Ã…rets Ord
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(English: Word of the year) is named by the
Language Council of Norway The Language Council of Norway (, ) is the administrative body of the Norwegian state on language issues. It regulates the two written forms of the Norwegian language: Bokmål and Nynorsk. It was established in 2005 and replaced the Norwegian Lan ...
, since 2012 in cooperation with the
Norwegian School of Economics The Norwegian School of Economics () or NHH is a business school situated in Bergen, Norway. It was founded in 1936 as Norway's first business school and is the leading teaching and research institution in Norway for the fields of management and ...
.Kåringa av årets ord 2012
Language Council of Norway. Retrieved 16 December 2013
Choices since 2008 have been ('financial crisis'), ('swine influenza'), ('ash stuck'), ('rose march'), (referring to living on benefits from NAV, the public welfare agency, without really needing it) and ('slow-TV'). In addition, the language council mentions other notable words of the year; since 2012 it has listed ten words.


Background and methodology

The Language Council of Norway has named Ã…rets ord since 2008. Since 2012, the language council has co-operated with word researcher Gisle Andersen at the Norwegian School of Economics. The methodology is based on new words that the language council manually picks up from the media during the year. The evaluation of such new words appears most frequently in electronic media text bases and suggestions from the public. The word of the year does not need to be a completely new word, but must have had an increase in use and a special relevance during the year. The committee also evaluates the language quality, in particular whether the word (or if international origin) works well in Norwegian. In addition, the committee considers whether the word is likely to stay in use.


2008

('financial crisis') was named word of the year. The word was not new – between 1947 and 1988, the word was used on average one to four times yearly in Norwegian media according to the search engine Atekst/Retriever. Later, the use of the word increased; in 1988, it was used 598 times and in 2007 it was used 218 times. In 2008, the word was used 10,732 times in newspapers, mainly after October.


2009

('
swine influenza Swine influenza is an infection caused by any of several types of swine influenza viruses. Swine influenza virus (SIV) or swine-origin influenza virus (S-OIV) refers to any strain of the influenza family of viruses that is endemic in pigs. As ...
') was named word of the year. While the word had been used 17 times in Norwegian media until 23 April 2009, it was used more than 8,500 times during the rest of the year. ('
pandemic A pandemic ( ) is an epidemic of an infectious disease that has a sudden increase in cases and spreads across a large region, for instance multiple continents or worldwide, affecting a substantial number of individuals. Widespread endemic (epi ...
') was another notable word of the year. The words and , which relate to the use of
Twitter Twitter, officially known as X since 2023, is an American microblogging and social networking service. It is one of the world's largest social media platforms and one of the most-visited websites. Users can share short text messages, image ...
, were also mentioned as notable new words, as was ('stealth
Islamization The spread of Islam spans almost 1,400 years. The early Muslim conquests that occurred following the death of Muhammad in 632 CE led to the creation of the caliphates, expanding over a vast geographical area; conversion to Islam was boosted ...
').


2010

('ash stuck') was named word of the year. The word refers to people who were unable to travel as planned because of the
air travel disruption after the 2010 Eyjafjallajökull eruption In response to concerns that volcanic ash ejected during the 2010 eruptions of Eyjafjallajökull in Iceland would damage aircraft engines, the controlled airspace of many European countries was closed to instrument flight rules traffic, resulti ...
. Other mentions as notable words were '' app'', (
tablet computer A tablet computer, commonly shortened to tablet, is a mobile device, typically with a mobile operating system and touchscreen display processing circuitry, and a rechargeable battery in a single, thin and flat package. Tablets, being computers ...
) and (
e-reader An e-reader, also called an e reader or e device, is a Mobile computing, mobile electronic device that is designed primarily for the purpose of reading digital e-books and Periodical literature, periodicals. Any device that can display text on ...
).


2011

('rose march') was named word of the year. This referred to marches held in Oslo and other places in Norway following the 2011 terror attacks. Other notable words of the year also related to the terror attacks: (' counterjihadism') and ('speech responsibility'). Other notable words of the year were ('
debt crisis Debt crisis is a situation in which a government (nation, state/province, county, or city etc.) loses the ability of paying back its governmental debt. When the expenditures of a government are more than its tax revenues for a prolonged period, ...
') and ('Euro crisis') referring to the situation in Europe, while ('butter crisis') referred to the Norwegian butter crisis at the end of the year. (' jasmine revolution') also received mention.


2012

(verb) (and the noun ) was named word of the year. The word refers to living on pension or welfare from the
Norwegian Labour and Welfare Administration The Norwegian Labour and Welfare Administration (NAV, originally an abbreviation of ''Nye arbeids- og velferdsetaten'') is the current Norwegian public welfare agency, which consists of the state Labour and Welfare Service as well as municipal w ...
, a government agency called NAV in Norwegian. The word is primarily used for youth who stay out of work for some time. The word was used among youth themselves in 2012, but also among commentators and politicians who expressed worry that young people were abusing the system and not trying hard enough to get a job or start studying. NTB (5 December 2012
Årets nyord: Å «nave»
VG. Retrieved 20 December 2013
Critics of the choice claimed the word was derogatory and added to the stigmatisation of people who receive welfare benefits.


2013

('slow TV') was named word of the year. The word refers to a series of popular
NRK The Norwegian Broadcasting Corporation (), commonly known by its initialism NRK, is a Norwegian state-run, government-influenced radio and television public broadcasting company. The NRK broadcasts three national TV channels and thirteen nat ...
live "marathon" coverage of events like rail trips and cruises, starting with ''
Bergensbanen The Bergen Line, or the Bergen Railway ( or ), is a long scenic overlook, scenic standard gauge railway line between Bergen and Hønefoss, Norway. The name is often applied to the entire route from Bergen to Oslo, including the Randsfjord Line ...
–'' in 2009, continued with ''
Hurtigruten ''Hurtigruten'' (), formally Kystruten Bergen-Kirkenes ("coastal route Bergen-Kirkenes"), is a Norwegian public coastal route transporting passengers that travel locally, regionally, and between the ports of call, and also cargo between ports ...
–'' and ''National Firewood Night'' as well as ''National Knitting Night'' in 2013. The high ratings for NRK's live broadcast from the
World Chess Championship 2013 The World Chess Championship 2013 was a match between reigning world champion Viswanathan Anand and challenger Magnus Carlsen, to determine the World Chess Champion. It was held from 7 to 25 November 2013 in Chennai, India, under the auspices o ...
have also been seen as part of the slow-TV trend. The word and concept have been picked up internationally and it was named 2013 Best New Format by ''Television Business International''.


2014

, meaning 'foreign fighter', was named word of the year. The choice reflected much focus in the Norwegian society on Norwegians who fight in the Syrian Civil war and related conflicts, mostly for
ISIL The Islamic State (IS), also known as the Islamic State of Iraq and the Levant (ISIL), the Islamic State of Iraq and Syria (ISIS) and Daesh, is a transnational Salafi jihadist organization and unrecognized quasi-state. IS occupied signif ...
. The word was used in Norwegian media for the first time in 2010 by the terrorism expert
Brynjar Lia Brynjar Lia (born 14 July 1966) is a Norwegian historian and professor of Middle East Studies at Department of Culture Studies and Oriental Languages at the University of Oslo. He is also an adjunct research professor at the Norwegian Defence Resea ...
who had gotten the word from fellow terrorism expert Thomas Hegghammer.


2015

The word of the year was ''/'', referring to economic changes in an environmentally-friendly direction.


2016

''/'' was chosen as the 2016 word of the year. Then-Prime Minister
Erna Solberg Erna Solberg (; born 24 February 1961) is a Norwegian politician and the current Leader of the Opposition. She served as the prime minister of Norway from 2013 to 2021, and has been the leader of the Conservative Party of Norway, Conservative Part ...
popularized the term through using it in her annual New Year's speech. It refers to the work done by the public to help integrate refugees and immigrants into Norwegian society, showing that integration is not simply a governmental effort but also one undertaken by the average person.


2017

The 2017 word of the year was 'fake news'. Its use became popularized after the
2016 United States presidential election United States presidential election, Presidential elections were held in the United States on November 8, 2016. The Republican Party (United States), Republican ticket of businessman Donald Trump and Indiana Governor, Indiana governor Mike P ...
.


2018

The 2018 word of the year was 'destiny meeting'. Used in late autumn, when the
Christian Democratic Party __NOTOC__ Christian democratic parties are political parties that seek to apply Christian principles to public policy. The underlying Christian democracy movement emerged in 19th-century Europe, largely under the influence of Catholic social tea ...
(KrF) would decide on which government alternatives they would negotiate to.


2019

The 2019 word of the year was 'climate roar'. Related to the high engagement among youth regarding climate change,
Greta Thunberg Greta Tintin Eleonora Ernman Thunberg (; born 3January 2003) is a Swedish climate activist, climate and political activist initially known for challenging world leaders to take immediate action to climate change mitigation, mitigate the effec ...
is named as an example of this movement.


References

{{DEFAULTSORT:Aarets ord
Norway Norway, officially the Kingdom of Norway, is a Nordic countries, Nordic country located on the Scandinavian Peninsula in Northern Europe. The remote Arctic island of Jan Mayen and the archipelago of Svalbard also form part of the Kingdom of ...
Norwegian language 2008 establishments in Norway