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Snipe (theatrical)
A snipe in the motion picture exhibition business includes filmed material shown before the feature presentation other than a trailer, such as "welcome to our theater", courtesy trailers ("no smoking, littering, talking"), promotions for the snack bar, and "daters", which announce the date for an upcoming show. Snipes sometimes promote local events, places or merchants as a music track plays during intermissions. A snipe may also be a printed sticker or other material provided to be pasted over other print material such as posters or souvenir programs, in order to alter or add information. Learn About Movie Posters: Movie Poster Snipes See also * |
Trailer (promotion)
A trailer (also known as a preview, coming attraction, or attraction video) is a short advertisement, originally designed for a feature film, which highlights key scenes of upcoming features intended to be exhibited in the future at a movie theater or cinema. It is a product of creative and technical work. Movie trailers have now become popular on DVDs and Blu-ray discs, as well as on the Internet, livestreaming and mobile devices. Of some 10 billion videos watched online annually, film trailers rank third, after news and user-created video. The trailer format has been adopted as a promotional tool for television shows, video games, books, and theatrical events/concerts. History The first trailer shown in an American film theater was in November 1913, when Nils Granlund, the advertising manager for the Marcus Loew theater chain, produced a short promotional film for the musical ''The Pleasure Seekers'', opening at the Winter Garden Theatre on Broadway. As reported in a wire ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Souvenir Program
A programme or program (see American and British English spelling differences#Different spellings for different meanings, spelling differences) is a booklet available for patrons attending a live event such as theatre performances, concerts, fêtes, sports events, etc. It is a printed leaflet outlining the parts of the event scheduled to take place, principal performers and background information. In the case of theatrical performances, the term playbill is also used. It may be provided free of charge by the event organisers or a charge may be levied. Performing arts At a theatre, opera, or ballet performance, they are usually given at the door in the United States, while they are usually sold in the United Kingdom. The Broadway theatre, Broadway programme makes its money from selling advertisements. A programme company pays the theatre for the rights to produce the production’s programmes, which is contrary to common belief that the theatre pays the programme company. The pr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Snipe (graphic)
A promo (a shorthand term for promotion) is a form of commercial advertising used in broadcast media, either television or radio, which promotes a program airing on a television or radio station/network to the viewing or listening audience. Promos usually appear during commercial breaks, although sometimes they appear during another program. Background Promos typically run from 15 to 60 seconds, with 30-second spots being the most common, although some occasionally run as little as five seconds or as long as 90 seconds. Most promos comprise video or audio clips of scenes or segments from an upcoming program, such as a television or radio series, film or television special, special. Some television promos, particularly for an upcoming television series, are in a monologue format in which a star or host of the program breaks the fourth wall, which is may often be done in a humorous and/or parodical manner. Most radio promos utilize this format as well, with a host of the program disc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Let's All Go To The Lobby
''Let's All Go to the Lobby'' (officially known as ''Technicolor Refreshment Trailer No. 1'') is an American animated musical advertisement that was produced in the mid-1950s for Filmack Studios. It was played in theaters before the beginning of the main film or before intermission, and features animated food items urging the audience to buy snacks sold in the theater lobby. It was directed by Dave Fleischer with lyrics by Jack Tillar. Filmack has continued selling copies of ''Let's All Go to the Lobby'' in the decades since its production and estimates that 80% of independent domestic theaters have screened the advertisement. The film historian Daniel Eagan wrote that it is likely the most-viewed snipe and that it was ubiquitous to the American theater-going experience of the 1960s. The well-known scene of the animated concessions has frequently been parodied in popular culture. In 2000, ''Let's All Go to the Lobby'' was selected for preservation in the US National Film Regist ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Film And Video Terminology
A film, also known as a movie or motion picture, is a work of visual art that simulates experiences and otherwise communicates ideas, stories, perceptions, emotions, or atmosphere through the use of moving images that are generally, since the 1930s, synchronized with sound and (less commonly) other sensory stimulations. Etymology and alternative terms The name "film" originally referred to the thin layer of photochemical emulsion on the celluloid strip that used to be the actual medium for recording and displaying motion pictures. Many other terms exist for an individual motion-picture, including "picture", "picture show", "moving picture", "photoplay", and "flick". The most common term in the United States is "movie", while in Europe, "film" is preferred. Archaic terms include "animated pictures" and "animated photography". "Flick" is, in general a slang term, first recorded in 1926. It originates in the verb flicker, owing to the flickering appearance of early films ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a Product (business), product or Service (economics), service. Advertising aims to present a product or service in terms of utility, advantages, and qualities of interest to Consumer, consumers. It is typically used to promote a specific good or service, but there are a wide range of uses, the most common being commercial advertisement. Commercial advertisements often seek to generate increased Consumption (economics), consumption of their products or services through "Branding (promotional), branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as Direct marketing, direct-response advertising. Non-commercial entities that advertise more than consumer products or services include Political party, political parties, Interest group, interest groups, Religious organization, religious o ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
