grant a constitution, ...
.
[Margulies (1976), pp. 223–225.]
Notes
References
Bibliography
*
*
*
*
* {{cite book , last1=Thelen , first1=David P. , title=Robert M. La Follette and the Insurgent Spirit , url= , year=1976 , location=Boston , publisher=Little, Brown , isbn=978-0-316-83927-3, ol=5198113M, ref=none
1904
Events
January
* January 7 – The distress signal ''CQD'' is established, only to be replaced 2 years later by ''SOS''.
* January 8 – The Blackstone Library is dedicated, marking the beginning of the Chicago Public Library system.
* ...
Wisconsin
Wisconsin ( ) is a U.S. state, state in the Great Lakes region, Great Lakes region of the Upper Midwest of the United States. It borders Minnesota to the west, Iowa to the southwest, Illinois to the south, Lake Michigan to the east, Michig ...
Gubernatorial